City of AA vs MGoMarquee

Submitted by ryanfourmayor on

Yesterday AA City Concil voted to 'ask' the university to take down their new digital billboard.

I wonder how this will turn out since it cost $2.8 Million. 

 

Now that it has been up for a while what does everyone think of it? I've only seen it on gamedays and havent really been a huge fan. I for one would rather have a giant noodle.

2Blue4You

November 8th, 2013 at 8:22 AM ^

Seems reasonable for the University to scale back the "flashing" nature of it.  Rotate messages a bit less.  They won't, and I don't think they need to, take it down but I think they could work with the city to make it less intrusive.  Collaboration goes a long way in any realm.

Wolverine Devotee

November 8th, 2013 at 8:27 AM ^

I love the board, love the idea but when I saw it in person....it looked too cluttered between The Big House and Crisler. Can they move it to another area? Maybe by the Southwest gate area?

1464

November 8th, 2013 at 8:57 AM ^

Cheaper by far then building a new one.  There used to be a show on that there TV box about moving big things.  Now, I don't think a wheelbarrow is your best option but it can be done.

I'm not suggesting they should, but it's definitely not impossible.

I Have A Gnarly Face

November 8th, 2013 at 9:07 AM ^

It's not impossible, but it would be a monumental project, as they would have to not only relocate the board, but also the circuitry.

readyourguard

November 8th, 2013 at 8:38 AM ^

Preface by saying "get off my lawn": 1) it's tacky and obscene. 2) TWO POINT EIGHT MIILION DOLLARS. For a sign? Meanwhile the IM and CCRB are disgraceful pieces of shit. The student body deserves better.

fatbastard

November 8th, 2013 at 9:23 AM ^

I appreciate you letting us all know that, seriously.   I played at the CCRB at Bill Frieder's basketball camp more than years ago, and then during my days at UM also.  I understand people bitching about 3M$ for a sign that is a violation of the city ordinance if constructed by an entity other than the U, but, frankly, it does not seem out of place in comparison to the size of the buildings in the vicinity, or the sheer number of people that walk, not drive, by it on a weekly basis.  If it complied with the ordinance, I doubt I'd be able to see it walking with the mobs from teh golf course to the stadium, much less read it.

 

Raoul

November 8th, 2013 at 10:22 AM ^

Paid in part by student fees, as this article makes clearer.

The renovations will be paid using a $65 per-term student fee, a $7.50 per-game increase on student tickets for football games, a $1 million annual allocation from U-M's parking and transportation department and the reallocation of $25 million in facilities funding.

And it's not like Michigan is unusual in using student fees to pay for these facilities:

Many Big Ten universities already use fees to pay for gym and union facilities. Ohio State University levies a $123 recreational fee and a $74 union fee per term, the University of Maryland levies a $153 union fee and $174 recreation facility fee per term and Penn State University levies a $112 student facilities fee per term.

Bando Calrissian

November 8th, 2013 at 10:29 AM ^

So your beef is mostly with usage and hours... What does that have to do with the quality of the building?

At the end of the day, an exercise facility is an exercise facility. A treadmill is a treadmill, no matter where it is. And once you graduate and realize how much gym memberships cost for buildings even less inspiring than a place like the CCRB, you'll realize what a resource you have for a swipe of the MCard.

floridagoblue

November 8th, 2013 at 3:13 PM ^

From 1921 to 2009, Recreational Sports (the unit in charge of maintaining, operating, and building recreational facilities for students, including IM and CCRB) was under the Department of Athletics. The reason the IM and CCRB are in such bad shape is that Athletics refused to spend any money on their renovation. In 2009, the university moved Recreational Sports out of Athletics and into the Division of Student Affairs. So yes, it is the athletic department's fault to a large extent.

LSAClassOf2000

November 8th, 2013 at 8:54 AM ^

Here is the draft of the resolution, if anyone is interested - (LINK)

It looks like the city is essentially trying to get them to comply with the Sign Ordinance, which would be fine if the University were not an autonomous state institution and therefore exempt from local ordinances. 

Councilman Chris Taylor, quoted (here):

"We made this judgment based upon a belief that these billboards serve to distract drivers and that the intrusion of illuminated advertising degrades our vision-scape," he said, noting the billboard's sole purpose is to divert drivers' attention."

Michigan4Life

November 8th, 2013 at 1:17 PM ^

Michigan paid for control of AA police on football gameday and AA's city council can't do anything about it because they gave up their control.

I mis-spoke(typed) that Michigan paid for their rights, what I meant was paid to control the AA police so they would pull them away at anytime for football gameday.

03 Blue 07

November 8th, 2013 at 6:03 PM ^

They could simply break the contract and pay the fees for it if there is no damages provision in the contract. If there is, then it depends. But yes, they can absolutely simply tell the University to screw off, if they really, really wanted to. Seems like that type of ending is incredibly unlikely, though. 

03 Blue 07

November 8th, 2013 at 6:07 PM ^

Pay the fees: they could simply file a declaratory action (or respond to one filed by the University)  by immediately admitting they broke the contract, calculating the damages (lost revenue to the AAPD) with minimal attorneys' fees; their in-house attorneys could easily do this. They would need to do this during the offseason, I'd say, to avoid the likelihood of being hit with an emergency motion for an injunction or other such equitable remedy (temporary restraining order). Also, the likelihood of this scenario unfolding and going that far is...minimal. 

Raoul

November 8th, 2013 at 9:04 AM ^

the billboard's sole purpose is to divert drivers' attention

Driving around town, my attention is far more often diverted trying to read the mind of any pedestrian who happens to be near a crosswalk—while simultaneously checking my rearview mirror to see if I'll be rear-ended if I suddenly—by city ordinance—have to stop.

French West Indian

November 8th, 2013 at 9:10 AM ^

...serious bullshit that the U can just do whatever it wants while disregarding the community that hosts them.  I can't believe I'm saying this, but for once...Muck Fichigan!

Don

November 8th, 2013 at 9:14 AM ^

was a steel industry town, or Detroit was a car industry town. It doesn't matter that the "company" in this case is an educational institution—UM can do whatever the hell it wants to do with little meaningful opposition from local officials and politicians.

Bando Calrissian

November 8th, 2013 at 10:15 AM ^

Ding ding ding. It wouldn't matter if the University were a good neighbor to the city around it. But even beyond the marquee, it really, really isn't. The most recent example being the Munger grad dorm going up where Blimpy used to be. Eminent domain land acquisition, massive demolition, and a billionaire-funded dorm most every grad student can't afford and wouldn't want to live in anyway based on its design and premise. 

Bando Calrissian

November 8th, 2013 at 7:45 PM ^

That's what really gets me about the Munger donation. They took money to substantially pay for a project thought up by the benefactor without taking the constituency (grad students) in mind, based on faulty premises about how graduate students work, set at a cost point that takes up far too much of a graduate stipend to allow for things like eating and living... And the University still has to take out a good chunk of change to make up the difference!

It's amazing.

Don

November 8th, 2013 at 10:47 AM ^

It doesn't matter whether an institution's power and influence is a result of pure economic might or is a result of being written into a governing constitution, the functional end result on the street is the same. The 900-ton gorilla can pretty much do whatever the hell it wants in its own domain.

 

Bando Calrissian

November 8th, 2013 at 10:51 AM ^

The point is the University keeps making its domain bigger. Have you been keeping track of just how much land Michigan has acquired over the past decade or so? To continue the analogy, when the gorilla in the room is gorging itself to take up even more space in its corner, doubles down on its right to do whatever it wants no matter how big it gets, and gets increasingly defensive about it, what are you supposed to do?

MGoUberBlue

November 8th, 2013 at 9:21 AM ^

That it was a good idea until it was up.  It really is hard to take your eyes off the thing when driving by.  It is hard to argue that it is not distracting.

And yes, the city has no governing ability over the monster that is UM in Ann Arbor, for better and worse.