Reggie Bush took money that was offered to him by an agent. That was against the rules and he or SC should be punished for it. He did not beat up anyone, kill anyone, drink and drive with the Heisman Trophy, steal, take performance enhancing drugs, or on any way cheat on the field, nor did SC. This idea that he does not "deserve" the Heisman is completely ludicrous. As is SC returning its trophy, As is SC stripping every mention and piece of evidence from their halls that Bush ever existed, and the continuing Pat Haden tour of self-flagellation.
You can not dump the records down the rabbit hole and pretend none of this happened. It is also silly and tragic to strip away the accomplishments of the other 100 guys on those teams because a guy took money from an agent. Reggie Bush won the Heisman fair and square on the field. Perspective please. Let's not go from legitimate contrition to the overboard position that we're wiping all of this "shame" away.
To be clear, I'm fine with the NCAA sanctions, just not the stuff I'm discussing here.