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The Giants and the Jets along

The Giants and the Jets along the the Devils all still play in New Jersey.

It's Product Placement

They are not just adding these teams.

They are adding the left half of the largest TV market in the country; the right half of the fourth largest TV market in the country and top half of the ninth largest TV market in the country to TBN.  (The left half of the fourth largest market is already secured by PSU.)  They are adding the attention of Metro Washington DC and the Greater New York area, by creating a presence in the Nation's Capital and the World's Financial Center.  They are adding the two wealthiest states in the Union to the B1G footprint.

You're Michigan Man, I know you can begin to view these additions from a business standpoint.

Source of Data Sorry been busy and this board is over nevertheless - The figures come from the U.S. Department of Education’s Office of Postsecondary Education. Each year, the Equity in Athletics Disclosure Act requires schools to report their overall revenues to the Department of Education.
Not true. RU generates more Not true. RU generates more athletic revenue than Syracuse, or Missouri or Pittsburgh (NCAA data). This expansion is about TV markets not quality of athletic programs. Right now nobody in the Northeast much less the NY Metro area cares about Michigan or the Big 10. Changing THAT perception is what this expansion is all about.
RU Estimate Not BS. I'm actually surprised it's not larger. NYC has twice the viewership of Chicago. Rutgers (without NYC) guarantees all of NJ which is approximately half of NYC (#1 nationally) and half of Philly (#4 nationally) viewership. I know the Rutgers estimate you quoted did not count a South Jersey contribution. Don't know about the BS in association with the ND estimate however if there is any BS with the RU estimate it is that it should be larger!
Number of Households Yes you are correct but where are there more subscribers, Nebraska or New York and New Jersey?
Content is King and Double Dipping Rules! The Big 10 Network is about market size, household subscriptions and double-dipping advertising... ...and that's not about Nebraska. It's about #1 NYC (Rutgers and Syracuse since both are need to keep the ACC out of NYC), it's about solidifying #21 St. Louis and colonizing #32 KC (Missouri), and it's about keeping the ACC out of #23 Pittsburgh (Pittsburgh.) All 4 are AAU (that is very important to current constituency) and all 4 are in states that boarder current member's states. Debate the sixteenth.
Ain't goin' happen MacGee... For beginners... ...BC is not an AAU member and Massachusetts does not boarder Pennsylvania.