Culture Shock: Yay, Boo
One of the great complaints about Michigan football as conceived under Lloyd Carr was its distinct funereal air. I was a Carr proponent in many things, but at times it seemed like he barely tolerated the fandom that paid his salary.
This on display most obviously when it came to the spring "game," which Carr canceled a couple times due to stadium construction and downplayed at all other times. Never in its history was it, like, an event, and that seemed like a missed opportunity to have some fun. You know… "fun"? Ah, hell, forget it.
Rodriguez likes fun:
In hopes of enhancing Michigan’s annual spring football game, the athletic department will offer additional activities this year, including a flag football game featuring former U-M players.
The hour-long event, scheduled to start at 10 a.m. April 11 at Michigan Stadium, will feature former U-M head coach Gary Moeller coaching the maize squad and longtime assistant Jerry Hanlon coaching the blue team.
Cool. Also:
On Friday, the athletic department announced that fans will be able to tour the Michigan locker room and take photos from 8-10 a.m.
The cheerleaders and the band will be involved last year, unlike previous ones.
Rodriguez wants to break the all-time attendance record for the spring game. This is going to take some doing. Some showmanship. And so forth and so on. Even attempting such a thing will transform the Spring Game from a sleepy thing attended mostly by diehards into something that fosters a connection with the program. I am enthused and grateful for this sort of thing.
HOWEVA, an email:
Brian,
I just happened to catch Rich Rodriguez at UMDM on the live video at www.umdm.org. He mentioned this: (allow me some room for error, I don't have a recording)
"We want to make the Big House the most electric atmosphere in the nation. We're obviously gonna keep the band involved, and we're gonna try and play a little music, do a few new things with the scoreboard and stuff like that."
Feel free to interpret that as you will, but I'm worried about a little sparty creeping into the Big House...
Corey
Yikes. This is the flip side of that coin. It's not easy to protest this sort of thing without emitting a "get off my lawn, kids(!)" air, but: dude, seriously, get off the lawn you hippies.
An attempt: one of the most powerful things that forges a fan community is the shared culture that naturally arises when you can say things like "one second left against Penn State" and know that the person you're talking to is thinking and feeling the exact same thing you are. It sets the group apart. This apart-ness is fundamental to the passion sports fans experience: it's us and them, and the more us our us is and the more them their them is, the more important the thing beneath us seems.
Michigan has a lot of culture. That, fundamentally, is its main asset. From that culture flows the passion, and from that passion flows the money. Part of that culture is a public address announcer who embodies neutral gravitas. Part of it is the lack of advertising in the stadium. And part of that is the way the game is presented inside the stadium, with no "NoISe!!!" signs or plastic chariots or electromagic Spartys with frickin' eye lasers.
I like it like that. I like my church with incense and deceased Jesus, my Christmas carols by Bing Crosby, and my Michigan Stadium without frickin' eye lasers.
It's safe to say I'm torn about what's going on here. I'd like it if the spring game was a game. And if it was worth going to. But that's not worth making Michigan Stadium chintzy. Any stadium experience revamp should be made with Michigan's existing culture in mind.
For example: Michigan debuted a hype video for the first time ever this year. It was fine. I thought it was pretty good. But it could have been a hype video for just about any school that had so few offensive seniors it had to drag Mike Massey into things. It would have been much better if it had taken some Michigan themes and integrated them. One such change: instead of "I am Michigan," or whatever, have people say "the team." There: done. Bo invoked, Michigan-specific, hurray.
Go ahead and change things, but please have a delicate hand. Let's not rush to join the great sweaty mass of brahs all around us. Let's not toss away something unique.
March 23rd, 2009 at 10:01 PM ^
March 23rd, 2009 at 10:47 PM ^
March 23rd, 2009 at 11:12 PM ^
March 24th, 2009 at 11:22 PM ^
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