This is a huge misconception that pops up on Michigan message boards — that B1G schools should stop scheduling Notre Dame, to “punish them” for their arrogance, their refusal to join a conference, their BCS deal, or whatever the fans are annoyed about.
This is simply wrong. Purdue and Michigan State get far more out of playing Notre Dame than the Irish get out of playing them. Purdue is fairly obvious. Notre Dame is their only rivalry that anyone outside the state of Indiana cares about. If they dropped Notre Dame, they might not have a nationally televised game ever again. The Irish can schedule anyone and get it televised; Purdue can’t.
The Spartans are in only slightly better shape. They’re a more popular and better known team than Purdue; still, there is no opponent they could schedule regularly that is as high-profile as Notre Dame. Whereas the Irish could easily replace Michigan State with a comparable opponent, the Spartans could not so easily replace the Irish.
That leaves Michigan, which could replace Notre Dame with comparable opponents, if it wanted to. But the notion that this would “penalize” the Irish, or “teach them a lesson,” is just daft. There was a 35-year hiatus in the Michigan/ND rivalry between 1943 and 1978, and Notre Dame did just fine. If Dave Brandon thinks Michigan would be better off without ND, he can go ahead and drop them, although I think Brandon is smarter than that. If he does so, it should be because it makes Michigan better, not in the delusion that it makes Notre Dame worse.
For the record, the ACC makes quite a bit of sense for Notre Dame. They will never have trouble recruiting their own back yard (the midwest), while an East Coast schedule would help them recruit that part of their country. Plus, there are a lot of Catholic fans in the Northeast. I am not saying the Irish will go to the ACC (I think they will remain independent), but it is not such a bad idea if they do.