META: What are we doing with the extra HTTV money?

Submitted by ThadMattasagoblin on May 14th, 2015 at 6:44 AM

Are we having an mgobeach party? Is Brian getting the hookers? I'll bring the beer.


Doctor Wolverine

May 14th, 2015 at 8:51 AM ^

I'm somewhat confident that Brian is Michigan's new bagman, so I think we all know where that money is going. Really it's just good business. The better that Michigan does, the better the blog does.


May 14th, 2015 at 3:41 PM ^

Brian is actually Frito Bandito and Seth is MeanJoePa07 (that koala thing) and they are starting all the ridiculous threads to drive traffic on the blog to bring in that ad revenue. Even though it's the off-season, they still gotta eat. Dolla dolla bills, y'all.


May 15th, 2015 at 10:14 AM ^

That's called the "profit." Brian and I don't pay ourselves--not even for our own writing--from this until all the overhead is covered. We set the kickstarter to cover the general overhead of production. If it makes just $30k we did it for free. That's not exact--each backer creates overhead because books are not cheap to produce or mail and t-shirts are even more expensive. Afterwards we gamble on how many to print for aftermarket sales, and there's still extra shipping costs and whatnot we accrue. Basically the kickstarter covers the things you get in the kickstarter, including producing the book. After that we try to make money because wives get pretty upset when we don't.

FWIW the breakdown is 30% to Seth, 30% to Brian, 40% to the site. HTTV proceeds are most of the capital for ventures like when we bought a new server and now for the grand site redesign Brian will get to one of these days.