Forbes: Michigan-Nike is 4th most valuable NCAA apparel deal

Forbes: Michigan-Nike is 4th most valuable NCAA apparel deal

Submitted by Communist Football on September 11th, 2018 at 10:20 AM

Forbes just came out with its annual list of the most valuable college athletics apparel deals. Michigan's ranked fourth on the basis of the average annual value of the deal. The most interesting tidbit from the article is that the big deals to Michigan, Texas, OSU, et al have meant that there isn't much money left for big apparel deals for the second tier of schools and below:

OT - Lakers go from adidas to Nike... and are unhappy about the shade of yellow used

OT - Lakers go from adidas to Nike... and are unhappy about the shade of yellow used

Submitted by kehnonymous on November 30th, 2017 at 4:24 PM

As Michigan fans, we probably have the same feelings about this that you might concerning rainy nuptials or a fly in your Chardonnay:

As NBA fans are doubtlessly aware, this season the league followed our precedent in switching from adidas to Nike proving beyond the shadow of a doubt that we truly are the leaders and best.

However the transition to Nike hasn't gone nearly as smoothly for one of the NBA's marquee franchises  And you'd think that fans of a historically popular team Would Definitely be upset about this.  So, where to start?

For one thing, the jerseys are flimsy as crepe paper:

And even worse, many Laker fans (myself included), dislike the particular shade Nike chose for the iconic gold jerseys, claiming that it's almost a highlighter shade of yellow:


Irony is a harsh mistress indeed.

OT: Gronk Logo v. Jumpman

OT: Gronk Logo v. Jumpman

Submitted by LLG on June 30th, 2017 at 5:26 PM

"Earlier this month, the shoe and apparel giant filed a formal opposition to the U.S. Patent and Trademark Office's Trial and Appeal Board, saying a logo of New England Patriots tight end Rob Gronkowski in silhouette spiking a football could be confused with its Air Jordan Jumpman logo that it has used since November 1987," according to ESPN.

The legal question is whether the use of Gronk's logo is "likely to cause confusion, deception, or mistake about the source of the goods and/or services" with the jumpman.

 People on this Board have opinions.  You be the judge and jury.  What do you think?

Link to application (TTAB)

Rutgers new weight room facility and...Jordan brand?

Rutgers new weight room facility and...Jordan brand?

Submitted by FabFiver5 on April 27th, 2017 at 4:37 PM

New article out yesterday talking about Rutgers' new weight room complex, which claims to finally be "a Big Ten facility." 

But in the scond picture of the slideshow, it shows guys wearing Rutgers Basketball track jackets that are clearly Jordan brand and have the B1G logo on the sleeve.

Did I miss something? Rutgers clearly isn't good enough to trot around with the Jumpman logo on their their chest.

:Get off my lawn!:

ARTICLE HERE

Michigan Jordan/Nike Apparel

Michigan Jordan/Nike Apparel

Submitted by Maul on October 13th, 2016 at 10:29 PM

What is your favorite new Michigan Jordan/Nike apparel so far?  How has the sizing been compared to other brands?  (ie. more slim, similar, more loose)

My favorite item was the Michigan Jordan track jacket.  But I procrastinated in buying because where I live is very warm.  Now it's sold out...

Michigan/Nike Contract-Activity Tracking

Michigan/Nike Contract-Activity Tracking

Submitted by skurnie on August 31st, 2016 at 10:47 AM

I stumbled on this article on Twitter and thought it would be worth a share here.

Basically, the Michigan/Nike contract has a section in it called "Activity-Based-Information", which tracks physical performance (think Fitbit/fuel bands, etc). Quote below:

"And Michigan grants to Nike the “right to utilize . . . Activity Based Information . . . in all media including, but not limited to, the worldwide web and other interactive and multimedia technologies, in connection with teh manufacture, advertisng, mareting, promotion and sale of Nike products and Digital Features and programming [which use shall be] on an aggregated, anonymous and de-identified basis and otherwise in compliance with [Big Ten, NCAA, and Michigan] regulations.”"

So Michigan is selling athletes performance metrics to Nike? Maybe the MGoLawyers will read this differently, but is that legal without the consent of the athletes even though they are aggregated and anonymous? That's still a ton of data. 

MGoWallpaper: Fresh Look

MGoWallpaper: Fresh Look

Submitted by Blue and Joe on August 18th, 2016 at 9:48 AM

LAST WEEK: 2016 Schedule Wallpaper

It's time for more wallpaper. One of the biggest stories this offseason has been the switch from Adidas to Nike/Jordan. Earlier this month, we finally saw all the new apparel. After many years with Adidas, it was refreshing to see some new designs.

A few of the new designs really stood out to me, so I decided to convert them into wallpapers. These designs include the football/field graphic, "Wolverines Against the Nation," and the lightning bolt football icon. I also really like the new blue bumper and Maize Block M on the helmets, which can be seen in the first wallpaper.

I know a lot of people don't get excited about new apparel, but to me it signifies a new era. Michigan is being presented to the rest of the country with a fresh new look. Join them with these wallpapers.

Full size / Mobile

Full size / Mobile

Full size / Mobile

Full size / Mobile

NEXT WEEK: Harbaugh Wallpaper