Is this going to be a thing now? Why do our warmups say tweet it up? It seems like Dave Brandon cares a ton about little things to make our program look like a glorified minor league baseball team instead of caring about the on field performance of our teams and Al Borges.
Mens basketball twitter handle warmups
Huh? Since when does he not care about on-field performance?
I don't know about the rest of your post, but I really didn't like the shirts. Normally, the warmups are something that I look to buy, but nothing that looks like that will make it in to my closet.
It's just a warmup. Lighten up.
Maybe he will...
Warm up to it?
Regardless of any opinions one might have about Brandon, those warmups were a picante combination of pitiful and desperate.
Remember when Michigan warmups were MIchigan warmups? Not WE ON or WE WORK or twitter handles or other stupid marketing shit?
Remember when people cared what the warm ups said?
Oh yeah, people never did and—outside of this blog—people never will.
Haha. I actually liked the WE ON thing, because it meant something to the team. I admit I wanted the shirt but I think I bought the rise to the occasion one instead. Even though all the teams had those.
Why does a warm up bother you so much.
It out he wants the teams to suck so he can market the crap out of it. Seriously it's time to acknowledge the future or at least the freakin present.
The game has changed those that don't adapt get left behind. I don't like a lot of it either but I also don't have the privilege of understanding the strategy or intent and I'm sure both of those are meant to help not hurt.
Not putting your players' twitter handles on their warmups is getting "left behind"?
Who knew representing your school instead of your social media presence was so out of style...
Warm ups it's the incrimination that because DB try's stuff he has bad intentions and doesn't care about on field/court/pitch etc. the last AD was sailing a boat in a time of crisis and people here want to tie a stupid warm up, alternate jersey, macaroni or whatever to something bigger than it is.
It's not about the name on the back of your jersey.
nor the front.
it's about the name on your twitter account.
All true. And still, the road to hell is paved with good intentions.
It was a social media promotion for a game over a holiday break. They broadcast tweets on screens around the arena if you included the specific hashtag.
But this is clearly DB selling out the athletics program to Big Twitter! How can you not see this?!?!
Oh my goodness what is the big deal. If the kids that are actually on the team love it then so what. Times change and for those stuck on tradition I understand that but remember a tradition has to start from somewhere.
"The game has changed?" Name one team that has twitter handle warmups. Also Bama, PSU, USC, and Texas don't do this shit and seem to be doing just fine financially.
I can guarantee that other schools will be doing this. I bet both the players and the recruits love this.
Could be pushing other things with the warmups:
Well what's the hashtag?
Is there anything that the AD can do, outside of giving tickets away for free, that will make people happy?
Yeah, the twitter thing is a little tacky. But jeez people, its the warm ups against a team most of us have never heard of before during thanksgiving break. I feel like people here look for reasons to rage at the Athletic Department, and every single little thing they do is the cause of ire on the blog.
People would complain. The irrational hatred of DB is just too much now.
The anti Dave Brandon/AD circle jerk on this blog is ridiculous some times.
Yes. In a perfect world we would be the same program that we were in the 1970s. But the problem is the world has changed. If we transplanted our program in 1970 to now, then there is no way in hell we could keep up with the Bamas and Oregons of the world. We either have to get with it, and try to modernize accordingly, or we will fall by the wayside.
Bama? How about you give us just 5 examples of Bama modernizing the game day experience the way the AD at Michigan is attempting to?
But we have to modernize the things that matter, like the play on the field. Maybe that's coming, and maybe it's not, but if we were seeing a consistently solid football team on the field, who could compete outside the Big Ten as well (with good teams, not just MAC teams), a) people wouldn't be so preoccupied with what new gimmick the AD was putting out, and b) the AD might not feel they needed to put out as much gimmicky stuff.
"Is there anything that the AD can do, outside of giving tickets away for free, that will make people happy?"
Sure, realize that he doesn't have to "build" a brand at Michigan. The amount of money that the school brings in from product sales hasn't changed relative to their peers as a result of all of the stuff he has done. While the dollar amount has increased, I believe that as of the last time the rankings of collegiate sales were released, Michigan was sitting in the same position in the top 5 that they generally are at. So even if he is being successful at bringing in new consumers, he is negating that by driving people away. Why not try to keep the people he has, and use them to bring in new people. It has worked for a very long time, so maybe this is a case of not needing to reinvent the wheel.
Beat me to it
Oh man I wish I had known about that! I'm exactly the kind of fan that stuff is marketed towards. I love traditional stuff, but I love semi-exclusive "unique" stuff too!
For the low (ha!) price of $50, the AD would print a shirt with your twitter handle, foam hand 3 goggles, and an upper bowl ticket for the game. They called it a tweet up. Retweeted folk in the stands using a specific hash tag. Should just be a one time event
Getting upset over this. Oregon has a million uniforms and everyone says it's great for recruits and the team. DB does anything at all and he's selling out Michigan. I give up. Let DB do his job and shut up and enjoy Michigan sports...or not!
DB said we would never wear alternate unis in the big house again and it was a one time thing against ND. Surprise, we're wearing them for our biggest rival. I'm 19 and love night games etc. but I do not get the fascination with wearing a uniform that doesn't belong to you with various stripes and what not.
I don't care either way, but didn't that rumor get debunked?
17 hours until:
THIS IS NOT REAL
The maize tops or blue ones? How soon will they be available at Mden?
In a perfect world we would be like the traditional programs like Alabama who are excellent at blending tradition with the new. I like night games, the suites, the big scoreboards. I always laughed at programs like Oregon and Maryland who sold their soul for marketing and now we are becoming just like them.
In a perfect world we would be the same program that we were in the 1970s.
Coach Hoke? Is that you??
We averaged 1.6 losses a year during the 70s. That's a pretty awesome time for Michigan football, and we ended every year in the top 8, (except for 1979). Yes we didn't win a MNC, but we were pretty damn close many times. I'd take that over what we've had the last decade.
To run the Athletic Dept. because you've successfully run so many multi-million dollar enterprises in the past. Or perhaps I can hire you to teach my kids how not to whine? Neither? I thought you'd have one of the two down by the time you leaned how to post on a blog....
If I was in charge of the athletics departent, I would put the McDonalds emblem on every uniform and matte helmets for every game because the recruits love them!
It did allow me to tweet about the size of Bielfeldt's calves. For that alone it was hilarious.
Dakich, is that you?
MGoBloggers hate everything and that is hilarious to me. It's annoying as hell but hilarious nonetheless.
that you're right
The irrationality on this thread is ridiculous. Quick...without looking it up, how many of you can say what state Coppin State is in? This was a fun one-time thing, that is 100% about the student-athletes on the team and 0% about any of you, and that's how it should be. Coach Alexander is known as a legendary tweeter, and its not like this is taking any focus off of a competitive game. So many of you have decided that Brandon can do no right, when the AD is doing better under him than it has in decades. He is a great director, his methods do seem a little corporate at times, but that's reality folks...
This wasn't at all about the team. Did you not see the flyer that someone posted earlier in the thread? This was an attempt to sell tickets in the upper level for $50. How is that about the team?
As far as Coach Alexander being a legendary tweeter, who do you think knows about that? I'm guessing the majority of his followers that aren't basketball players are also readers of this website as well. It is only the crazy people like us that follow the guy, not including myself because I don't use twitter, but I'm still crazy enough to have an MGotab on my browser.
It just feels like yet another poorly thought out idea to "build the brand" by the AD. Every time I hear about building the brand it annoys me, because he seems to fail to realize that building the brand isn't about change when it comes to Michigan. The Michigan brand is built around tradition.
How one can see a basketball warmup uniform and instantly think- Borges sucks....that is amazing!!
And I still thought Borges sucks.