Check out the shit underneath the banner. Doesn't that look like text to you?
Sure looks photoshopped to me.
Not to mention: I've never, not even in Kentucky, seen a Maker's banner that big.
Also, in the NTM department:
Even if it IS a real banner, they promote both Louisville and Kentucky simultaneously. You know, kind of how like lobbyists donate to both parties? Fans of both schools don't seem to mind. Hell, I don't even mind they are HQ'ed in Louisville, and I would order airstrikes on that town in a heartbeat.
And for the love of christ, leave poor "emily" out of it. Filling up the inboxes with diatribes spewing rage about an ad is something I would associate with the animals of ohio.
P.S. -- Bulleit isn't "small batch" any more or less than Maker's is. I don't know what your definition of "mass production" is, but Maker's isn't it.
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