OT: New American Athletic Conference Logo

Submitted by Well...Well...Well on

The American Athletic Conference (the non-Catholic remains of the Big East) released their new logo. Apparently it was unanimously selected according to Commissioner Mike Aresco.

 

 

MaizeAndBlueWahoo

May 30th, 2013 at 8:16 PM ^

Cincy is a semi-southern city and the school has CUSA roots, so they're basically just going back to where they started.  Navy is below the Mason-Dixon line and anyway not a full member, they'll only play football and stay in the Patriot League otherwise.  Temple I'll grant you.  I forgot about them.  The rest of their membership (Houston, Memphis, Tulane, the Florida schools, etc.) is geographically non-insane.

Well...Well...Well

May 30th, 2013 at 12:40 PM ^

Also more from the commisioner:

 

"We believe this bold mark and our series of ancillary marks will support our conference name and the values that our name represents. In addition, our partners at ESPN and CBS agree that its strength, simplicity and elegance will resonate well on TV."

Tater

May 30th, 2013 at 12:42 PM ^

They should have just gone to the local high school and had a contest.  I am betting they would have gotten at least ten entries better than this one.

Frito Bandito

May 30th, 2013 at 12:54 PM ^

I am a real American, fight for the rights of every man.
I am a real American, fight for whats right, fight for your life!

LSAClassOf2000

May 30th, 2013 at 12:56 PM ^

CBS Sports write-up on the subject - (LINK)

The American Athletic Conference is apparently also asking that the proper shorthand form for their name be "The American". That way, this year people will be able to say things that will sound odd to the non-fan like, "Rutgers will be leaving The American for the Big Ten" or "Won't life be so much better with Tulane and Tulsa in The American?"

boliver46

May 30th, 2013 at 1:07 PM ^

Believe it or not,

I'm walking on air.

I never thought I could feel so free-.

Flying away on a wing and a prayer.

Who could it be?

Believe it or not it's just me.

ShockFX

May 30th, 2013 at 1:30 PM ^

That's awful. The gradients, the complexity. It's like a logo designed by Geocities or Angelfire.

Mr. Yost

May 30th, 2013 at 7:11 PM ^

...but I think it might be pointing to the direction of all of the schools...the "wonky" (love that word, use it every day when discussing people's eyes) is pointing to UConn/Temple/Navy, then ECU, then USF/UCF, then the SW teams and finally Cincinnati. Just a guess.

the Glove

May 30th, 2013 at 2:24 PM ^

I for one will call it the "Merica Conference" because for some reason everytime I think about the new conference I think of the almost politically correct redneck meme.

Ali G Bomaye

May 30th, 2013 at 2:51 PM ^

There is no other explanation for applying radial gradients to each letter in "AMERICAN."  Say what you want about the B1G logo, at least it doesn't look like it was designed by a high schooler who doesn't have access to Illustrator.

Soulfire21

May 30th, 2013 at 3:55 PM ^

Who in the hell designs this clip art crap?  It'd be passable without the "cool" radial gradient effect in the middle of AMERICAN and withot the shadow of the A.  I'd like to see what the other contenders were.

I'll bet they use a ton of MS Word Art.  In professional presentations, too.

Mr. Yost

May 30th, 2013 at 7:16 PM ^

I'd like to start an official "make YOUR AAC logo" they can be funny or they can be "official"...let's see what we come up with. Challenge offered, hopefully accepted.

seniorbearcat

May 30th, 2013 at 9:34 PM ^

A couple thoughts from Cincinnati fans...                                                                                                                                                             "Maybe the logo should have been a door frame with all the team mascots stuck inside, simultaneously trying to get out"... "they went with a downward shooting star about to crater?"