WSJ on College Hockey, Big Chill

Submitted by indyeagle on December 9th, 2010 at 11:53 AM

Today's Wall Street Journal has a prominently featured article on this weekend's game, including two pictures with the article on D7 of today's print edition.

Some excerpts:

Big Ten schools, and Michigan in particular, demonstrate the sport's potential. The Wolverines draw near-sellout crowds at every home game at Yost Ice Arena, which holds 6,637 fans. And hockey tickets can be $30 cheaper than football tickets. Michigan athletic director David Brandon calls hockey the "best ticket in town."

 

Thanks to the enormity of the crowd—it will shatter the attendance record for the number of people watching a hockey game by nearly 40,000—Michigan expects its hockey program to bring in more ticket revenue than basketball this season by a margin of more than $1 million.

 

The Big Ten Network, the conference's lucrative three-year-old sports channel, is a natural outlet that can carry games both regionally and nationally. The network is broadcasting nine hockey games this season. "We'd be interested in doing more," said spokeswoman Elizabeth Conlisk. "It certainly has quite a bit of appeal in this part of the country."

Link - http://online.wsj.com/article/SB10001424052748703493504576007943138317876.html

Comments

Hoke_Floats

December 9th, 2010 at 11:59 AM ^

for the BTN to really thrive its needs to have interesting things to watch

I like the B10 icon series, but it doesn't need to be looped

I would love to see more athletic events covered

Also, I would really like a B10(a) network showing cultural events/lectures from the big 10 universities kind of like a public access network

bronxblue

December 9th, 2010 at 1:24 PM ^

The Big Chill is definitely a major step forward for the hockey program and the University at large when it comes to exposing the brand to the rest of America.  I'm immensely excited about the direction the school is taking.