For lovers of nuance: Signage around Michigan Stadium (not about ads)
Since the latest upgrades to Michigan Stadium, I continue to hunt and peck around the ‘net for tidbits regarding some of the processes that went into the $226 million “facelift” and came across this interesting piece on who and how the new signs and wayfinding were made, including the shields that outline the lower concourse.
I found enjoyable that the name of the company used to produce the graphics was 'Harmon Sign.' How apropos.
Enjoy!
http://www.signweb.com/content/michigan-stadiums-new-signs-and-wayfinding
Name . . . good!
Location . . . bad
/Tarzan'd
Lots of nuance on the renovation but not sign related.
http://www.umich.edu/stadium/project-description/pdf/061128Plans.pdf
Tyler Hauts should be in sales. He just used a lot of fancy language to say they put up some new maize and blues signs and scanned some old images that fit what they were trying to do and touched them up with a computer.
Gowd dammit, I meant to label that "insightful."
Gowd dammit, I meant to label that "insightful."
I thought this would be about advertising. Thank goodness it's signs about Michigan and not signs about McDonalds.
Yes my first thought was about advertising too. I panicked for a minute there. Nice find, I enjoyed the article. When I was working for MSU we used Souce One and Harmon for the new College of Human Medicine building in GR.
I enjoyed this piece from a professional and personal point of view. Professionally, what the University has accomplished with Michigan Stadium and Crisler is really amazing. Crisler was a dump when I was in school (late 80's) and is now an elite facility.
The upgrades ot Michigan Stadium are beautiful, modern and compliment the existing architecture.
Money well spent.