nike will pay you a princely sum to wear this aerodynamic fez

Event reminder. We're having a Hail To The Victors kickoff party/thing on Friday at Circus Bar. Hopefully it will be as crazy as last night.

About last night. I don't get WOO NIKE. I have no strong feelings about clothing brands, except insofar as I would like them to put the sports teams I like in uniforms that 1) stay in one piece, 2) are legible from distance, and 3) don't make me envy the dead. I'm in the same realm of bafflement Dan Murphy was last night:

ANN ARBOR, Mich. -- They lined up for T-shirts.

All day, Michigan fans stood in line for T-shirts. And when the sun went down they chanted and painted their faces and counted down the last few seconds like it was New Year’s Eve for T-shirts, ones with a tiny lopsided parabola in the corner instead of a striped triangle. ...

“I’ve lived 52 years, a lot of them right here in Ann Arbor,” Michigan coach Jim Harbaugh said into a sea of fans recording on their cell phones. “I’ve never seen anything like this.”

But I'm happy you're happy, and happy that recruits and players are bonkers for the stuff. There are many many variations of this on Michigan player twitter:

It's probably better that Michigan's back with marketing folks who can inspire the kind of devotion that results in a walk-on basketball player crowdsurfing like he's 1992 Eddie Vedder. The gap between the Only Incompetent Germans and that 190-proof blast of capitalism is obvious. While the headline number* on Michigan's apparel contract has been beaten by a few different schools since it was signed a year ago, Jumpman exclusivity looks like a big deal for players and recruits—you know, the people who help you win on the field.

I have one hope, and that's a football version of Jumpman. Pick one of Desmond or Woodson:

Desmond-Howard-CatchBvr06d2IEAEDaUT

A permanent logo swap ain't happening, but if Nike wants to do a special edition thing that will sell a lot of merch and not piss off traditionalists this would be killer. (I think? I obviously have no idea what I'm talking about in this department. Later today I will advise rappists on the finest iambic pentameters. The very best.)

I have one concern. The hockey jerseys look weird and wrong.

Michigan_6829

Mismatched blues, a weird sheen on top, really not digging the jersey with one maize stripe across the top and nothing else anywhere. A closeup of the hockey jersey does seem into indicate it's regular jersey material and not, like, shimmery. I'll reserve final judgment until I see them in the wild, but I'm not hopeful.

*[I say "headline number" here because it looks like various other schools have structured their contracts such that theirs is the "biggest ever" to the press but not in reality. For example, OSU's "biggest ever" deal with Nike is actually worth $13 million less in cash than Michigan's over the same timeframe. They just pad it out with more gear at an inflated price. I haven't looked into the details of UCLA and Texas but it's possible—probable in UCLA's case—that the same thing is going on there.]

This is completely rational. I retract my tweet at Nick Baumgardner yesterday:

"I definitely think its symbolic, it's a new age for Michigan," Gozdor said. "A lot of my friends are saying they're going to burn their Adidas gear and forget the whole entire thing ever happened."

He was right.

Jeremy Gallon finally gets to be taller than some people. An alert reader points out that the Nojima Sagamihara Rise, a team in Japan's "X-League," is currently listing Devin Gardner and Jeremy Gallon on their roster. (Also included is former Illinois safety Earnest Thomas III.) Thorough research* reveals that only two foreign players are allowed to be on the field at any one time; the Rise must be planning on Gardner to Gallon for 50% of their plays. This is a good plan.

[Update: now there is an article on this occurrence:

“Everybody here is so respectful, so nice. It’s almost like a compete 180 from in America,” said Gardner, who made 27 starts at quarterback for the Wolverines, with a smile. “They (the Americans) are nice people but I’ve never been to a place where everybody is so kind and so respectful, and it’s just part of the way everyone is here. It’s pure refreshing to get a chance to experience it.”

No Michigan State or Ohio State fans in Japan, I take it.]

*[googling the league's wikipedia page]

I'd be happy to be wrong here. Erik Magnuson doesn't strike me as a guy who the NFL will consider drafting early unless he takes a big step forward as a senior, but CBS's Dane Brugler disagrees with that take, naming him one of the top ten senior OTs in the country and saying he "played like a legitimate NFL prospect":

...moves with a smooth shuffle and wide base, transferring his weight well in his kickslide to mirror edge rushers. He stays low off the snap and prefers to use his hands to control the point of attack to out-leverage and out-power defenders. Magnuson is able to secure downblocks and anchor at shallow depth, driving his legs to finish in the Wolverines' power offense. He has also been praised by the coaching staff for his leadership and consistency during the week.

Although hustle and effort aren't an issue, Magnuson has sloppy tendencies with a bad habit of lowering his head and losing sight of his target, ending up on the ground. He tends to be a waist bender and lacks ideal length to compensate, which allows savvy rushers to get him off balance and leaning. While powerful when squared to defenders, Magnuson will struggle to recover once defenders attack his shoulder.

I thought Magnuson was okay, and only that, a year ago. I get the vibe that PFF agrees with me since they haven't posted anything about him, or the rest of the Michigan OL not named Mason Cole. They tend to have an "if you can't say anything nice..." policy.

I'd be happy to be right here. Ryan Glasgow makes ESPN's list of the top 25 Big  Ten players... at #25, which I'm sure I'll find is an outrage once they get around to putting a punter at 16 or whatever. Even so, thank you, ESPN, for not consigning Glasgow to a Wally Pipp role just yet. PFF also names Glasgow their #3 breakout player this year, though they do admit that's a bit of an injury-induced slam dunk:

2016 grade: 84.8 | 2015 snaps: 332 | PFF College 101 rank: 72

The argument could be made that Glasgow has already broken out as he boasted the nation’s No. 19 run-stopping grade before going down to injury last season, but since he only played 332 snaps, he still qualifies as a breakout candidate. He’s seen the field for 753 snaps the last two seasons, posting a strong +32.7 grade against the run, and last year he improved his pass rush grade to +9.0 on the strength of a sack, four QB hits, and 12 hurries on 179 rushes.

Taco Charlton shows up at #7 for the same reasons we're hyped about him around here: a lot of production in under 400 snaps. There are scattered Big Ten players to round out the list plus a couple of old names for recrutniks: both Cal RB Vic Enwere and Arizona State RB Kalen Ballage make the tail end of the list.

Spreading the wealth. Michigan probably has four guys on that aforementioned top 25 B10 players list (Lewis, Peppers and Butt are probably locks and Glasgow snuck in) so it's not exactly crazy that these gents missed it...

Michigan DL Chris Wormley and receivers Amara Darboh and Jehu Chesson: Wormley is one of the more versatile defensive linemen in the league, with the ability to move between end and tackle, and he had 14.5 tackles for loss and 6.5 sacks in 2015. Some of us argued for his inclusion, though we ultimately went with a different player in his position group. As for Darboh and Chesson, they are clearly two of the better wideouts in the league. Yet neither had huge numbers last season, and even Jim Harbaugh will tell you it's a coin flip on who is the better player. They sort of canceled out each other for purposes of this list.

...but since two of those guys are seniors getting first round draft hype it is a little bit crazy. Also:

Meanwhile Feldman named Michigan's receiving corps the #3 unit in the country. Michigan could be all right this fall.

Etc.: Peppers gets votes from current Big Ten football players as the Big Ten's best defensive player... and its best offensive player. PSU fans expect a punter to be their biggest impact freshman... and they're probably right. Y'all probably don't know how bad PSU punting has been the last few years. TV networks not a big fan of the Big 12's naked cash grab. Always weird when some guy you remember as like 15 is now writing for the Daily. I'm old and DEATH DEATH DEATH.  ND contract details.

When Michigan chose to partner with Nike for their next apparel deal, it was rumored they did so while turning down more generous monetary offers from Adidas and Under Armour. The details of the Nike contract have been released, and it's safe to say Jim Hackett struck a pretty solid deal regardless. Via MLive's Brendan Quinn:

According to contract details released by the Michigan athletic department, the university's deal with Nike is worth $169 million over 11 years, making it by far the richest of all apparel deals in collegiate athletics. The contract, which will supply all 31 U‐M athletic programs with uniforms, footwear, apparel and equipment, will pay $76.8 million in cash and $80.2 million in apparel.

Michigan will receive $12 million upfront, followed by $10.1 million-$10.9 million annually in cash and apparel/equipment.

Notre Dame's 10-year contract with Under Armour, which surpassed Michigan's then-record contract with Adidas, is reportedly for $90 million. From Quinn's article, the next-highest contract for a public school is Texas' deal with Nike, which is worth a little over $5.5M/year.

Yes, saying Michigan signed a deal for $Texas may actually be understating things. Take a bow, Jim Hackett.

UPDATE: The $169 million figure is a little misleading, as that apparently includes four option years tacked on to the end of the deal.

As part of the still-record-shattering deal, Michigan will make a pretty penny on royalties:

In addition to shattering the record for the largest deal in NCAA history, Michigan will also receive 15-percent royalty rates on apparel purchases. This passes Notre Dame's 13-percent and is believed to be the highest in the country.

Michigan has a 10% royalty rate with Adidas.