Dawn of a new era (besides being champions)
We have now heard and seen the last of that godawful "I wanna live forever" B1G commercial we've been subjected to for what feels like forever during football games.
It's a new day! Though I shudder to think what kind of new ad campaign our esteemed commissioner will approve.
January 10th, 2024 at 2:28 PM ^
Its not the best commercial, but not the worst. Unique graphics and song at least. And when you hear it you know what's coming. I'm actually interested in seeing 4 new schools added. Throw in the space needle, Hollywood sign, and whatever the heck is in Eugene and we can extend its life.
January 10th, 2024 at 2:45 PM ^
Bag of shrooms next to a logging truck for Eugene.
January 10th, 2024 at 3:06 PM ^
Wouldn't that be more appropriate for Corvalis?
January 10th, 2024 at 2:28 PM ^
HOW. DARE. YOU.
That commercial is incredible.
If anything, they should just remake it with all of the new teams being added.
January 10th, 2024 at 3:45 PM ^
Yep. I personally love it - I get INSTANT good vibes anytime I see it (the song helps there).
If anything, now do the fly-over from east to west. End it in the City of Angels.
The one with the coaches from around 2009 ("Our helmets have wings", "Come to Penn State", Bret Bielema when he was 100 pounds lighter) --- I liked that one too.
January 10th, 2024 at 5:28 PM ^
COME TO PENN SCHTATTTEEE!!!
January 10th, 2024 at 5:15 PM ^
I'm fine with that commercial but my 21 year old daughter told me a month ago that she was crushed because they're probably going to get rid of it
January 10th, 2024 at 2:28 PM ^
The threads! They're coming in hot!
January 10th, 2024 at 2:31 PM ^
It's not my favorite, but it's certainly better than the one that features a running collage of social media posts, and the only Michigan one in the mix is a middle-aged man and his octogenarian dad. B1G really wanted to make Michigan look like a bunch of old school farts.
January 10th, 2024 at 2:39 PM ^
I wish Malcom would have lived long enough to see this season, but that would have made him roughly 118 years old.
January 10th, 2024 at 3:04 PM ^
Life is unfair.......
January 10th, 2024 at 2:31 PM ^
I was hoping the new commercial would include part of the heart warming speech he gave when presenting Michigan with the Big Ten Championship trophy.
January 10th, 2024 at 2:36 PM ^
I can’t stand Microsoft Azure!
January 10th, 2024 at 2:38 PM ^
Bottle this one up for Jim Rome's beef segment tomorrow.
January 10th, 2024 at 2:41 PM ^
The animation already starts out west at the Rose Bowl.
They'll just add the 4 new schools before the flyover of the Rose Bowl and continue on
January 10th, 2024 at 2:58 PM ^
Being in the ad music business, I see and score a lot of ads.
That one takes the cheesecake. There's not much unity of concept, the animation is terrible, and the music has nothing whatsoever to do with the message.
And because the thing runs on cable, the composers aren't even making car wash money.
Other than that, it's just great, right?
January 10th, 2024 at 7:36 PM ^
Haha. My 5yo son loves that commercial for some reason. Asks me to turn the volume up every time it comes on.
That and the Vienna Teng UofM commercial.