OT - M billboard ad in Cahuenga Pass (Barham Blvd. - Burbank, CA)
So, I was driving to work this morning and caught a glimpse of a billboard ad for Michigan out of the corner of my eye. Unfortunately, all I really caught was the big block M and the maize and blue color scheme. So, I've no idea what specifically it was for. I would have simply driven by it again, except it was on one of those digital boards that change every few minutes/seconds. Just curious if any other Angelenos might have seen it and know what it was for? The billboard is on the west side of Barham Blvd., facing south, just past Lake Hollywood Dr.
Thanks for any help.
"See you at the Rose Bowl! Go Blue! Beat the Trojans!"
Obviously Dave Brandon is the brainchild of this program.
Or is it DB's brainchild?
Yup, its for M's MBA program in LA. Saw it last week.
Man when I hear you talk about Cali roads etc. it makes me nostalgic. I wish I lived there again.
April 27th, 2012 at 10:01 AM ^
that side of the Carpathians.
Could someone please explain to me why UM would offer an MBA program in another state - especially one that is thousands of miles away? Are they trying to become the next University of Pheonix?
Satellite campuses located in major cities across the world is not the same as online education.
These are only going to be used for Executive Education for the Business School.
It's in direct response to all the other high powered schools doing the same (Wharton, Harvard, Yale...).
Think about it... you are a $1 million+ executive on the West Coast. You don't have time to fly to Ann Arbor every month. It's a convenience thing.
It's an EXECUTIVE MBA program. These are not typical FT or PT MBA programs, but are geared toward more experienced and higher-level management and executives (ie, leadership). The structure iand focus are very different from a "traditional" MBA. Many of these programs have remote campuses.
As mentioned, Wharton (Penn) has a SF campus. ND and Illinois offer their programs in Chicago. Cornell has one in NYC. Duke has a global program with 7 locations, including Shanghai, Dubai, and London.
Even the Queens-Cornell emba is only $102 000 and Ivey at Western Ontario in $90 000...at least I could deduct the tuition cost...
If you can get support from your employer, it probably wouldn't be as bad as you think. I lived in San Diego for six years, so I know LA might as well be San Francisco from a travel standpoint, but it's typically four days a month out of a hotel conference room with the students staying at the hotel. You'd only need to make the drive twenty times during the week.
because of the Block M that's actually on a children's toy block.
There have been a bunch of private and public "noises" from the administration leading into their next fundraising campaign that they want to increase their presence on the West Coast. Could have been very easy for them to drop that MBA program in NY with our huge alumni base there but they have made it a point that they want to start a bigger presence in the west, particularly with the tech companies. Wouldn't surprise me to see some kind of offshoot of the School of Engineering out that way soon.
April 27th, 2012 at 11:13 AM ^
Sorry I'm late to the party, but yes they've been pushing the Ross EMBA for a while now. It's once a month at the Beverly Wilshire in Beverly Hills. There have been a ton of radio commercials and billboards around.
Like you, the first time I heard the radio spot I was like "What? Michigan represent!"
April 27th, 2012 at 11:27 AM ^
Has anyone heard of the free online courses Michigan offers, along with UPenn, Princeton and Stanford....? Check it out.....
April 27th, 2012 at 12:03 PM ^
played during sporting events on TV state we are a GLOBAL Univ...well.....