Michigan Football: BIG (Hype Video)
http://www.youtube.com/watch?v=2OE_Gz7TYIM
Based on the NBA finals BIG commercial from 2 years ago (with some minor wording changes).
August 10th, 2013 at 9:22 AM ^
August 10th, 2013 at 1:14 AM ^
August 10th, 2013 at 1:58 AM ^
that video sucked
August 10th, 2013 at 7:25 AM ^
And I'll judge it for you. Chances are I'll tell you it sucked.
August 10th, 2013 at 8:27 AM ^
August 10th, 2013 at 12:17 PM ^
OP did some work on that. Respect.
August 10th, 2013 at 12:44 PM ^
Is that you?
August 10th, 2013 at 2:35 AM ^
Well done in terms of picking 10 or so of the most iconic moments and wrapping it into a concise production on a theme.
August 10th, 2013 at 4:14 AM ^
August 10th, 2013 at 8:45 AM ^
August 10th, 2013 at 11:54 AM ^
August 10th, 2013 at 6:42 AM ^
I liked the music and the clips a lot, but some of the text wasn't fantastic.
Also, the font was incredibly grating. As were the changing colors and random underlines.
August 10th, 2013 at 10:07 AM ^
Thanks for sharing
August 10th, 2013 at 11:15 AM ^
August 10th, 2013 at 12:41 PM ^
Could be a good video, but god, that typography just blows. I wish more videographers (or whoever this was) would consult graphic designers more about this type of thing. Ruins the video for me.
August 10th, 2013 at 1:36 PM ^
August 10th, 2013 at 3:14 PM ^
Just a thought.
I think the video is good. Don't let the haters get you down.
August 10th, 2013 at 4:40 PM ^
as the impression that this was some conference-produced message, like a public service message. Creativity should always be blessed. And some creations are better than others.
The problem here is whether intent and content establish mood, tone and understanding that says what the creator has in mind. And when you have interpretive conflict, you have disconnect with the viewer. That is the problem here, as I see it. It's fine for what it is...but what is this supposed to be?
Most of the iconic imagery are iconic for a reason. They don't need screaming graphics to explain their significance.
Perhaps one of the best hype videos is the format that the school adopted for viewers in illustrating Michigan's historic achievements when it played Ohio two years ago. The usual pregame player entry and touching the banner video, was tweaked for emphasis against the Buckeyes. And the numbers came alive with iconic moments, as they were emblazoned on the screen, and a litany of current players and all-time legends intoned the exalted numbers.
We know the history, we know the facts, we know the traditions and we enjoy the replaying of them in our collective memory and how they resonate with our future and what's ahead for a new group of Wolverines.