MBB on BTN outdraws Redwings and Pistons

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March 15th, 2013 at 9:35 PM
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MGoSoftball
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MBB on BTN outdraws Redwings and Pistons

I came across an article about the MBB team and the BTT.  When speaking about the recent increase in ratings of the BTN,   BTN President Mark Silverman said,

However, there’s little question the revival of the sleeping giant in Indiana and strong run by the Wolverines have helped fuel this surge.

Silverman also said,

there were nights where Michigan basketball on BTN did better ratings than the Redwings and Pistons

This is certainly interesting to see Michigan leading the RWs in ratings.  I know the RWs are down this year but the RW fans have been loyal for over 10 years.

Full article http://www.shermanreport.com/btn-b-i-g-winner-with-surging-big-ten-basketball-all-time-high-ratings/

From the Red Cedar Message Board:  "God hates us."  Yes He does Lil Bro, yes he does.  Everyone hates you.

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March 15th, 2013 at 9:37 PM | hockey is a "niche" (Score:3 Normal)
pessiMICHtic
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Joined: 10/24/2012
MGoPoints: 440

hockey is a "niche" sport...compared to football and basketball. fans are loyal to the core but it doesn't attract the "average sports fan" whatever that means

3-3-5 til the day I die y'all

March 15th, 2013 at 9:39 PM | Can I suggest a thread title (Score:2)
acnumber1
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Joined: 10/19/2009
MGoPoints: 2653

Can I suggest a thread title edit?

5 4 3 2 1 Touchdown!

Touchdown Billy Taylor!

Touchdown Billy Taylor!

March 15th, 2013 at 9:41 PM | sure (Score:1)
MGoSoftball
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Joined: 10/18/2010
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thing

From the Red Cedar Message Board:  "God hates us."  Yes He does Lil Bro, yes he does.  Everyone hates you.

March 15th, 2013 at 9:45 PM | MBB on BTN outdraws Redwings (Score:2)
acnumber1
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Joined: 10/19/2009
MGoPoints: 2653

MBB on BTN outdraws Redwings and Pistons

 

 

 

5 4 3 2 1 Touchdown!

Touchdown Billy Taylor!

Touchdown Billy Taylor!

March 15th, 2013 at 9:48 PM | Fair enough (Score:1)
MGoSoftball
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Joined: 10/18/2010
MGoPoints: 3596

but the ratings were only for Metro Detroit.

From the Red Cedar Message Board:  "God hates us."  Yes He does Lil Bro, yes he does.  Everyone hates you.

March 15th, 2013 at 9:49 PM | Both teams disappoint on the (Score:0 Trolling)
March 15th, 2013 at 10:07 PM | Not really. (Score:2 Normal)
aaamichfan
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Joined: 10/23/2009
MGoPoints: 14217

If Pistons games were actually fun to see in person, they wouldn't need an obnoxious hype man as announcer. The last Pistons game I went to was me and a group of friends in a suite, and spent probably 90% of the game watching the NFL playoffs on TV. 

March 15th, 2013 at 11:14 PM | That guy's still there? Wow (Score:0 Offtopic)
March 15th, 2013 at 10:10 PM | Because making the playoffs (Score:1 Normal)
LightTheLamp
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Joined: 04/20/2012
MGoPoints: 271

Because making the playoffs for 20 years straight is HORRIBLY disappointing

March 15th, 2013 at 10:03 PM | The Wings and Pistons are (Score:3 Normal)
icefins26
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Joined: 02/01/2009
MGoPoints: 10526

The Wings and Pistons are less-than-stellar this year where as Big Ten hoops are a blast to watch and Michigan and Sparty are both doing well. Not a shock.

March 15th, 2013 at 10:07 PM | My video (Score:5 Normal)
Gobgoblue
Joined: 07/07/2012
MGoPoints: 787

filming a rotten banana on the ground for 12 minutes also outdrew the Pistons.  

I love Greg Mattison

March 15th, 2013 at 10:21 PM | Red Wings is a bit surprising (Score:4 Normal)
Gordon Berenson
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Joined: 04/13/2012
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but Pistons is not. The Pistons are the least popular of the Detroit pro sports teams and it's a large gap to #3

March 16th, 2013 at 6:19 AM | Birds chirping on my deck out (Score:0 Overrated)
March 16th, 2013 at 8:38 AM | Nielsen Tidbits... (Score:2)
LSAClassOf2000
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Joined: 01/07/2011
MGoPoints: 8743

It's a bit of a shame actually that it is realtively difficult to get the Nielsen data except in bits and pieces unless you are a Nielsen client. That being said, a couple days ago, the BTN released it February data, which showed a 0.66 rating in BTN markets overall, ratings which were the highest ever apparently.

The Metro Detroit ratings are obviously buried in that, but if Michigan and Michigan State basketball are outstripping the Pistons and Red Wings in local ratings, and the BTN was getting a 0.66 in its "home market"....that's not very many people, I would think. It's sad in a way because the Wings were actually the #3 NHL draw nationally just a few years ago, I think. I seem to remember a Nielsen study to this effect anyway. 

"Funny isn't it, how naughty dentists always make that one fatal mistake."

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March 16th, 2013 at 9:44 AM | (No subject) (Score:0 Trolling)
March 16th, 2013 at 3:20 PM | I've boycotted hockey this year and have substituted w MBB (Score:2)
tedheadfred
Joined: 08/07/2009
MGoPoints: 27

Have others done the same?

March 16th, 2013 at 4:33 PM | nope. I am actually watching (Score:1)
Professor X
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MGoPoints: 147

nope. I am actually watching more hockey and less basketball...

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