Should there be beer sales at Michigan Stadium?

Submitted by Michiganguy19 on

ESPN Article highlights the 21 schools that currently sell beer at on-campus stadiums. The list includes a few Power-5 Conference schools (Syracuse, West. Virginia, Louisville) and one Big Ten School Minnesota.

First hand experience has me thinking that based on what I saw at the soccer match earlier this month... That in theory this should be something on the table at all schools for consideration. Conservatively at the soccer match I would not be surprised if 50,000 (probably many more than this) beers were sold in total at $10 a beer. That would be a good amount of revenue across football, basketball, etc.

I know there are other factors and opinions out there, but from what the old timers post on this blog and from what I know from my parents... Michigan Stadium used to be BYOB.

http://espn.go.com/college-football/story/_/id/11392186/colleges-turnin…

Hoke_Floats

August 22nd, 2014 at 3:01 PM ^

part of the tradition of UofM football is passing it down to your kids

I really don't need my kids to see out of control drunks

 

not trying to be a prude - i love having fun and getting rowdy - but there are so many other places in the world to do this

WolvinLA2

August 22nd, 2014 at 3:56 PM ^

There are so many out of control drunks at Michigan Stadium every Saturday, so your kids are seeing them.  Like many have said, selling beers at the stadium may actually cut down on the out of control drunks because those people won't have to get slammered before kickoff.  

WolvinLA2

August 22nd, 2014 at 4:13 PM ^

I agree, but I didn't say anything about Ford Field.  The differences between those two crowds has everything to do with the people who go and little to do with the availability of alcohol.  Dodgers game and Angels games both sell beer, yet one is wild and crazy and the other is tame as can be.  That's the people, not the booze.  

The poster above me said he wouldn't take his kids to Michigan games if they sold beer because he doesn't want them to see the drunks.  Well, there are lots of drunks there.  Selling beer will very unlikely change that number.  The people who want to be drunk at Michigan games already are, and those who don't want to be, aren't going to buy beer just because it's there.

VAGenius

August 22nd, 2014 at 2:43 PM ^

I'm old enough to have gone to the games when you could bring your own cooler in with your own refreshments. Seems to me you may have seen a few more fights in the student section back then, but overall I don't see any problem with it. There has always been people drinking in the stadium... and I've almost always been one of them!

That said, I don't see it happening.

Perkis-Size Me

August 22nd, 2014 at 2:44 PM ^

Ehh I'm not so sure about it. Its not like we need the additional revenue, and it'd be pretty pathetic for a place like Michigan to have to lure attendance in with alcohol. There's plenty of places in Ann Arbor to get your booze on. The Big House is sacred. Leave it alone.

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Rumsey

August 22nd, 2014 at 2:53 PM ^

I'm of the opinion that drunkards will be drunkards either way, and as an attendee of the futbol match that got a chance to drink a beer in the big house I gotta say that it was a pretty magical experience. The extra revenue isn't a bad thing either. Count me in.

charblue.

August 22nd, 2014 at 2:48 PM ^

a standard home schedule of noon or 1 p.m. kickoffs was to ensure that there was little time for the fans to get too much tailgating time in and keep his team on schedule, of course. This was a family atmosphere consideration and it also allowed for fans to enjoy the night before and then enjoy the game with plenty of time for the trip home. 

My answer would be no. But actually I think the Michigan fan base is pretty good about behaving itself even if this changed and alcohol were sold. I just don't think it's a good idea for night games or even late starting games given the time element and allowing yourself to engage in problems that this will undoubtedly bring. Michigan has operated well financially for its lifetime without this kind of revenue, why does it need this new stream of income which would surely invite unforseen problems that you don't need to be a part of. 

UM4Life2011

August 22nd, 2014 at 2:52 PM ^

This may work if done with some thought. I think it is Milwaukee Brewers (may have the wrong MLB team) that recently installed self serving stations. Fans bought cards that had to be scanned to get beer and it only allowed so many purchases in a certain time frame. Obviously there would be instances but I don't think it would be as bad as a lot of people fear.

Yeezus

August 22nd, 2014 at 2:54 PM ^

I live in Louisville and I can tell you, without a doubt in my mind, that them selling beer at the stadium is a wonderful thing.

I should also tell you that I am an alcoholic, so take my word with a hefty grain of salt.  

Sopwith

August 22nd, 2014 at 2:54 PM ^

We have relative civility compared to almost any pro football venue.  Even as DB wants to blur as much of the line between those two experiences as possible, I'd prefer we keep it the way it is.  

How often do you see people getting tossed from the Big House?  I've seen some students carried out esp. on hot days because.. yeah, college students gonna college... but the difference in atmosphere is part of why the Big House experience is better than any pro stadium.

Kapitan Howard

August 22nd, 2014 at 3:05 PM ^

Just because the pros do it doesn't mean it can't improve the Big House experience. I think some fans can go a little overboard on the tradition thing at the expense of the joy and entertainment college football is supposed to bring us.

GoBLUinTX

August 22nd, 2014 at 2:57 PM ^

Isn't it?  Well, isn't it?  The gameday experience and tradition is no alcohol in Michigan Stadium, put me down as firmly on the side of tradition.

kb

August 22nd, 2014 at 3:04 PM ^

if seating wasn't so crowded at the Big House. I already deal with fanny packs and other objects hitting me, so the last thing I need is beer spilled all over me. Now, get off my lawn!

GoBLUinTX

August 22nd, 2014 at 3:19 PM ^

and no they didn't.  Odd as it may seem, there was no more room in Michigan Stadium 40 years ago than there is now.  People keep retelling this myth but think about it, where would they set the coolers, on their heads?  True enough though, there would be the inconsiderate few who would do everything they could to spoil the day for others. 

JDVan

August 22nd, 2014 at 3:26 PM ^

I know of a few people who've told me they used to. Also, a tiny cooler that fits 4-6 beers that stays on your seat while you stand or in front of your feet wouldn't be hard. No one said they were bringing a case and a party sub size cooler. Granted I don't care either way.

Don

August 22nd, 2014 at 3:58 PM ^

Yes and no. Up until late in 1975, the only games on the Michigan schedule that reliably filled the stadium were the MSU and OSU games.

I came to school here in '71, and the OSU game that season was the only game filled to capacity. At every other home game, there were many thousands of empty seats; Indiana was homecoming that year, and the attendance was around 75K. The home opener in '74 was Iowa, and there were only 76K at that game. The Northwestern game in '75 drew 86K.

So, for non-MSU or OSU games, there was generally enough extra room to fit in a cooler. There were plenty of fans around me in the student section who were bringing them in.

That didn't keep some of them from getting shitfaced, falling on their asses, and puking all over the people next to them. Good times.

Sam1863

August 22nd, 2014 at 4:27 PM ^

I'm not sure about coolers, but I can say with certainty that when I had season tickets in 1981, lots of people brought liquor, and they didn't have to work hard at hiding it, either. If I remember correctly, there was a party store right across from the stadium, kitty-corner from the golf course, and that was always our (and many other fans') first stop. That store's profits from just one Saturday probably would've paid a year's tuition.

But to go back on topic: Leave the beer outside. Because I also remember seeing several fights that I'd bet were liquor-induced, and I distinctly recall one lovely young lady, an absolute vision, who puked too much sloe-gin all over the bleacher seat in front of me. She might've been enchanting, but the smell wasn't.

Mlaw2010

August 22nd, 2014 at 3:11 PM ^

I don't like the idea of alcohol sales in the Big House.  In a stadium that big, with that many people inside, when one idiot frat boy comes into the Big House hammered and then has a few more in the stadium and gets alcohol poisoning, it could be too difficult/take too long to get him the help he would require.  


Besides, as has been mentioned by others, The 3:30 hour game is probably what prevents most of the fans from being drunk when they get back in their cars to head home after the game.  Drunk drivers in Ann Arbor = Do not want.

StephenRKass

August 22nd, 2014 at 3:56 PM ^

It depends . . . 

Are you

  • For tradition, or doing something new?
  • For DB, or against?
  • For more profit, or believe there is enough money pouring in already?

I frankly don't care . . . it will not impact me either way. I'll merely observe that anyone who has been against advertising and upset with Dave Brandon and what he has done to maximize profit and the loss of time honored traditions would be ridiculously inconsistent and hypocritical to support beer sales at Michigan in the stadium.

 

Mgoscottie

August 22nd, 2014 at 4:00 PM ^

will they use some of the profit to make it possible to go to the concession stands if you're in the endzone?  It takes like 30 minutes to leave your section with only one exit.

ESNY

August 22nd, 2014 at 4:03 PM ^

Its amazing the reaction from some that thinks if they start selling beer, suddenly 110,000 people will be drunk, vomiting and getting into fights all game, maybe even at the same time. 

Just logistically, I can't imagine it would have that big of an impact.  Probably 90% of the people buying beer would get one beer on their way to the seats and that's it.  I mean it takes like 5 minutes of game time just to get out of your section to take a leak.  I can't imagine that many people would miss so much of the to grab a beer.

WolvinLA2

August 22nd, 2014 at 4:36 PM ^

Of course it is, but not by a lot.  If you went to get a beer and take a leak during halftime, it would take you the entire 20 minutes.  No factor in the time you're going to take to drink that beer, since most people at sporting events aren't chugging the beers they buy.  If when that one's done, to head back to the concession stand at the next timeout or quarter break or whatever, you're looking at close to an hour.  No one will be drinking beers so fast that they're getting drunk unless they're just hanging out by the concession stand watching the TVs all game.

mjv

August 22nd, 2014 at 4:10 PM ^

Syracuse sells beer at the Carrier Dome.  I was at the Michigan Syracuse game there in 1999.  It was the single worst sporting experience in terms of drunken, beligerent a-hole fans I have experienced.  Far worst than trips to State and Ohio State.  

In general, I don't think it would be as bad in Ann Arbor.  And i would rather that the AD try to grab more dollars by providing something rather than squeezing even more profits out of the product they currently sell.  

If we could have a one year trial, in a year like this with an awful schedule and the worst of the barbarians not coming to Ann Arbor (looks over one shoulder towards East Lansing and the other shoulder towards Columbus), it would be an interesting experiment.

Class of 1817

August 22nd, 2014 at 4:12 PM ^

End thread.

But since I don't really have that power...does anyone remember when they did sell beer? I was too young to pay attention, but did they have a 3rd quarter cut off?

...or did they never sell beer and people were just able to get away with sneaking six packs into the stadium?

Regardless, I definitely don't recall a DUI epidemic in Ann Arbor or a rash of unprovoked violence in the streets surrounding the stadium...at least nothing beyond what would be expected on a typical Michigan football Saturday.

I hope they sell it. And I hope people are responsible with it.

Darker Blue

August 22nd, 2014 at 4:15 PM ^

If they're going to sell beer, I want a pot smoking section. 

Imagine a world where there are bongs built into the seats of Michigan Stadium. I want to live in that world.