Your mistake is that you're reading bucknuts. There's very little variation. But really, is the internet an accurate representative of a fanbase? Given every other observation evident about internet activity, I would think not.
"Northwestern fans can be both heartened and disheartened by the loss to Minnesota just like how nineteenth-century resurrectionists were heartened when they pried a heart from a freshly-buried corpse and then disheartened it when they sold it to a disreputable anatomist."