Kickstart Hail To The Victors

Submitted by Brian on March 21st, 2012 at 2:41 PM

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Hi. You may be aware that for the past four years I've edited a Michigan preview magazine called Hail To The Victors (usually, anyway). It's 120-some pages of photos, previews, analysis, and history that we've been proud of.

Unfortunately, if we're going to make it to year five we're going to need some help. Our publisher went under sometime around January. We have access virtually all of the things we need to continue—the writers, photos, publishing expertise—and plan on taking HTTV independent this summer. The main problem: the up-front costs are daunting.

This is where Kickstarter comes in. If you haven't heard of it, Kickstarter is a crowdfunding site that operates under two simple rules:

  • anything on it must be a defined creative project
  • you either make it and get all the money or don't and get none of it.

The latter is in place to prevent people from getting half of the money they need to execute a project and finding themselves with a bunch of expectations and not enough capital to meet them.

We have launched a Hail To The Victors kickstarter that can be found here. We are aiming for 20k, which is about 2/3rds of our projected costs and is the level we feel comfortable will not result in massive losses. We have 30 days to raise this money. It is here. Go here.

Alter ego asks questions below.


Is this a donation?

It's more of a preorder. The lowest level gets you a magazine shipped to you for 15 bucks, which is a little less than we project the thing will cost shipped in June. We are not looking for charity here except insofar as me signing something is not worth the extra 15 bucks we've placed on that.

But I just hit up Beveled Guilt on Tuesday!

If you have donated any amount of money since June 1st of last year and would like to turn that into magazines, email me:

  • The email address/paypal username of the donation
  • Your address
  • How many magazines you would like to turn that into (max one per 15 dollars donated)

While this won't help us breach our 20k minimum, assuming we do hit it we will turn your donation from pure charity into purchase.

What do the higher levels get me?

Details are on the Kickstarter site. There are three main attractions past the pure preorder: various levels of autographing, a sponsor page in the finished product, and an exclusive Brian photobomb t-shirt. We are still working on a final product but this is the idea:

brian-photobomb preview2

You have no idea the personal sacrifice this t-shirt represents. There's a sentence above in which I refer to myself in the third person, fergodsakes. (Also if you hate it you can just get another mgoshirt.)

Also for 10,000 dollars I will show up at a child's birthday party in a Terrelle Pryor jersey. That costs five figures easy. Please no one get this.

Okay, so I signed up for whatever level of support I wanted to. What now?

Since the thing doesn't fund unless it funds fully, this would be a situation in which it would behoove you to gently notify your friends that they can help make this thing exist.

UPDATE: what happens if the project does not fund?

Nobody is charged until the 30 days elapses; if by that point the kickstarter has not made it no one gets charged.



March 21st, 2012 at 11:15 PM ^

Just a further illustration of our love for Michigan and its unyielding influence in all things global.  Can we attempt to influence gravity next?  Oh, bitches. Space.  What else is left?


March 21st, 2012 at 11:53 PM ^

We've hit the minimum we need to start putting signatures on things. Don't stop; we're still only about half-way to a break-even point for the project.

And wow. Just wow all of you!


March 22nd, 2012 at 12:09 AM ^

I donated to my favorite band, Five Iron Frenzy, in January after they reunited after a 10 year hiatus. They raised their initial goal of $30k in less than a day and are the all-time highest-money-raising project ever on Kickstarter at $207,980. They've had to create new and more exciting "gifts" to donors because they've gone so far over their initial goal. The moral of the story is, the more we give, the more Brian and Co. can return on investment.


March 22nd, 2012 at 2:32 AM ^

I had been keeping up with Kickstarter moderately for a little while, but did not hear about this. Well done by them. It seems the more popular and more often used Kickstarter gets, the more likely it will get larger and larger funding totals.


March 22nd, 2012 at 8:01 AM ^

Wow, I forgot to donate when I got home last night, logged in this morning and boom.  Already $7k on the plus side.  I feel like I missed the party but hell I hope Brian gets $40,000 by COB today.  I can't wait until June to start reading.  


March 22nd, 2012 at 9:43 AM ^

Just did the 50$. As awesome as the Brian T-shirt is no one would understand it where I am (Oiho) Where do you put our order for a different t-shirt and size? Will we get an email after the funds clear?


Can't live without this book. Many a summer day/evening spent in the backyard reading while the kids are playing.