Spring Game: Presented by PNC Bank

Submitted by Tim on April 7th, 2010 at 10:00 AM

Press Release

PNC Bank Signs on as Presenting Sponsor of U-M’s Spring Football Game

Bank Makes Donation to Mott, Sponsors Locker Room Tours and Kick for Cash Promotion

ANN ARBOR –The University of Michigan Athletic Department and IMG College-Michigan Sports Marketing announced Wednesday (April 7) that PNC Bank, a member of The PNC Financial Services Group (NYSE: PNC), has signed on as the presenting sponsor of the University of Michigan football spring game on Saturday, April 17, at 1 p.m. EDT from Michigan Stadium. PNC Bank is converting the former National City bank branches in Ann Arbor and throughout the state of Michigan to PNC on April 12.

PNC Bank and IMG College-Michigan Sports Marketing will donate a portion of the sponsorship to the Michigan football interactive play area at the new C.S. Mott Children’s Hospital. A major component of the annual spring game is a fund-raising campaign that will assist the construction of the new C.S. Mott Children’s Hospital.

Admission to the spring game is free but fans can make a donation of choice to C.S. Mott Children’s Hospital upon entering the gates of Michigan Stadium.

PNC Bank will sponsor two of the largest spring football game activities, the Michigan team locker room tour and the Kick for Cash promotion. Fans can tour and take photos in the Michigan team locker room from 6:30-8 p.m. on Friday (April 16) and from 7-9:30 a.m. on Saturday (April 17). Each locker will be set up with player uniforms and will look exactly the way that it does on game day. Fans will exit the locker room at the top of the tunnel at the ‘Go Blue’ sign.

“At PNC, we are committed to the communities we serve, and building upon our long legacy of supporting community organizations and schools, including the University of Michigan spring football game,” said David Boyle, PNC Bank regional president for Michigan.

For the PNC Kick for Cash promotion, the athletic department will randomly select one fan to attempt field goals with the chance to win a PNC gift card up to $300. They will have the opportunity to kick from three different spots, the 10-, 15- or 20-yard lines, with varying prizes for each of the three distances.

The parking lots surrounding Michigan Stadium will be available to accommodate fans that wish to tailgate for the spring game. Gates 2, 4, 8 and 10 will open at 10 a.m. Certain restrooms and concessions will be open to the public but a final determination will be made at a later date based on the stadium construction schedule.

The Michigan Marching Band, the cheerleaders and the dance team will participate in the spring game.

Check MGoBlue.com for announcements on the alumni flag football game roster and additional promotions involving the spring football game.

/Press Release



April 7th, 2010 at 11:22 AM ^

Bank sponsored MCard means Jack. But the gimmick is as a freshmen, you don't know any better. My freshmen year ('99), it was National City. The cards were supposed to work at ATMs but were commonly "eaten" by the machine. The bank then advised students to not use them in that fashion. Next year, they had a golden "microchip" put in the card. Unfortunately for them, it commonly "popped out" and was completely useless. And a year later, switched to TCF. Not once was there a benefit to using the sponsored bank but boy did they sure shove it down your throat to join when you came for orientation.

But as for PNC, anything to raise more money for Mott = great!


April 7th, 2010 at 2:08 PM ^

I was a freshman in 93 and we had the mcard. It changed at some point (maybe 95) from a U of M sponsored card to a bank card. It was much better before the banks got involved. The original could only buy things in your dorm or at the Union, but with all the stuff in the food court and the bookstore there, it worked really well. The best part was that it showed up on your tuition bill but didn't specify what it was for, so most parents just paid it. I bought tickets for the pearl jam at Chrysler arena with the mcard in 94 at the ticketmaster in the union. best purchase ever.


April 7th, 2010 at 11:28 AM ^

I rarely ever see something not already posted on this board. You guys are quick. So, I triple-checked my search before posting because I know re-posts are really looked down on. Plus, I even kept a disclaimer at the top of the post (SIAP).

Despite all that, Tim quickly usurped my power by using his status to post it on the Diary board sans acknowledgment or searching for prior posts. (And, he just copy and pasted the press release.)


name redacted

April 9th, 2010 at 12:04 PM ^

No snark here, you can touch the banner? I see you will exit under the Go Blue sign, but don't see anything about the banner. Been in the locker room, but touching the banner will get me their early enough to do so.

Any more information on that will be appreciated, thanks!