Good MLive article on how much of a role football plays supporting university of Michigan athletcs, hardly a surprise, but interesting details of pricing, where revenue comes from and how it is utilized.
It's no secret that football is the real money maker in University of Michigan athletics.
But exactly how much revenue do the roughly 100 students and 20 coaches and staff in the program bring in?
Football accounted for at least 57 percent of athletic department revenues in 2012-13, which totaled $144 million, according to Michigan budget documents provided to the Board of Regents.
The storied program and its larger-than-life venue are what solidifies Michigan's place among the most profitable enterprises in college sports. Football cost about $23 million to operate in 2012-13, meaning it fed more than $58 million into Michigan's other 30 varsity teams.
The $82 million haul doesn't count indirect revenues, such as sponsorships, licensing and advertising agreements — which totaled $22.5 million that year — primarily made attractive by the football and basketball programs.
Interesting take on the increases in revenue in the B1G vs on-field success in football.
- The ADs in the B1G to include Smith and Brandon also are pointing towards recruiting geography, focus and schemes as a key difference.
- Size of staffs (Alabama significantly higher in non-coaching positions)
- SEC is 4th in funding behind B1G #1, PAC12, ACC
- Focus on funding non-revenue sports - B1G funds on average 4 more non-revenue sports than SEC and 6 more than Big12.
Michigan leads the teams playing for 2012 BCS Bowl Championships in the percentage of total revenue not derived from football. Only ~1% of Michigan's total campus revenue is derived from football.
By these figures, football accounted for 14% of LSU's gross income...
Alabama... earned a final mark of 11%...
Other schools which had football teams playing in elite bowl games had far lower marks: These include Clemson (5%), West Virginia (3%) Wisconsin (2%) and Michigan (1%).
This shows how well-rounded Michigan is when compared to its football competitors and is evidence of the breadth of opportunities available at the University of Michigan. With its diverse revenue, Michigan is able to fund a top football education as well as top extra-curricular and research programs. This diversity strengthens the university, allowing it to take more risk, as a negative outcome from any single program (spread-offense anyone?) will not have a large impact on the university as a whole.
Michigan also leads the Wall Street Journal's study group in total revenue with over $6 billion in total campus revenue (Revenue Spreadsheet). (edit: Link not working, click source and then scroll down and click on second graphic on left) For laughs, rank the list accoring to football share rank and find the SEC schools. SEC speed = football is all we do.
These facts are excellent evidence of the true strength of the University of Michigan, its diversity. It is a football school while simultaneously being a research institution and an excellent educator. If a football recruit wants to get the full college experience and have as many opportunities as possible, the University of Michigan is the premier institute in the country.
Generally easy to read AP story on the success of the Big Ten Network... noteworthy for some actual quotes from Big Ten Net execs, the Texas Assoc AD in charge of getting the Texas Network up (good luck with that if you don't have live football at all), and some numbers thrown around from cable operators about how much BTN is charging...
USA Today ran an article on the the amount of money spent and taken in by big-time college athletics.
It starts off "More than $800 million in student fees and university subsidies are propping up athletic programs at the nation's top sports colleges, including hundreds of millions in the richest conferences, a USA TODAY analysis found."
I found the database linked within the article interesting.