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SuperBowl commercials discussion

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February 4th, 2013 at 11:19 AM | Missing the point (Score:2)
Number 7
Number 7's picture
Joined: 06/09/2009
MGoPoints: 905

Provided the Pats (sad face) or Lions (ha!) aren't in it -- I'd rather DVR it, then watch the commercials while fast-forwarding through most of the game.

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February 4th, 2013 at 9:06 AM | That is what I did during the (Score:1 Normal)
Professor X
Professor X's picture
Joined: 11/20/2011
MGoPoints: 140

That is what I did during the halftime show. I would rather watch the kitty halftime show than the Beyonce and Destiny Child's dance off. 

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February 4th, 2013 at 8:46 AM | I loved the VW commerical (Score:5 Normal)
DrunkOnHiggins
DrunkOnHiggins's picture
Joined: 06/16/2011
MGoPoints: 682

I loved the VW commerical with the Rasta white guy. Everything's gonna be alllright mon.

"And if that doesn't wet your appetite, you're watching the wrong channel."

You can usually find me bumping some Reggae, hammered on Higgins Lake with the goon squad. #HALOL

Go Blue!

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February 4th, 2013 at 11:00 AM | Really??? (Score:4 Normal)
andrewG
andrewG's picture
Joined: 10/20/2010
MGoPoints: 970

Somehow German engineering leads to a Jamaican accent. The only thing I could ascertain from that commercial is that the VWs must be great for hot-boxing.

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February 4th, 2013 at 1:28 PM | Uh...duh. (Score:2)
DrunkOnHiggins
DrunkOnHiggins's picture
Joined: 06/16/2011
MGoPoints: 682

Uh...duh.

"And if that doesn't wet your appetite, you're watching the wrong channel."

You can usually find me bumping some Reggae, hammered on Higgins Lake with the goon squad. #HALOL

Go Blue!

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February 4th, 2013 at 8:52 AM | Go Daddy (Score:5 Normal)
AlbMichFan
AlbMichFan's picture
Joined: 02/11/2009
MGoPoints: 123

How come nobody has an opinion on the GoDaddy commercial? That thing was one of the worst ideas ever. Whoever thought of that commerical should be fired or something along those lines.

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February 4th, 2013 at 9:00 AM | Definitely, talk about (Score:2 Funny)
dlcase1708
Joined: 01/11/2011
MGoPoints: 343

Definitely, talk about uncomfortable. But, that kid has done something none of us ever will: kissed Bar Refaeli.  Color me jealous.

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February 4th, 2013 at 9:49 AM | And........................ (Score:3 Normal)
mongoose0614
mongoose0614's picture
Joined: 01/13/2009
MGoPoints: 970

they had to take 65 takes according to Darren Rovell

"Deserve to Win!"

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February 4th, 2013 at 9:52 AM | Kid just couldn't get it (Score:3 Normal)
dlcase1708
Joined: 01/11/2011
MGoPoints: 343

Kid just couldn't get it right, huh?

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February 4th, 2013 at 9:58 AM | Kid (Score:5 Normal)
Yo_Blue
Yo_Blue's picture
Joined: 08/24/2010
MGoPoints: 790

needed a wardrobe change after each attempt.

Should we point instead of fist pump during the Victors?

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February 4th, 2013 at 10:37 AM | Practice, practice, (Score:2)
GoWings2008
GoWings2008's picture
Joined: 01/26/2011
MGoPoints: 1449

Practice, practice, practice.

"Hey baby, don't you think we should get together before the shoot and get this down right?"

The Team, The Team, The Team

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February 4th, 2013 at 3:53 PM | You have to admire (Score:2 Normal)
M-Wolverine
M-Wolverine's picture
Joined: 10/04/2009
MGoPoints: 38778

His method acting.

"I love him, he's a great coach, he's a great mentor, he's a great friend. He's every single thing you want a college coach to be, and he does it flawlessly." -David Molk

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February 4th, 2013 at 9:04 AM | They accomplished (Score:2)
j5aown
j5aown's picture
Joined: 06/23/2011
MGoPoints: 53

Exactly what they wanted to with that commercial I'm guessing. People are no doubt still talking about it this morning.

I may be drunk, but you're ugly, and in the morning I'll be sober.

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February 4th, 2013 at 9:14 AM | Bingo. (Score:2)
Sopwith
Sopwith's picture
Joined: 06/29/2010
MGoPoints: 1622

People are repeating the phrase "GoDaddy commercial" ad nauseam this morning at work.  Literally.  Shudder.

"You know, for a bartender/bookie, you're pretty judgmental."

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February 4th, 2013 at 11:01 AM | The sound on that commercial (Score:2)
andrewG
andrewG's picture
Joined: 10/20/2010
MGoPoints: 970

The sound on that commercial will haunt me forever.

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February 4th, 2013 at 2:37 PM | Name.com (Score:2)
Blazefire
Blazefire's picture
Joined: 04/17/2009
MGoPoints: 15742

Had the best response.

 

"This is the EMU game, not the emo game."
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February 4th, 2013 at 12:32 PM | GoDaddy (Score:4 Normal)
Business Time
Business Time's picture
Joined: 02/17/2011
MGoPoints: 140

GoDaddy has one of the worst commercials every year, like clockwork. This one's nothing new.

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February 4th, 2013 at 8:57 AM | My son liked the (Score:3 Normal)
ProcheGoBlue
ProcheGoBlue's picture
Joined: 08/08/2012
MGoPoints: 138

Screaming goat Doritos commercial. "Dad I want a screaming goat".

Never forget our Vets!! Some gave all, all gave some!

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February 4th, 2013 at 9:07 AM | I want a baby clydesdale.  (Score:5 Normal)
Professor X
Professor X's picture
Joined: 11/20/2011
MGoPoints: 140

I want a baby clydesdale. 

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February 4th, 2013 at 10:40 AM | Unfortunately... (Score:2)
GoWings2008
GoWings2008's picture
Joined: 01/26/2011
MGoPoints: 1449

as I've gone on the free A-B tour at the St Louis brewery more times than I can count, this commercial will be your one and only look at a baby Clydesdale.  The reqirement for these horses before they can join the hitch is 4 yrs old.  (Did I mention that I have the tour memorized?  Yes, more times than I can count...field research and all).  Free samples at the end, too. 

The Team, The Team, The Team

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February 4th, 2013 at 9:21 AM | I'd go Oreo shhhhhh, library for the win. (Score:5 Normal)
Sopwith
Sopwith's picture
Joined: 06/29/2010
MGoPoints: 1622

And they also had one of the better tweets during the blackout:

 

Re: the Paul Harvey God-made-a-farmer commercial, I thought they were setting it up as an Archer Daniels Midland political ad to continue farm subsidies or something.  In which case, the script should have gone something like:

"So God made a farmer.  And God got angry at the farmer's highly paid lobbyist... and lo, he did strike down the Iowa Running Backs with a vengeance.  And that's the rest of the story."

"You know, for a bartender/bookie, you're pretty judgmental."

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February 4th, 2013 at 12:37 PM | The library fight commercial (Score:1)
CaliUMfan
CaliUMfan's picture
Joined: 03/15/2010
MGoPoints: 198

The library fight commercial was the only one that actually made me laugh out loud. Unfortunately for orea, I did not remember it was an oreo commercial until you mentioned it.

Go Blue!

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February 4th, 2013 at 9:28 AM | The doritios goat was the (Score:4 Normal)
BornInAA
BornInAA's picture
Joined: 11/21/2009
MGoPoints: 3668

The doritios goat was the best - the rest were flat.

About 60 seconds into Beyonce I asked my teen daughters if they recognized a coherent song yet or whas she just going to grind hips to a beat for the whole halftime?

life is like a box of chocolates... and you got the Whizzo Quality Assortment

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February 4th, 2013 at 10:17 AM | I second the screaming goat.  (Score:1)
gopoohgo
gopoohgo's picture
Joined: 09/12/2011
MGoPoints: 1235

I second the screaming goat.  Thought it was hilarious.

I really liked the Chrysler ad at the end of halftime, donating cars to bring veterans home.  They used the theme song from "The Pacific", which was one of the best (and horrifying) Tv shows I've ever seen.

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February 4th, 2013 at 9:31 AM | Jamaican accents always win (Score:4 Normal)
Volverine
Volverine's picture
Joined: 05/07/2011
MGoPoints: 789

Jamaican accents always win

University of Tom Brady, B.A. '10; University of Peyton Manning, J.D. '13.

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February 4th, 2013 at 9:32 AM | Buffalo Wild Wings missed one heck (Score:5 Normal)
maizenbluenc
maizenbluenc's picture
Joined: 07/21/2009
MGoPoints: 2677

of a commercial opportunity just after halftime ...

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February 4th, 2013 at 10:36 AM | bdubs... (Score:2)
HELLE
HELLE's picture
Joined: 07/26/2011
MGoPoints: 642

jumped all over it on facebook.

"we just wanted the football season to last a little longer". ( or something like that).

Go Blue!

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February 4th, 2013 at 9:59 AM | my eyes are still burning (Score:1)
BlueHenBlue
Joined: 10/19/2009
MGoPoints: 44

The CK commercial. Had to turn my eyes away from that one.

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February 4th, 2013 at 10:08 AM | nothing beats... (Score:1)
BLUEintheface
Joined: 11/07/2012
MGoPoints: 2

Nothing beats an astronaut.  Fact. 

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February 4th, 2013 at 10:17 AM | The commercials were super (Score:2)
MgoJohnStamos
MgoJohnStamos's picture
Joined: 08/04/2010
MGoPoints: 681

The commercials were super disappointing this year. The only ones that I remember I liked were:

The Rock "got milk" commercial,VW commercial, Budweiser baby Clydesdale,Bud Light Stevie Wonder Voodoo and the Big Bang Theory Promo

The rest were trying to hard to be funny (godaddy) or trying to pull on heart strings.

I don't know who's hair is better, John Stamos circa Full House or Denard

GO BLUE

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February 4th, 2013 at 11:29 AM | "The rest were trying to hard (Score:2)
DonAZ
DonAZ's picture
Joined: 12/05/2011
MGoPoints: 656

"The rest were trying to hard to be funny ... or trying to pull on heart strings."

Two major categories of Superbowl commercials down through the years.  An emerging third category would be the "shock element" commercial, which is where I'd kinda-sorta place the GoDaddy nerd/supermodel commercial.

Budweiser has done heart-string Clydesdale commercials several times in the past.  The general theme is always the same, and it resonates for the same reason the Farmer truck ad did -- the Clydesdales symbolize a kind of stoic work ethic ... a hat tip to honor and integrity and hard work ... and it's a timeless appeal.

By the way, that's exactly the appeal Brady Hoke is weaving into the fabric of Michigan football.

Midwestern born and raised ... now living in the heat of the Arizona desert

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February 4th, 2013 at 10:43 AM | Jello commercial (Score:2)
GoWings2008
GoWings2008's picture
Joined: 01/26/2011
MGoPoints: 1449

Anyone seen the jello pudding commercial they started showing after the game?  Not sure exactly when it started but I saw it the first time this morning.  Free Jello pudding cups in San Francisco for finishing second.  Pretty good commercial and a good idea.  Cuz there's always room for Jello.

The Team, The Team, The Team

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February 4th, 2013 at 11:00 AM | Clydesdale commercial (Score:2 Normal)
Joby
Joined: 10/19/2011
MGoPoints: 57

Hooves down.

MMB Bones '94-'97

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February 4th, 2013 at 11:12 AM | There was no Kate Upton at (Score:1)
TexanGOBLUE
TexanGOBLUE's picture
Joined: 05/20/2011
MGoPoints: 1168

There was no Kate Upton at all. Superbowl commercials -100.

'Try growing up in Texas a Michigan WOLVERINE'.

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February 4th, 2013 at 11:18 AM | Mercedes ad 4th quarter (Score:4 Normal)
Wolvie12
Joined: 01/02/2009
MGoPoints: -2

She was in the Mercedes ad in the 4th quarter.

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February 4th, 2013 at 4:15 PM | They chickened out by not showing this one (Score:0 Offtopic)
M-Wolverine
M-Wolverine's picture
Joined: 10/04/2009
MGoPoints: 38778

http://youtu.be/uPq7jVGPs3g

"I love him, he's a great coach, he's a great mentor, he's a great friend. He's every single thing you want a college coach to be, and he does it flawlessly." -David Molk

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February 4th, 2013 at 11:12 AM | Nothing beats an astronaut (Score:3 Normal)
hailtothevectors
Joined: 02/24/2012
MGoPoints: 57

I loved it because it was so random. My bud who went to spacecamp thought it was the best thing ever. He is my only friend that went to Spacecamp I promise.

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February 4th, 2013 at 11:14 AM | Least favorite commercial (Score:2)
TaiStreetsMyHero
TaiStreetsMyHero's picture
Joined: 08/08/2012
MGoPoints: 726

The jeep one with Oprah narrating, showing troops coming home to their families in jeeps. Thought it was really tasteless and shamelessly took advantage of people's respect for veterans. It was like the dodge truck commercial, except troops coming home has literally zero connection with jeeps.

I do it for my love of the Streets

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February 4th, 2013 at 11:18 AM | M&Ms (Score:2 Normal)
Maize and Blue in OH
Maize and Blue in OH's picture
Joined: 10/01/2008
MGoPoints: 832

The M&Ms commercial with Red singing the Meatloaf song was the best.  Best line "that hurts, but I kind of like it" when one of the women bit him.

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February 4th, 2013 at 11:24 AM | the Go Daddy ad with Barf (Score:-1 Flamebait)
NoMoPincherBug
NoMoPincherBug's picture
Joined: 04/08/2011
MGoPoints: 1431

the Go Daddy ad with Barf Rafeal frenching that nerd was uncomfortable, silly, unnecessary and was done just for shock value.  Im glad I do not have small children that were watching the game with me and saw that.  Im sure some parents out there had to deal with their kids seeing that.  It was trashy and reminded me that my web hosting is up in March and I have to switch to a new provider.  Bob Parsons is a greedy mf who thrives on the shock value while having the most expensive hosting prices in the industry.  It would be great to see them fall.

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February 4th, 2013 at 11:48 AM | lol. Over a kiss? If that (Score:2)
Indy Wolverine
Indy Wolverine's picture
Joined: 07/28/2010
MGoPoints: 777

lol. Over a kiss? If that bothered you what did you think of Beyonce gyrating for 30 minutes at halftime? 

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February 4th, 2013 at 11:56 AM | Annoyed with all the CBS TV Show Ads (Score:3 Normal)
StephenRKass
StephenRKass's picture
Joined: 07/15/2008
MGoPoints: 4205

It seemed like there were an awful lot of promos for CBS TV. None of the promos make me want to watch any of their shows. I would have rather seen ads.

While the jeep ad may have been a shameless tie in to the armed services, it did pluck my heart strings. Probably because my daughter starts boot camp at Great Lakes in two days, so I'm emotional about everything.

I also liked the Dodge Ram farmer commercial. I guess it would fall flat for youngsters and hipsters who are clueless about Paul Harvey.

And Bud can't go wrong with Clydesdale commercials. However, the two spots about some new kind of hip beer fell flat for me. I don't get why anyone thinks that drinking some particular kind of beer makes you cool or hip or anything else.

The M&M's commercial brought a smile to my face. So did the VW commercial, and the Mercedes Benz one with Daniel Defoe. And I agree that the Samsung meta commercial about commercials / ad campaigns was pretty good.

"It does not matter how many times you get knocked down, but how many times you get up." Vince Lombardi

 

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February 4th, 2013 at 12:04 PM | One I remember (Score:3 Normal)
drewz05
Joined: 06/01/2011
MGoPoints: 144

I liked the Joe Montana miracle stain jersey commercial.  Haven't seen anyone mention on here but I thought it was well done and the ending made me remember that it's for Tide.

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February 4th, 2013 at 12:56 PM | My Own Thoughts... (Score:1 Normal)
LSAClassOf2000
LSAClassOf2000's picture
Joined: 01/07/2011
MGoPoints: 8729

 I think the Budweiser and Doritos ads were probably the best ones this year. The Budweiser ad actually was a great variant on the theme that they've typically gone with in the past, and the Doritos ad actually had me watching it again on YouTube later. I liked the NFL's contribution too - Deion Sanders trying to get back in the league as Leon Sandcastle.

The two worst, I thought, were the Psy pistachio ad and probably Century 21's ad, which seemed like it was trying a little too hard to be funny.

"Funny isn't it, how naughty dentists always make that one fatal mistake."

Follow the random tweets of a Michigan alum - http://twitter.com/#!/LorneEC3

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February 4th, 2013 at 12:49 PM | My Favorites (Score:2)
Paps
Paps's picture
Joined: 09/29/2012
MGoPoints: 245

My favorites from this year were the USO-Jeep commercial with Oprah

Go Blue. Greetings from SEC country.

http://www.straightupsports1.blogspot.com/

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February 4th, 2013 at 12:57 PM | I got a bunch of work to do, (Score:3 Normal)
Drunk Uncle
Drunk Uncle's picture
Joined: 01/14/2013
MGoPoints: 130

I got a bunch of work to do around the house, anybody know where I can hire me a farmer?

Beer me 5:30

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February 4th, 2013 at 2:33 PM | Thumbs Up - Thumbs Down (Score:2 Normal)
chatster
Joined: 09/14/2010
MGoPoints: 519

Thumbs Up (in no special order, and OK to read with a Jamaican accent): Budweiser’s "Brotherhood" Clydesdale ad (typically great); Mercedes' "Coolest Man In The World" (Kate Upton, Usher, The Rolling Stones’ "Sympathy for the Devil" and Willem Dafoe as The Devil; I can handle that); Best Buy’s "Asking Amy" (liked Amy Poehler on SNL Weekend Updates, haven’t seen much of her Parks and Recreation show, but loved this ad); Oreos’ "Library Fight" was like "Animal House" meets "Breakfast Club" meets "Backdraft" and "The Naked Gun" (never have stopped loving Oreos, and got flashbacks to the epic Miller Lite "Tastes Great - Less Filling" campaign); Volkswagen’s "Come On Get Happy" ad with Jimmy Cliff and the angry people (fondly recall Coke’s famous, bring-the-world-together-on-a-hilltop-with-song campaign that this ad parodied); Jeep’s "USO/Whole Again" salute to the troops; Samsung’s "New Best Thing" ad (biased in favor of Paul Rudd, Seth Rogen and Bob Odenkirk; liked both the ad that ran in the days before the game and the ad during the game); Tide’s "Miracle Stain" ad; NFL’s "Leon Sandcastle" (fond memories of Jackmerius Tacktheritrix.)

Thumbs Down: Dodge Ram’s Farmville ad (not a Paul Harvey fan; neither a farmer nor a truck driver, though I respect them all, and will always love that plowed-over cornfield in Dyersville, Iowa; this was an interminable ad that won’t encourage me to buy a truck OR a farm); Go Daddy’s "Perfect Date" (understood the idea, not thrilled with the execution; Bar Rafaeli is fine, but Walter? - more inclined to prefer Will Ferrell’s Old Milwaukee ad that I’ve seen only online); Tostitos ads (liked the three they didn’t use better than the two they used); Toyota’s "Wish Granted" (would love to lose a spare tire, but haven’t watched "The Big Bang Theory," so didn’t know Kaley Cuoco and have no desire to own a RAV4 or have infinite witches or Christine O'Donnell circling my home.) 

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February 4th, 2013 at 4:04 PM | USA Today always has an ad meter to rank them. (Score:0 Redundant)
M-Wolverine
M-Wolverine's picture
Joined: 10/04/2009
MGoPoints: 38778

If you like Horses, you "won" this year.

http://www.usatoday.com/story/money/business/2013/02/04/clydesdale-ad-wi...

And if you want to see where your favs ranked:

http://admeter.usatoday.com/articles/view/the-results

Spoiler: the GoDaddy commercial rounds out the bottom.

They also have links to some you may have missed.

Most disappointing to me was probably Iron Man 3, because it basically said "go see Facebook". Gee, thanks.

And people say this every year but I really thought the commercials were down a bit this year. It generally seems that we don't have cultural touchtone ones anymore, like "taste great, less filling", or "bud-weis-errrrrr", or even "WHAZZZZUP" that are memorable and even get sequels because of their popularity. But even they had a jump of real quality a couple of years ago with things like Darth Vader kid and the Eminem Detroit one that were standouts. Regressed back this year I thought.

"I love him, he's a great coach, he's a great mentor, he's a great friend. He's every single thing you want a college coach to be, and he does it flawlessly." -David Molk

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February 4th, 2013 at 8:43 PM | re. Go Daddy....  Thing is (Score:2)
maizenbluedevil
maizenbluedevil's picture
Joined: 09/12/2008
MGoPoints: 2602

re. Go Daddy....  Thing is all of the other ads were so thoroughly mediocre and forgetable, that by being awful the Go Daddy one stands out.  They've created a lot of buzz and they've done this enough times now (made a really awful ad) that it indicates they're being intentional with it.  They know what they're doing and it's an effective strategy compared to all the other ones.  Someone in GoDaddy's marketing department (or the ad agency they hire) is pretty smart and knows what they're doing.  

 

CJK5H

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February 4th, 2013 at 8:37 PM | They were all horrible, esp. (Score:2)
maizenbluedevil
maizenbluedevil's picture
Joined: 09/12/2008
MGoPoints: 2602

They were all horrible, esp. the f'ing farmer one.

There's nothing more disengenuous than when a commercial tries to be all sanctimonious and idealistic.  You're trying to sell me something, get off your fucking high horse.

The only one I thought was remotely decent was the Samsung one, but it was so immensely self-referential and meta that I couldn't decide if it was clever or not.

The rest sucked.  Everything in our culture sucks, western civilization is past its prime.  

 

CJK5H

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