OT: New MSU logo

Submitted by billsquared on January 22nd, 2010 at 9:55 AM

Doesn't look like this has been posted here yet, but Sparty is getting a facelift. I'm sure more of the updated marks will leak in the coming days/weeks, but here's a first taste. (Graphic yoinked from DetNews...)

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Michigan State

Dark Blue

January 22nd, 2010 at 9:57 AM ^

I thought their new logo was going to be a ski mask?

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MaizeAndBlueWahoo

January 22nd, 2010 at 9:58 AM ^

http://mgoblog.com/mgoboard/ot-spartan-logo-change You can also view ski mask jokes to your heart's content here.

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billsquared

January 22nd, 2010 at 10:26 AM ^

Thought I'd gone back far enough, must not have noticed it yesterday. Whoops.

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Adrian

January 22nd, 2010 at 9:59 AM ^

This was posted yesterday http://mgoblog.com/mgoboard/ot-new-msu-logo

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NHWolverine

January 22nd, 2010 at 10:03 AM ^

Sorta odd that both OPs considered this OT.

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MaizeAndBlueWahoo

January 22nd, 2010 at 10:05 AM ^

Sorta odd that that link is actually to this page.

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Adrian

January 22nd, 2010 at 10:09 AM ^

ha ops yea i had both windows open and copied the wrong link. thanks. I cant edit it anymore

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Tacopants

January 22nd, 2010 at 3:30 PM ^

You sir, win.

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c williams

January 22nd, 2010 at 10:01 AM ^

I can't tell which one is the adolescent.

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bouje

January 22nd, 2010 at 10:59 AM ^

Also this was posted yesterday... This is getting ridiculous. If something has happened and it was 3 days ago you need to go back 3 days it's not that difficult to understand.

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James Burrill Angell

January 22nd, 2010 at 11:37 AM ^

Bet they paid some marketing company a ton to do that. Jokes on MSU.

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NHWolverine

January 22nd, 2010 at 11:43 AM ^

From reading the Uni Watch post on the logo it looks like this logo leak is just the tip of the iceberg in a pretty big overhaul:

This logo is just a single element of a new comprehensive brand and graphic identity project undertaken by the Department of Athletics. They will be unveiling all elements of the new program in April. The new logo, and the other elements in the program, are the result of a two-year collaboration between MSU Athletics and a team of top designers from Nike.

My guess based on zero evidence is that Nike convinced MSU to be the next Oregon. It should be really interesting to see how the Sparty fans react in April as the responses I've seen so far are overwhelmingly negative.

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bronxblue

January 22nd, 2010 at 12:25 PM ^

Most of my MSU friends think the logo looks dumb, but to be fair MSU is one of those schools that significantly changes its logo or uniforms every 5-10 years. IME, the Oregon look works because they were the first to go crazy with 57 home uniforms and freaking wings on shoulder pads, but MSU has neither the character nor color scheme to really make this work.

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NHWolverine

January 22nd, 2010 at 12:31 PM ^

RE: Color schemes -- really good point. If Nike does try something Oregon-style it goes without saying that they'd have to incorporate a lot of blacks/ grays/ off-color greens. I'm preemptively laughing out loud for the day I hear the "Go Green! Go White!" chant through my TV and Sparty is on the field in the all black Ninja Duck style uniforms.

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