One of the articles in mgo.licio.us below really hit home on some things I've been dreaming of for a couple of years now:
(SEC tech-savy etc) http://www.tampabay.com/news/science/personaltech/for-sec-tech-savvy-fan...
I've wondered how, in the face of advancing technology, these sports leagues (pro and college) can continue to command such premiums for coverage of their product. I agree that at some point soon, they will have little control over it's dissemination. I too envision a "blog like" world of streaming video choices, that will enable one to choose a feed with commentary/interactivity levels to their own liking, forgoing the need to be subjected to "network" personalities or coverage angles.
The only way I see for them to maintain the "eyes of the fans" upon their own product is to make their version "better". What does this mean? (This is where the dreaming begins...
Picture cable/Direct TV-based BTN having 10+ channels for each game, one for each of many different camera angles. (kind of like NASCAR did where you could change between different driver's in-car cams) Want the classic "Madden" view, channel 200; the overhead, channel 201; flip to 202 to see the coach cam and Rodriguez's reaction; etc You pick: sideline angles, views behind the defense, crowd surfing cam, Erin Andrews cam (ha).
As for internet BTN, why not work with independent sites to allow them to house the feed as long as they can ensure only BTN subscribers are accessing it. Picture MGOBLOG being able to run the BTN feed, but have it's own live message board discussion at the same time!
It's time for us to make demands my friends. "We the media", (a nice title created by one of the authors listed in the articel) is the future.