After watching all the Versus ads for the Stanley Cup Playoffs an idea popped into my head for one of their promo ads.
It will start with 16 and all are looking to move on into in the next round that will carry them closer to me. I am the reason why they are fighting night in and night out. I can drive them to over 6 periods of hockey just so they can get one step closer to me. I am the reason why they bleed, sweat and cry when they lose, and rejoice when they win. I can be a beautiful sight and also the most horrifying that you'll ever see if you’re not on the opposite end. I've been lifted by legends and heroes all who have had their names engraved within me forever. I have every name of every player who has been worthy of my title. Even a mystery name not known to the world, only to me. I have built dynasties, franchises and champions throughout my existence. I have seen some of the craziest celebrations and biggest parties that nobody except a choice few will ever witness. Names like Orr, Gretzky, Lemieux and Howe have been my keepers. My job is simple; to wait for the ones that have proven themselves worthy of my raising for all to see. I might not be a part of their team but until they are knocked out I am everything they live and play for. I am tradition in this league. I am the Alpha and the Omega of their season. I am, the Stanley Cup.