Survey for MGoBlog Users (For an MBA class)

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July 7th, 2012 at 2:15 PM
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will
will's picture
Joined: 06/30/2008
MGoPoints: 372
Survey for MGoBlog Users (For an MBA class)

So my summer MBA course is on Branding, and we've been assigned a task of writing up a branding position and strategy document for one of our favorite websites.

There were two obvious options for me, MGoBlog or Slickdeals. I decided to go with MGoBlog for the simple reason one portion of the paper will be on what differentiates the site from the competition. The differences between Slickdeals, Dealpl.us, Fat Wallet, and all of the other options are so subtle, it would have been far more difficult.

Part of the paper involves identifying demographics for the purpose of market segmentation; As I don't have access to Brian's web traffic, I figured the best way to gather this data would be through a quick survey.

I understand that I am introducing some bias by making the survey available on MGoBoard, which may be a slightly different community that those only readying MgoBlog itself, but as I lack the power to post directly to MgoBlog (everyone is thankful for this), this is the best I can do.

If you could take a minutes, its only a 10 second anonymous survey.

Thanks!

http://www.surveymonkey.com/s/MJ2FH9R

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July 7th, 2012 at 2:21 PM | Glad to help (Score:2)
YakAttack
YakAttack's picture
Joined: 01/20/2009
MGoPoints: 10739

!

http://semichigansports.com

July 7th, 2012 at 2:27 PM | A surprising amount of information on mgoblog traffic (Score:3 Normal)
Daniel
Daniel's picture
Joined: 11/26/2011
MGoPoints: 488

is available at quantcast. You might want to look into it.

 

Formerly 'mgoblaniel.'

July 7th, 2012 at 2:32 PM | Wow, that's pretty scary... (Score:2)
RakeFight
RakeFight's picture
Joined: 02/21/2012
MGoPoints: 1369

Wow, that's pretty scary... how do they assimilate that kind of information?

July 7th, 2012 at 3:45 PM | Wow. Thank you. (Score:1)
will
will's picture
Joined: 06/30/2008
MGoPoints: 372

I had no idea this kind of information would be available. I'll have to look into how it is gathered. This negated the need for half of the questions in my survey. Had I known that, I would have spent more time on content related questions.

Thanks for the info...

July 7th, 2012 at 9:26 PM |  I call shenanigans on this (Score:1)
thisisme08
thisisme08's picture
Joined: 12/02/2008
MGoPoints: 1459

Edit: Eh I cant get the embed to work.  

Blue is Faster

July 8th, 2012 at 1:29 AM | I call BS on Quantcast. I did (Score:2)
trueblueintexas
trueblueintexas's picture
Joined: 11/10/2008
MGoPoints: 1256

I call BS on Quantcast. I did not see Bolivian listed in the top ten of either cities or countries listed.
Also, glad I could do my part to get Austin in the top 7 of cities.

"Anyone who isn't confused, really doesn't understand the situation." - Edward R. Murrow

July 7th, 2012 at 2:27 PM | Quant cast might be able to (Score:2)
willywill9
willywill9's picture
Joined: 09/22/2008
MGoPoints: 11256

Quant cast might be able to help you paint a picture of the demographics.  I filled out the survey, but I don't think Latino was an option... Might want to adjust that.

 

http://www.quantcast.com/mgoblog.com#!demo

Touchdown Michigan!

July 7th, 2012 at 2:27 PM | You're welcome (Score:1)
turtleboy
turtleboy's picture
Joined: 04/22/2011
MGoPoints: 3213

You're welcome

How many times have you been on the freeway and had someone fly by you at 100 mph then end up 2 cars ahead of you at the off ramp? What's the point? -Mark Harmon

July 7th, 2012 at 2:30 PM | Done and done. (Score:1)
markinmsp
markinmsp's picture
Joined: 10/18/2011
MGoPoints: 493

Done and done.

                                          

July 7th, 2012 at 2:32 PM | I completed it as well but I (Score:5 Funny)
mGrowOld
mGrowOld's picture
Joined: 10/04/2010
MGoPoints: 13168

I completed it as well but I do have a few questions for you:

1. Why did you need my drivers license number?

2. Why did you need my bank account routing information?

3. Are you REALLY a Nigerian Prince?

Anyways I did as you asked.  Now I want my $12,000,000,000 you promised to send me because of the untimely death of your father the king.

 

 

 

July 7th, 2012 at 2:34 PM | Done (Score:1)
pkatz
pkatz's picture
Joined: 01/22/2010
MGoPoints: 1303

... and glad to help a fellow Michigan MBA!

July 7th, 2012 at 2:43 PM | Survey. Taken. (Score:3 Normal)
LSAClassOf2000
LSAClassOf2000's picture
Joined: 01/07/2011
MGoPoints: 8740

Always glad to help out a fellow MBA.

Feel free to share the results / conclusions in a diary, if you would like. I imagine there would be some interest. There have been a few MGoDemographic threads in the history of the board, and they have been intriguing.

"Funny isn't it, how naughty dentists always make that one fatal mistake."

Follow the random tweets of a Michigan alum - http://twitter.com/#!/LorneEC3

July 7th, 2012 at 2:42 PM | Done (Score:1)
Sour Mash
Sour Mash's picture
Joined: 06/16/2011
MGoPoints: 33

Good luck. Part-time b-school is a grind all year round, but summer term is a special kind of cruel.

July 7th, 2012 at 2:43 PM | Are there really people who (Score:2)
denardogasm
Joined: 09/11/2011
MGoPoints: 1858

Are there really people who only read front page posts and not the board? I wish I had that kind of self-control.

"Michigan Defense" is dominating everything, in every aspect of life. That's a rough definition.

-Craig Roh 10/29/2011

July 7th, 2012 at 2:56 PM | I took the test. (Score:1)
rob f
rob f's picture
Joined: 11/11/2010
MGoPoints: 701

Did I Ace it?

July 7th, 2012 at 3:02 PM | Hope it helps (Score:1)
Charlie Chunk
Charlie Chunk's picture
Joined: 05/02/2011
MGoPoints: 607

Did I pass?

 

Don’t look back. Something might be gaining on you.  -Satchel Paige

July 7th, 2012 at 3:07 PM | Done, and I would also be (Score:2)
grumbler
Joined: 08/17/2011
MGoPoints: 131

Done, and I would also be interested in seeing the results.

July 7th, 2012 at 3:13 PM | You may want to search back (Score:2)
MGoRob
MGoRob's picture
Joined: 03/14/2010
MGoPoints: 2284

You may want to search back in the archives for Brian sponsored polls (such as the one about RAWK music in the stadium). I believe there was a whole segment for demographics in that post.

July 7th, 2012 at 3:32 PM | Voted (Score:3 Funny)
OMG Shirtless
OMG Shirtless's picture
Joined: 08/16/2009
MGoPoints: 1486

3 times.  I hope you win!

I put up a tough front, but deep down I just want to be held.

July 7th, 2012 at 4:34 PM | hrm, so apparently my subscription to surveyMonkey expired... (Score:1)
will
will's picture
Joined: 06/30/2008
MGoPoints: 372

Thanks guys,

Over 200 responses in the first hour, but SurveyMonkey will only let me see the first 100 responses. I'll have to decide whether this paper warrants the $24 to upgrade long enough to download the rest of the results.

 

July 7th, 2012 at 4:58 PM | dayum. the quantcast stats (Score:1)
gopoohgo
gopoohgo's picture
Joined: 09/12/2011
MGoPoints: 1237

dayum.

the quantcast stats show that mgousers are

a) rich
b) educated
c) white or asian
d) middle aged

July 7th, 2012 at 5:16 PM | Pssssst a little help... (Score:2)
Bromigo
Bromigo's picture
Joined: 02/22/2010
MGoPoints: 795

Pssssst a little help... What did you get for #7???

We are here because we're not all there.

July 7th, 2012 at 5:25 PM | Done (Score:1)
Roachgoblue
Joined: 08/29/2011
MGoPoints: 1477

Muthalicka

[Caved troll is caved. Sorry, Mobile app users.]

July 7th, 2012 at 5:47 PM | Done!... (Score:1 Normal)
GVSUofM
GVSUofM's picture
Joined: 12/14/2008
MGoPoints: -1

Glad to help, but I agree with some of the other posters...I would love to see the results!

Keep us posted if you can.

Heeeyyy Wassa Matta?

July 7th, 2012 at 5:51 PM | You gotta pony up and see my (Score:3 Normal)
Feat of Clay
Feat of Clay's picture
Joined: 08/10/2009
MGoPoints: 2873

You gotta pony up and see my response. I'll bet I increased the chick total by 33%

 

Candace: No... That why they make smart word box for tell monkey hard brain-hurty things.
Phineas: Removing prepositions makes it more condescending.
July 7th, 2012 at 7:10 PM | I probably account... (Score:1)
GodwinWolverine95
GodwinWolverine95's picture
Joined: 02/04/2012
MGoPoints: 128

for about 250 of those mobile views a month.

I've got nothing.......

July 7th, 2012 at 7:15 PM | Done (Score:1)
GodwinWolverine95
GodwinWolverine95's picture
Joined: 02/04/2012
MGoPoints: 128

Glad to help

I've got nothing.......

July 8th, 2012 at 2:28 PM | Done. Curious to hear your (Score:1)
Maize N Philly Blue
Maize N Philly Blue's picture
Joined: 01/10/2009
MGoPoints: 796

Done. Curious to hear your results.

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