U-M Spokesperson: Coke promotion was a "miscommunication" (update)
They just didn't execute.
Michigan spokesperson tells @McMurphyESPN that Coke promo tweeted by @ByAZuniga was a miscommunication pic.twitter.com/SOUJdUXvCW
— darren rovell (@darrenrovell) September 23, 2014
UPDATES
All purchases made so far through this promotion, though, will be honored -- per Michigan RE: Coca Cola-gate.
— Nick Baumgardner (@nickbaumgardner) September 23, 2014
In other news, my followers on Twitter (several post here) have held me to this: if he's hired, I will buy the same cheap ass pleated khakis that Harbaugh buys from Walmart (yeah, yeah) and wear them for every single game he coaches at Michigan, if he is hired. Even if it's 80-plus degrees.
September 23rd, 2014 at 5:47 AM ^
With or without the bag of hair?
September 22nd, 2014 at 9:02 PM ^
Seriously? Only because Twitter blew up is why you are now calling it a miscommunication.
September 22nd, 2014 at 9:02 PM ^
Just stop doing stupid things! Please!!
September 22nd, 2014 at 9:02 PM ^
Yeah, the real promotion required you only buy one coca-cola product.
September 22nd, 2014 at 9:02 PM ^
translation - "we don't know what the fuck to do."
September 22nd, 2014 at 9:03 PM ^
Was the miscommunication that they actually listened to Dave Brandon?
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September 22nd, 2014 at 9:05 PM ^
Should have been 2 curly fries or 2 Easy Macs. Damage control comments commence.
September 22nd, 2014 at 9:06 PM ^
I have to say I am a little proud right now. It is only a miscommunication because the mass public was not supposed to find out.
September 22nd, 2014 at 9:11 PM ^
Brandon is a nazi. You are an American hero.
September 22nd, 2014 at 9:14 PM ^
Started the revolution.
September 22nd, 2014 at 9:25 PM ^
But I think the story would have broken with or without you.. along with the subsequent walking back
September 22nd, 2014 at 9:06 PM ^
We look like a tire fire to the rest of the country. This is making its rounds on Twitter and the interwebz. What an absolute joke.
September 22nd, 2014 at 9:22 PM ^
We look like one because we are one
August 11th, 2015 at 9:06 PM ^
Just wait 5 days...
August 11th, 2015 at 9:07 PM ^
And then another 2+ days. THIS TRAIN IS JUST GETTING STARTED!
September 22nd, 2014 at 9:07 PM ^
This is embarassing. Two friends at rival Universities sent this to me. Glad to see Michigan football being represented well. Resign now, Dave Brandon, you are an embarassment.
http://www.reddit.com/r/CFB/comments/2h633t/new_rock_bottom_for_the_big…
September 22nd, 2014 at 9:33 PM ^
The Ohio boards are lit up over this.
September 22nd, 2014 at 9:39 PM ^
The worst part of it is the total pity being shown to us by our rivals. Genuine pity. They can't even bring themselves to gloat.
Like all the people who used to hate Mohammed Ali but go easy on him now because they just feel sorry for him in his pathetic state, a frail shell of his former self.
September 22nd, 2014 at 10:17 PM ^
I love the laughing wolverine...
September 22nd, 2014 at 9:06 PM ^
is a miscommunication
September 22nd, 2014 at 9:07 PM ^
Undoubtedly it was meant to be with 2 Cokes and 2 Large Dominos Pizzas.
Witness the marketing genius that is Dave Brandon.
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September 22nd, 2014 at 9:17 PM ^
Avoid the noid.
September 22nd, 2014 at 9:28 PM ^
I don't think everything he has done has been bad. I like how he has done things to make Michigan Stadium accessible to everyone - Hockey, Soccer, Movie nights.
I think if he would even tone down the making everything into the Michigan Experience, he would be a good ad. If he could pull back on the reigns with all the gimmicks he would be great... Granted, he's been the ad during our worst time of football in history.
September 22nd, 2014 at 9:35 PM ^
The thing is he can't tone it down. It's who he is. As long as he's the AD we'll all see more and more of this bullshit.
September 22nd, 2014 at 9:43 PM ^
This is so true. He's like a monkey with a bazooka. He just fires that ole' Marketing cannon at everything that moves. Sometimes he gets a hit like The Big Chill, and sometimes he just blows up his own people. He can't distinguish.
September 22nd, 2014 at 9:37 PM ^
Brandon to reduce seating width to 8" so stadium to hold 150,000.
September 23rd, 2014 at 12:07 AM ^
Uhh, he's made it a lot harder to experience Michigan Stadium by raising prices and PSLs sky high.
September 22nd, 2014 at 9:07 PM ^
You know if Dave just actually had the balls to say "Yeah that was a bad idea, sorry I'm such a greedy fuck" I think that would go over better.
September 22nd, 2014 at 9:44 PM ^
Amen.
Service has ended.
September 22nd, 2014 at 9:07 PM ^
usually means somebody screwed up....
September 22nd, 2014 at 9:08 PM ^
There's no way Jim Harbaugh is coming. Look what he has done in the NFL since he moved up. He would take a pay cut to coach in college again.
September 22nd, 2014 at 9:23 PM ^
He's butting heads hardcore with the ownership. Don't be surprised if he is available.
September 22nd, 2014 at 9:25 PM ^
Lol at the Harbaugh to the Cowboys rumors. Jerry Jones is Super Dave Brandon.
September 22nd, 2014 at 9:31 PM ^
Haha. That would last all of a year. Harbaugh is a super ego, Jones is a super Ego.
In all actuality, Garrett will be back next year, Jerry Jones needs a whipping boy as a head coach.
September 22nd, 2014 at 9:34 PM ^
Harbaugh is much more likely to coach the Cowboys than he ever is to coach Michigan
August 11th, 2015 at 9:09 PM ^
NOPE
September 22nd, 2014 at 9:23 PM ^
But maybe he really likes Coca-Cola products?
August 11th, 2015 at 9:10 PM ^
BOOM! YOU TOLD EVERYONE DIDNT YOU?
September 22nd, 2014 at 9:08 PM ^
The Brand
The Brand
The Brand
September 22nd, 2014 at 9:08 PM ^
If it was a communication, how did they get the tickets? What could possibly have been the miscommunication?
September 22nd, 2014 at 9:17 PM ^
Lots of ways, Lord G, and it would be interesting to know what the communication was and how it unraveled.... but it's doubtful any of us will be privy to that information.
September 22nd, 2014 at 9:18 PM ^
but they couldn't get enough dollars on the sign.
September 22nd, 2014 at 9:12 PM ^
Sigh......just sad. This Athletic department has no clue. Failure everywhere
September 22nd, 2014 at 9:10 PM ^
Burn it down.
Burn it all down. Fire everyone. The athletic department has become a laughing stock. A coworker described it best today as that Michigan seems to care about everything but the football games.
September 22nd, 2014 at 9:11 PM ^
Confirmed that the promotion was real. $150 face value (and two Cokes!) for $3. Damn shame what this football program has become. How can Brandon walk with his head held high? He should be apologizing and contemplating seppuku.
September 22nd, 2014 at 9:17 PM ^
Can it be diet or cherry coke or does it have to be regular coke? I think a lot of people would cash in if it could be any kind of coke. Not sure about just regular though...
September 22nd, 2014 at 9:19 PM ^
Here's confirmation: https://twitter.com/byazuniga/status/514197141737463808
September 22nd, 2014 at 9:52 PM ^
I'd buy more if it were vanilla.
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