Why Maryland and Rutgers and What's Next

Submitted by Gameboy on

Stop moping around.

I know adding Maryland and Rutgers to B1G was not exactly what you had in mind, but it is happening, so deal with it. Not only that, B1G will most likely add two more teams to make it even 16 before Devin probably graduates, so you better buckle up.

If you are in a fetal position holding on to an old tattered frame with a picture of Bo, let me at least give you some reasons why this is happening so you can make some sense out of this and also show you who is most likely to join B1G next.

There is a gold rush happening right now.

The bluebloods of college sports are pairing up to form 4 super conferences (with at least 16 teams each) that will divide up the country like the market barons of old and extract every cent of TV money they can by creating sports networks to go along with those conferences.

Three of those 4 super conference are already set with B1G and its BTN, PAC and the west coast, and SEC, with its super lineup of football powerhouses, the lord of the southeast. The last open spot will be a battle royale between Big12 and ACC.

But who is going to win that last spot? Most of you just shrug your shoulders and say “who cares?” But Jim Delany certainly cares. He cares because there are were four seats available at the table and he wants to make sure those seats are filled by the biggest whales who can fill the B1G’s mighty coffer.

But who brings the most money? Whoever has the biggest cable market.

Big Ten Network is the teat that B1G suckles on. What is good for BTN is good for B1G (at least money wise). So, how does BTN make its money? From cable subscribers (more specifically, regional cable networks who offer BTN as part of a low tier package) – and more subscribers there are, more money B1G will make.

So, who has the most subscribers? Here are the top 50 TV markets in US.

Due to logistics and deep seated support, we can eliminate all of west coast (PAC) and south and southeast (SEC). Obviously, we can eliminate most of mid-west that we already own.

Eliminating those, the TV markets that are really in play (for B1G) are as follows:

1             New York

6             Boston

8             Washington DC

21           St Louis

24           Baltimore

27           Hartford & New Haven

28           Charlotte

29           Raleigh–Durham

31           Kansas City, Missouri

35           Greenville–Spartanburg–Asheville–Anderson

42           Norfolk–Portsmouth–Newport News

44           Buffalo

45           Oklahoma City

46           Harrisburg–Lancaster–Lebanon–York

47           Greensboro-High Point-Winston-Salem

48           Louisville

50           Providence–New Bedford

Obviously, the prettiest girl in the room is the #1 market in the country – New York. The second is Boston and the third is Baltimore/DC area. To say that Delany COVETS those areas would be an understatement. So, who are B1G’s possible opponents for those areas? The most obvious choice – Big East – is in shambles. The only other choice is ACC, especially now with the possibility of adding ND.

From B1G’s point of view, the most ideal scenario for the 4 super conference is for Big 12 to grab that last spot, not ACC. This eliminates the biggest threat to B1G for the biggest markets in US. It also has an added bonus where much of Big 12’s territory will overlap with SEC, and help keep SEC in check for the future (because you never know).

Now, that we have established that it is in B1G’s interest to make sure Big 12 succeeds, the decision by Delany to spurn Missouri makes a ton of sense. But SEC knew what was best for them and tried to break apart Big 12 by getting Texas A&M and Missouri.

This probably surprised Delany and forced his hands to attack ACC more directly. And what is the best way to attack an enemy? Divide and conquer. You attack the heart of your foe and divide their forces, cutting off the supply lines and causing mass confusion.

It just happened to be that a school right in the heart of ACC was desperately in need of help. Due to years of mis-management, Maryland athletic department was seriously running in red. They needed money and fast.

This was all the opening that Delany needed and he pounced. Maryland not only brings #8 and #24 market, it makes ACC that much weaker and makes it more likely for ACC powerhouses like Clemson and FSU to bolt to Big12/SEC, which would seal any possibility of ACC becoming a super conference.

Delany balanced Maryland addition by getting Rutgers to join, which bring the #1 market in play. With PSU, UM, and Rutgers, any existing college football interest in NY area will be squarely on B1G. This was a very, very shrewd move by Delany in many levels. It makes no difference how weak Maryland and Rutgers are in football. Those things are things that can be addressed. Turning #50 TV market into top 10 is significantly harder to achieve.

But now that B1G has 14 teams, it is not likely to stop there for very long. Getting to 16 makes a lot of sense in scheduling and logistics. It is just a matter of when.

But who are the most attractive targets now?

Some are saying Georgia Tech due to their football consistency and academics. But if you look at Delany’s modus operandi, I think this is unlikely. Georgia/Atlanta market already belongs to University of Georgia, Georgia Tech is not going to bring that market to B1G, and Delany is not about to play second fiddle to SEC in that market.

Looking at the list above, it is obvious which markets Delany will try to target; Boston and Raleigh/Charlotte.

The #6 market, Boston, is an interesting case as there are numerous colleges/universities in the area. The most obvious choice is Boston College with their solid football and basketball programs. But their enrollment is small (~15,000), and I am not sure if they really fit B1G’s mold. But if it means getting access to the #6 market, Delany will explore there.

The next largest market is Raleigh/Charlotte. There is a clear option there in UNC, which has almost ideal combination of size and quality (both academic and athletic) that B1G is looking for. I doubt that UNC is looking to move out of ACC right now, but if FSU and Clemson bolt for greener pastures, UNC will certainly be looking for a new home.

However, to convince UNC, it may be necessary to also add NC St or Duke. If Boston College does not work out, this is certainly a possibility, as North Carolina is a market that is growing.

The final area for expansion is Norfolk/Virginia. VT/UVA are obvious options there. But UVA with its profile is probably the best fit for B1G.

There are really no other options that are as attractive as these schools and B1G expansion will certain revolve around these schools barring some other titanic shifts in college sports. Adding any combination of these schools will lock up the NE corridor (and its lucrative TV markets) for B1G for the foreseeable future.

This should be a very interesting couple of years.

Comments

pasadenablue

November 20th, 2012 at 12:02 AM ^

if the acc falls apart, uva and vatech will join instantly. they're both academic powerhouses, theyre traditional football programs, they're in the footprint, and Virginia is a great market to grab. it would also solidify the dc and Baltimore markets.

MLaw06

November 20th, 2012 at 9:50 AM ^

OP's thesis makes sense to me.  This is how the game is going to be played - i.e., 4 (or eventually, 16) team playoff, with 4 super-conferences. 

Either B1G pushes harder into the east coast market or gets locked out. 

I think UVA and UNC would be the prime pickups for B1G 15 and 16 in terms of academic/athletic combo (and fits the mold - large flagship state schools).

GotBlueOnMyMind

November 20th, 2012 at 12:07 AM ^

One thing that I wonder about. Are other schools' fanbases as opposed to this as we are? I don't really care one way or another in terms of my belief that this is a bad decision, just wondering if we're alone in our anger towards Delaney.

MLaw06

November 20th, 2012 at 9:53 AM ^

Maryland is 50/50 (basically basketball fans want to stay in the ACC and football fans want to go to B1G).  Rutgers is 110% gung-ho about going B1G.  They've already started using it as a recruiting tool to beef up their class of '14 (might hurt us w/ Jabrill Peppers).

My sense is that other B1G schools are shocked and generally hate change.... other than the Penn State fans who seem very receptive to MD/Rutgers.

 

MGoCombs

November 20th, 2012 at 10:43 AM ^

What's a Maryland football fan?

Kidding, but in all seriousness, I don't think people here (Baltimore/Maryland) have even realized what this impact means for football and other sports. Basketball and Lacrosse are top of mind and that's where everyone's ANGAR is coming from. I haven't really talked to folks in DC, which is the big brother of the Maryland fan base, so maybe things are different down 95.

Pulled P

November 20th, 2012 at 1:07 AM ^

Delany specifically mentioned being an AAU member is a significant factor. Sure they could make an exception as they tried to do with ND, but it hasn't happend yet and it's obvious it's a huge factor. So I went and saw what AAU schools are left out there that might fit the bill:

  • Missouri
  • UNC
  • Colorado
  • Pittsburgh
  • Georgia Tech
  • Iowa State
  • UVA
  • Kansas

Out of these 8, I don't see the case for Colorado or Iowa State(deomgraphics, geography). With PSU in hand, the need for Pittsburgh isn't that great. That leaves 5. I tried ranking them in the order of likelihood.

  1. UVA: Best fits Delany's expansion plans. Mid-Atlantic huge market.
  2. GT: As Gameboy mentioned, geographically isolated and wouldn't really bring the market with it. But otherwise fits the bill.
  3. UNC: Ambitious target, but would need the ACC to totally disintegrate for this to happen.
  4. Missouri: Doesn't fit the expansion plan towards the east, but could be an option after Delany is finished conquering the east coast.
  5. Kansas: Ditto

My guess it Delany won't rush things at this point. So this is where I disagree with the OP, in that I don't think the next move will come before Devin graduates. But going forward, I'd bet at least two of the UVA, GT, and UNC are heavily involved in the plans.

 

 

roosterbaan

November 20th, 2012 at 9:22 AM ^

i like adding pitt and uva

both are good schools, and pitt fills the geographic gap between ohio and the mid-atlantic schools of psu, rutgers, md, and uva

both are great academic institutions. uva doesn't care about vtech, so i don't see not added them as a stumbling block unless the state government of va gets involved. 

wolfman81

November 20th, 2012 at 8:44 AM ^

Figuratively speaking...

I think that the college sports landscape is becoming increasingly different from what we are used to. For example, while many of us _wanted_ playoffs, it took a while for it to happen. (Is still taking a while...?) In any case, college football is something that we ALL love, and some of us simply fear change. I mean, do you really want to see 16-team superconferences and athletes getting paid? Or does college football belong among such timeless pieces of Americana like Baseball and apple pie?

LewanHatesDonkeys

November 20th, 2012 at 12:16 AM ^

So here is a potentially stupid question.  There will be the PAC12 (West Coast), SEC (Southeastern), B1G (Northeastern) and one other super conference.  Since it seems most likely that the East coast will be the other super conference with the Big12  being absorbed by the SEC and PAC12, what happens to the MWC, MAC, and C-USA?  There are some decent teams that play there (yes few and far between).  Will they also be absorbed or basically just become baby seals for us four to pick on?  Will we potentially see 20 team conferences in the future?

jaggs

November 20th, 2012 at 1:26 AM ^

rule out the B12 quite yet. Texas market as well as Oklahoma are some serious anchors that could dictate how things shake out.

If the inevitable expansion happens as OP suggests I wouldn't mind seeing the B1G form it's own division within the conference. Basically envelope the targets, spread the TV money, but play them in a separate division from traditional B1G teams.

blueindy

November 20th, 2012 at 10:08 AM ^

I don't think we're too far off from seeing the power conferences (whichever combination of B1G, SEC, PAC, ACC/B12 are remaining at the end of this) break off from the FBS "mid-majors" of Big East, C-USA, Sun Belt, MAC and MWC. There's clearly a gap in competitiveness, both on the field and financially, and those smaller schools would benefit from not having to compete (and lose - again, academically and financially) against major college programs.

This is a good thing in my opinion. Goodbye MACrifice, goodbye Appy State, hello 8 team playoff for the 60 or so teams left in the Major Tier of CFB with autobids for the 4/5 conference champs and 3/4 at-large bids. Please play at college campuses, please please please.

AngryAlum

November 20th, 2012 at 12:23 AM ^

An excellent post and analysis.  The quality on this blog never ceases to amaze me.  It will be fun to see if your analysis comes true for your stated reasons.

As with any prior talks and happenings in conference realignment, it seems there has always been a significant domino effect.  It will be interesting to see what happens to other conferences especially with schools who feel their position is threatened.  

With all the anti-ND sentiment recently with their improbable complete F-ing BS lucky season (it makes me angry thinking about), if the ACC implodes I would have to believe that this will definitely leave them out in the cold.

At this point I don't care who wins the MNC or which conference they come from.... Please just NOT ND.

DonAZ

November 20th, 2012 at 9:20 AM ^

Interesting point ... a question in return: did not Texas and the Longhorn network make some kind of negotiated concession about revenue sharing (however small) as part of the retention of the Big 12?  And thus, if ND leaves ACC and goes Big 12, would ND likely get to keep 100% of NBC revenue?

turd ferguson

November 20th, 2012 at 12:33 AM ^

It's interesting to think about the role that the Big Ten Network has played in conference realignment.  Honestly, if BTN had flopped, are we anywhere near the superconference world we're in today?

UMgradMSUdad

November 20th, 2012 at 6:47 AM ^

Good point. Had BTN flopped, I'm not sure any of the rest of this happens.  As to the OP, Delaney does seem to be the driving force, but he is also working with the blessings of the presidents and ADs of the member universities.  I don't think Delaney really cares one way or the other about the academic side, but the presidents surely do, and I am thankful for that. It does, however, limit the choice of teams.

Seth9

November 20th, 2012 at 1:03 AM ^

The bluebloods of college sports are pairing up to form 4 super conferences (with at least 16 teams each) that will divide up the country like the market barons of old and extract every cent of TV money they can by creating sports networks to go along with those conferences.

OK, for one thing, the idea that 4 super conferences is inevitable is inherently flawed. For one thing, who is the Pac 12 going to add going forward? Unless the Big 12 falls apart, the answer is nobody, because the only sensible additions for the Pac 12 to make are Texas and Oklahoma. They'll take a couple other teams to make the move politically palatable for them (probably Texas Tech and Oklahoma State, although if Oklahoma went elsewhere, things might be different), but that's the only way they expand. What the Pac 12 will not do is take Texas as long as the LHN exists, because the Pac 12 uses the Pac 12 network to make a ton of money off second-tier rights.

Second, the SEC has little reason to expand further at present. They had a chance to get a foothold in Texas with Texas A&M and took it and added Missouri because they had to get to an even number. They'll need another highly attractive target before they expand further. And said target cannot be located in Florida, Georgia, or South Carolina because all three schools have stated that they are completely opposed to adding another team from their own state, undoubtedly because of the competitive advantage they have in said states at present.

Finally, it should be remembered that the conferences are not vying for power and money in a zero sum game against each other. Instead, ithe individual schools within each conference want to ensure that their conference is first and foremost, stable. Then, each individual school within the conferences want to increase their overall payout from the conference. The Big Ten is guessing that the additions of Rutgers and Maryland will increase the per school payout, meaning that the average amount of money a school brings into the conference with Rutgers and Maryland is greater than the average amount of money a school brings in without Rutgers and Maryland. This is questionable, as it relies on the Big Ten getting the BTN on basic cable in New York. There are a variety of reasons that this may or may not happen, but I will not go into them now. What I will say is that it is probable, but not certain.

Three of those 4 super conference are already set with B1G and its BTN, PAC and the west coast, and SEC, with its super lineup of football powerhouses, the lord of the southeast. The last open spot will be a battle royale between Big12 and ACC. But who is going to win that last spot? Most of you just shrug your shoulders and say “who cares?”

But Jim Delany certainly cares. He cares because there are were four seats available at the table and he wants to make sure those seats are filled by the biggest whales who can fill the B1G’s mighty coffer.

Again, why does there have to be 4 super-conferences and why 16 teams in each. At present, the ACC's weaker TV deal and questions about its stability may give the Big 12 the ability to pick off certain schools like FSU and Clemson. However, this issue is largely contingent on how much of the buyout Maryland winds up paying. Maryland can afford to put a lot of money from a Big Ten TV deal to the buyout. This might not be true for teams going to the lesser payout of the Big 12. And then there's the question of whether there exists 6 willing schools that can put the current Big 12 schools in a better position than they are now. I would argue that there aren't. Certainly the addition of FSU would help, but that's really it because the Big 12 cannot make a strong TV network as long as the LHN exists.

Big Ten Network is the teat that B1G suckles on. What is good for BTN is good for B1G (at least money wise). So, how does BTN make its money? From cable subscribers (more specifically, regional cable networks who offer BTN as part of a low tier package) – and more subscribers there are, more money B1G will make.

Nope, actually we make much more money from our first tier rights deals with ESPN, Fox, and CBS than the BTN.

Now, you also go on about how we need to attack the ACC and how we would not add GT because we'd be playing second fiddle to the SEC in Georgia and a number of other similar ideas. This is the wrong way to look at it. The Big Ten does not care aobut being the number 1 game in town in every market we have a presence in. In DC, for instance, I would not at all be surprised if the ACC gets better ratings than the Big Ten due the number of ACC teams clustered around the area relative to Big Ten teams. It doesn't matter, however, because we'll still be making money from there. Similarly, when the SEC took Texas A&M, they didn't care at all that the Big 12 would still be the dominant draw in the state. They just wanted to increase their presence in a series of highly-populated football-crazy markets.

Likewise, the Big Ten does not particularly care whether or not the ACC or Big 12 falls apart. If the Big 12 for whatever reason decides to raid the ACC of 6 teams (assuming they go to 16, which I don't see happening but whatever), there will still be enough important unaffiliated teams on the east coast to form a decent enough conference. We wouldn't pick them up because none of them are really worth it for the current member institutions. And if the Big 12 fell apart, it wouldn't really affect the Big Ten either all that much either because its not as if we really covet Kansas or anything.

Gameboy

November 20th, 2012 at 2:08 AM ^

Some very good points. Let me see if I can address few of them.

Why 4 conferences of 16? Because that is what PAC & SEC commissioners have said they wanted before. They run the show, they will make it happen. Even Saban mentioned that is inevitable today to ESPN.

PAC can certainly expand to UNLV, BYU and few others, even without Texas and Oklahoma (even though that is desperately what PAC commish wants).

The same goes for SEC. They can try to pick off the carcass of ACC and convince member schools about the big money they are about to get or steal some more from Big12 and let Big12 take Clemson, FSU, and Miami.

If all teams wanted was stability, we would still be a Big 10, not Big 14 Soon To Be 16.

Why is BTN so important? Ask Yankees and Angels about having their own sports network and how lucrative they are. This thing is just getting started. Cable companies do not like having to pay $6-$8 per subscribers for ESPN. They want more competition. BTN can provide plenty. It is not unreasonable to think that vast majority of B1G games in the future will be only on BTN.

Red is Blue

November 20th, 2012 at 8:30 AM ^

Okay, from OP you get that B1G is threatening the very existence of the ACC.  Also, from post above BTN is threatening ESPN.  A cornered animal is a dangerous thing.  What keeps the ACC and ESPN from "partnering" and somehow using the Maryland exit fee as seed money to offer a few of the marquee programs in the B1G a better deal than what they have now?

Imagine if the ACC and ESPN could put together a conference and TV package that lures UM, OSU and PSU and gets ND involved for football.   Now who "owns" the NE and most of the midwest market? 

 

Alton

November 20th, 2012 at 9:09 AM ^

"Why 4 conferences of 16? Because that is what PAC & SEC commissioners have said they wanted before. "

Okay, fine.  That's what the PAC & SEC commissioners want.  Why does the Big Ten care about that?  Why is it "inevitable" that the Big Ten adds 2 to go to 16, but also equally "inevitable" that they won't add 2 more to go to 18, or for that matter, 5 more to go to 21?

If this is about money--and nobody suggests this isn't--what's the money-making value of the Big Ten stopping when they get to 16?  Let's say the Big Ten adds Virginia and Georgia Tech "before Devin graduates."  And let's say at that point, Texas and Notre Dame apply for admission.  Is the Big Ten going to say, "Sorry, we are supposed to stop at 16"?  Of course not.

So talking about whether expansion is good or bad is one thing, but let's not pretend that there is some logical, non-money-related end game to this expansion, and that we will get 2 more schools in the conference and then quit.  Personally, I see an end game of 3 superconferences (of 24, 24 and 16, or maybe even 28, 24 and 16) as more likely than 4 superconferences of 16.

Of course, where this is really going is one superconference of 75 or so, and that must  be making the NCAA, as well as the schools that are not part of that 75, more than a little nervous.

 

Expatriate Duck

November 20th, 2012 at 10:05 AM ^

UNLV and BYU do not in any way fit the PAC12 profile. Eight members of the conference are also AAU members, you won't find UNLV or Boise State in the AAU any time soon. In order for the PAC12 to become the PAC16 it will have to add BigXII teams.

As for ACC members FSU, Miami, and Clemson moving to the BigXII soon, the financial incentive isn't there right now. The TV rights package the ACC just negotiated comes to about $17.5-18 million per school, the BigXII contract (with the third tier rights not included, something FSU fans have been bitching about) would pay maybe $21 million a year. That's a lot of money, yes, but not the windfall Maryland just landed by going from $18 million a year to anywhere between $30-45 million a year in the B1G over the next 10 years.

ESPN is another story, the ACC provides a ton of content for the WWL and you can bet it will try to keep the conference together the way it helped the BigXII out a few years back, but not at the expense of their own revenue stream.

Seth9

November 20th, 2012 at 11:18 AM ^

Why 4 conferences of 16? Because that is what PAC & SEC commissioners have said they wanted before. They run the show, they will make it happen. Even Saban mentioned that is inevitable today to ESPN.

I have several issues with this statement. First of all, the Pac 12 commissioner, at the very least, wants a system of 16 team superconferences with Texas in the Pac 12 so that the Pac 12 Network is a fixture in Texas. As long as the LHN exists, that cannot happen. Similarly, the SEC will only expand if they can add teams that will improve the finances of all of their members without substantial opposition. At present, there are no teams that fit that bill outside of Oklahoma. And Oklahoma is tied to the hip with Oklahoma State. Finally, nobody making these decisions cares what Nick Saban or any other coach thinks. For example, Syracuse petitioned to join the ACC over the objections of Jim Boeheim both recently and in 2003. And there's no way that most of the Big Ten coaches were chomping at the bit to play Maryland and Rutgers in conference.

Furthermore, the Pac 12 & SEC commissioners do not run the show. There are, at present, 5 major conferences, a number of lessor conferences, and a number of major schools outside the Big Ten, SEC, and Pac 12 that have a lot of leverage in the process. There is no strong central direction here. It's a bunch of individual entities clamoring for more money as media rights for sports skyrocket.

PAC can certainly expand to UNLV, BYU and few others, even without Texas and Oklahoma (even though that is desperately what PAC commish wants).

If Stanford, Cal, and co., some of the most liberal universities in the country, agree to invite BYU, one of the most conservative universities in the country, I'd be very surprised. Also, what exactly does UNLV and BYU get the Pac 12? They bring few new markets and middling national profiles. The Pac 12 schools will only add new schools that they believe will increase their own payouts. Only Texas and Oklahoma can do this. By and large, the same goes for the SEC at present.

If all teams wanted was stability, we would still be a Big 10, not Big 14 Soon To Be 16.

All teams want most is to be financially secure for the long run. The Big Ten schools were making tons of money before the addition and will continue to maek tons of money afterward. That's because the Big Ten is not at risk of losing members and is thus stable.

Why is BTN so important? Ask Yankees and Angels about having their own sports network and how lucrative they are. This thing is just getting started. Cable companies do not like having to pay $6-$8 per subscribers for ESPN. They want more competition. BTN can provide plenty. It is not unreasonable to think that vast majority of B1G games in the future will be only on BTN.

Finally, The Big Ten Network is important, but it is not as important as first tier rights. I say this because despite having a heavily undervalued series of first tier rights contracts, we're still making somewhere around $11.4 million per school to my best approximation. In contrast, the per school payout from the BTN has yet to cross the $10 million mark and that is not dramatically undervalued. When 2017 rolls along, the Big Ten figures to make an absolutely ridiculous amount of money from ESPN or whoever.

ak47

November 20th, 2012 at 9:52 AM ^

There was talk even before this move of the sec getting nc state and va tech to expand further up the coast (unc and uva were thought to be unrealistic because of academics, maybe thats true maybe it isn't).  So the sec expanding to 16 and adding markets is pretty easy, big 12 was in talks with fsu and clemson just last year.  There obviously aren't a ton of attractive targets for the pac but they could get nevada and new mexico and hope those states expanding populations plus pac money turn them into legitimate programs, it is not that farfetched.

CAHLChamp

November 20th, 2012 at 11:00 AM ^

I think the big push towards 4 super conferences of 16 teams each is that it allows for the expansion of the playoff while still calling it a 4 team playoff.  If the 4 super conference champs are automatic bids, then really it's an 8 team playoff as all conf. championship game participants have a chance.  And if divisional championship games are implemented to determine the champs of the 8 team divisions, then it's a 16 team playoff.  But since the rounds of 16 and 8 will be interconference, it can still be claimed by whomever as being a 4 team national playoff.

At least, this is where I see the future of college football.

M-Dog

November 20th, 2012 at 8:47 AM ^

ND could save the ACC, if it chose to do so, by becoming a full time member.  But will it?

It wants the comfort and stability of being married, but it still wants to fool around as it pleases.  When you run out of people who will put up with that, you wind up having to pick one or the other.

ND's convienient little arrangement may not last to see its first hook up.

 

saveferris

November 20th, 2012 at 1:09 PM ^

It may have no choice.  As the 16 team superconference model will almost demand 9 game conference schedules, ND is going to have a harder and harder time finding quality teams willing to put them on their OOC slate.  This means scheduling lesser teams, which means drop in SoS, which makes it harder for ND to squeeze one of the major superconferences out of their spot at the playoff table.

As much as I loathe expansion and what I think it will do to the overall product on the field, having Notre Dame almost institutionally locked out of the National Championship picture would be a nice ancilary benefit.

Appleseed

November 20th, 2012 at 2:34 AM ^

I give up. At this point a conference is little more than a group of partners in a cable TV network/rights contract. It's hard for me to feel as attached now to the B1G as I always have been. If I were Mary Sue, I'd be working the phones trying to form a new superconference. Us, Ohio, USC, Florida, Texas, etc. Academics and geography be damned. If the only reason to have a conference is to provide attractive cable TV programming, why half-ass it? Let's go all the way. If the B1G Network is a cash cow, imagine the Superconference Network featuring twelve national powerhouses. And imagine a home football schedule featuring four awesome conference games every year and never featuring Maryland or Rutgers.

blueindy

November 20th, 2012 at 10:20 AM ^

The reason MSC is not doing that is because the B1G is different than most other conferences in that all of the graduate programs accross the conference collaborate and share resources between the departments of each institution. The ACC does this to a degree, but no other major conference does. It's one of the things that makes the B1G a special snowflake in the barren post-apocalyptic wasteland that is the remains of conference realignment. So not only does the addtion of Maryland, a large flagship research institution deliver another TV market (or markets), but it incrementally adds to the resources of the research side of the institution. This is one of the reasons (if not the reason) that B1G membership is so coveted. Not only do you get a pile o' cash for your sports programs, which makes your alums very happy and willing to donate more money, but your faculty and graduate programs now have more resources to pool from, creating more opportunity for increased prestige through discovery.

Appleseed

November 20th, 2012 at 12:52 PM ^

I realize this is a factor, but why couldn't you do the same thing with academics independently of sports? Call up Berkeley, Stanford, Virginia, etc. I don't think they'd turn down membership in an elite CIC-style organization because we don't play them in football. Of course it's all hypothetical since this will never happen.

D.C. Dave

November 20th, 2012 at 3:23 AM ^

http://www.usatoday.com/story/sports/college/2012/11/19/college-sports-…

It's not like the commissioner is hiding his strategy. This is what you do once war is declared, and the Big 10's view is the first shot came when Notre Dame aligned itself with the ACC. Even if you don't share Delany's vision, at least ackowledge the man seems to know when his conference is in someone's crosshairs.

We all long for the sports lineups we are used to, but it is not like doing nothing is the smartest option, lest you prefer the Big 10 be in the ACC's shoes. It's business, it's life.

Too many people are reacting based on the quality of the football programs at Maryland and Rutgers now, but money solves a lot of those problems. Remember, even venerable LSU sucked for years until Nick Saban showed up.

The Big 10 is a mediocre football conference right now. And this is how we see the ways in which being the big player in huge TV markets offers a lot of protection -- even if our teams are down, the viewership is still there. The alumni are all over the Midwest and Northeast. That's our insurance.

It is hard to argue with locking up the New York/New Jersey and Baltimore/D.C. markets in this current war, in which some conference or conferences are going away.

If I could wave a magic wand right now, I'd try right now to recruit two of these three -- UVA, UNC and Duke -- and lock up the most progressive states in the South. They have to be thinking about their futures -- and Notre Dame may be doing the same. The Irish are about to start thinking they made a big mistake, and that's because they did make a big mistake.

In my view, as it is the Big 10 has put the ACC in a very precarious position, with so many of the nation's largest TV markets now in the Big 10 footprint. The Big 10 is an attractive place to be, today and even more so tomorrow.

Yes, it puts a lot of teams in the conference, and that makes it hard to win the conference title. We'll see schools celebrating division titles, a la the Major Leagues, but we have to be realistic as we react to what is happening. It's happening to us or by us. 

robpollard

November 20th, 2012 at 11:12 AM ^

You, and the OP, seem to think NYC is "locked up" now that B1G has Rutgers? Can someone show any evidence of this?

Why would a huge NYC cable system require ALL of its millions of subscribers -- the vast majority of which could not care less about college football -- to pay each & every month for the BTN? I can't see it. Rutgers is not to NY as Nebraska is to Omaha.

Michigan and MSU (to pick an example) are big enough draws that BTN is Channel 65 on Comcast, which means EVERY Comcast subscriber in Metro Detroit, whether they watch BTN or not (and most don't), pay for the channel as part of their basic package. That's where the real money is; not in separate tiers.

In NYC, Cablevision and Time Warner (the two biggest cable systems in NY) will keep things as-is -- you have to pay $6.95/month (Cablevision's Optimum Sports Pak) or $8.99/month (TW's Sports Pass) in order to get the "tier" of extra sports channels that includes BTN. That's why BTN is channel 413 (Cablevision) and channel 472 (TW). 

So far, no one has shown me evidence that getting the chance to watch Rutgers-Maryland, Rutgers-Indiana, or even Rutgers-PSU will force these big systems to add the channel to its basic lineup (which again, is where the money is; not in sports tier, where the BTN is already at - Delany wants 5 million people to pay BTN 60 cents a month, not 20,000 people (or however many passionate Rutgers fans there are in NYC) to pay BTN $6.95 a month).