VERY OT: Budweiser Super Bowl commercial teaser
downhill or uphill since it was discovered he banged his maid?
Really no where to go but up after leaving politics.
4 Million for a 30 second spot. That ad ran 15 seconds so 2 Million for that particular piece of marketing genius for the spot alone - that doesnt include production costs and talent fee (which couldn't have been cheap).
Is it just me or does anybody else have a hard time connecting increased beer purchasing dollars to an ad showing Arnold warming up to play ping-pong?
Is Bud Light getting more expensive? I'm more of a silver bullet guy myself, but I haven't noticed a rise in prices.
The Big 3 domestics plus Labbat all run about the same, at least in SE Michigan. Regardless of price, I, like Mgrowold, don't get it. I can't remember the last time I was persuaded by a commercial. Maybe tone down the advertising budget and you'd see a decline in prices an an increase in sales?
The advertising you were persuaded by but don't remember is the best kind of all.
Brain control is better than mind control.
Marketing budget spending? MARKETING BUDGET SPENDING!? You're not looking at the big picture here!
Was that a Futurama reference?
The way you can confirm that is that the post is not getting up votes.
Don't you worry about marketing budget spending. Let me worry about marketing budget spending.
If he hugs a horse at the end, it may.
I agree with you. It is such a fine line to affect the base emotions when buying Product A versus Product B. I don't think this will be too affective.
MGrow - I really don't want to burst your parade or rain on your balloon, but, that is not how the creative and advertising costs work. The 15 second out take only costs a fraction of the total video production budget since the video was being shot anyway. As far as ad spots go, that depends on when and where you run the ads. This was probably an on-line teaser release which meant it cost nothing other than paying for video embedded banner ads. Pretty cheap compared to television spots.
Please, continue rant.
If I'm not mistaken, these commercials are supposed to be directed/produced by Reggie Watts who is a hilarious, yet bizzare comedian, to say the least.
This should be interesting, Arnold as the Bjorn Borg of the table tennis world. I am guessing that part of the inspiration for the look comes from Borg anyway. It's good to see him getting back to the screen in some capacity though - hard to believe that he will be 67 years old in July.
Reggie Watts is my homeboy
Looks Tennebaums-esque, to me.
Needle in the hay
we're having commecials of commercials now?
I hate advertising so much that I'm probably gonna make an ad about it.
I love a good ad! I'll rewind some and watch em over. Geico has one about the "oldest trick in the book" that cracks me up every time I see it!
Don't care for Ahnold and it looks pretty stoopid.
I don't care for Newcastle but they have caught my interest with this campaign.
That ALMOST convinced me to get up and go to the fridge and grab one of the Bud Lights my buddy left here a year ago. Come to think about it, it did convince me to dump them out and at least get 10 cents for them.
I don't always drink beer, but when I do, I make sure it isn't Bud Lite.