Adidas gave us the richest endorsement deal in the history of college sports. The previous best was Notre Dame (10 years $60 million) and Michigan got the $60 million for 8 years. On top of that, there is a "most favored nations" clause in the deal which keeps Michigan as Adidas' highest paid college team for the length of the deal.
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Watching the Tigers game and drinking Moosehead Lager...
Here's an old post about the switch to adidas http://mgoblog.blogspot.com/2007/07/unverified-voracity-bids-nike-adieu.html
Because it's supposed to be a Vintage/Homecoming track jacket.
None of the new gear is on the MDen website. Wait a couple weeks and they'll have them up.
Adidas gave us the richest endorsement deal in the history of college sports. The previous best was Notre Dame (10 years $60 million) and Michigan got the $60 million for 8 years. On top of that, there is a "most favored nations" clause in the deal which keeps Michigan as Adidas' highest paid college team for the length of the deal.