Kill it with fire.Last year some horrible, horrible hip-hop artist whose songs should be titled "Making You Want To Die Part VII," "Making You Want To Die Part VIII," and so forth and so on, released some fake pump up video that momentarily panicked the fanbase into thinking we'd Freekbassed ourselves.
[By MGoLaw every mention of We Are ND must be accompanied by We Are ND:
We remain in full compliance.]
We had not. Nor have we this year when some horrible, horrible hard rock outfit attempted to pull the same trick with their song "Making You Want To Die Part IX". Should I even link this monstrosity? I will but only if everyone signs a blood oath to never support the people responsible for this.
/blood oath signing music
All right. It's here. The worst part about all of this is that someday the Assistant Vice Associate Athletic Director For Making Michigan Stadium Wicked Sweet is going to hear one of these things and think it is a good idea instead of a malformed baby we should leave on the mountain to die.
That last part is not a joke. Multiple people have sent Lucy Ann Lance's interview with the new chief marketing officer along because of an ominous passage towards the end of it.
The middle of the article has an extensive discussion of ads in Michigan Stadium and how they will never happen. While I'm grateful for that I wonder if the guys in charge of this stuff have any idea why that's important to the fanbase. I don't think they do:
Lucy Ann: Any other changes that you have coming out regarding branding of the University of Michigan?
Lochmann: Event presentation and how people experience the brand at our events is a big part of building the brand, and we are in the midst of hiring some event presentation folks to really focus on making it a wow experience for our fans who go to basketball, hockey, football, soccer. It’s not just a PA announcement.
Lucy Ann: More entertainment?
Lochmann: Exactly. We really want to make all Michigan Athletics a destination for sports fans.
"It's not just a PA announcement?" Do I have to refer a guy who actually works in the athletic department to the ten-year-old kid who blew his mind at last year's Illinois game? Shouldn't the person in charge of branding Michigan understand it? Michigan does not have "just PA announcements." It has one of the grand old men of the PA business, Carl Grapentine.
The primary reason Michigan fans don't want ads in the stadium is because they distract from the game. The chief marketing officer says he won't put ads in the stadium but looks to "really focus on making it a wow experience."
It already is a wow experience. There are a 110,000 people in a stadium watching Desmond Howard or Charles Woodson or Denard Robinson. Wow has been accomplished. Wow is also accomplished at Yost. Wow is not at Crisler, which is by far the chintziest Michigan sports venue. Make the connection. The chief marketing officer's primary duty should be to recognize and preserve the parts of the Michigan tradition that are unique, not turn everything into a February Knicks game.
I envy Notre Dame fans in this department. They have an iron grip on what they want their stadium experience to be like. It's a little weird that it does not include massive HD replays, but there is no threat someone will promise FREEEEEEE PIZZZZZAAA or play Let The Bodies Hit The Floor at Notre Dame Stadium. There would be a gentle, friendly riot.
Bo finishes. Via Wolverine Historian, a one-hour Michigan Replay special on Bo's last season:
Grimly grim under a steel-grim sky. So you're just skipping along in this article about Mike Hart's initial foray into coaching at Eastern Michigan when Ron English pops up and slaps you with this baby:
“Mike’s strengths were never his physical abilities, they were always his mental abilities, his emotional abilities, his character. That’s what I’ve always loved about him. He’s a no-brainer in this profession as long as he can deal with the hours, the commitment, the movement and the disappointment. There’s a lot of disappointment in this profession.”
English's perspective is informed by being head coach of a school where going 2-10 gets you a "keep up the good work," of course. Pair that with Eastern's gray concrete stadium and it's like being the head coach of North Korea's football team. Watch out for lightning.
And here's everything. Burnt Orange Nation has collected every nasty bit of PR to befall college football in the past year, getting up to 23 separate incidents (Michigan's major-ish violations are included). This is my favorite one:
13) Unranked UConn Cant Sell Fiesta Bowl tickets (December 2010)
In a further indictment of the current system, there were a flood of stories related to schools being unable to sell their allotment of tickets for bowl games. Most notably, UConn resorted to begging fans to buy Fiesta Bowl tickets. Not surprisingly, it didnt work. Later calculations placed their financial losses for the game at $1.66 million. Their actual losses were much higher, as OU kicked their ass and then their coach fled for Maryland. Good times.
The bowl system has successful shoved all the uncertainty onto the college programs they are parasites on, even up to the BCS level.
Etc.: Bleacher Report hires Dan Levy, Dan Rubenstein, Josh Zerkle, and Bethlehem Shoals? What is going on? Gary Danielson declares "landlocked" MSU and Purdue the toughest gigs in the Big Ten. Indiana? Or have people given up on them entirely? He's also a superconference believer, FWIW.