brady hoke has a new job title

I don't see the issue.  Most universities have endowed chairs for professors and researchers.  Yeah, it's a bit weird to some, but this isn't that uncommon in academic circles and it seems like a trend for college teams.

Nothing new. AD position has been the Donald H. Shepherd Director of Athletics. Does anyone remember Stanford's OC position being named the Andrew Luck Director of Offense?

How much to rename the school? Could generate a lot of "stability" when it's the Frank and Staci Kapmann-Smith University of Michigan, brought to you by AT&T..

So I get why the school does it and I don't really have a problem with this but I do have a question. What do the donors get out of this? Because almost no one will know this title a year from now. They better get free box seats for life or something. Is this just a side perk to giving a lot of money?

Now we can all say Brady Hoke is well endowed.

(I'll see myself out)

It sure seems like it. Like others have mentioned, it is quite common for such titles to be had for any number of positions in academia, non-profits, thinks tanks, etc.. A void existed and by fulfilling such a void, the potential of the organization is being maximized. 

you would do a lot worse things for ten million dollars.

I've always tried to imagine just how much money you'd have to have to decide you didnt need 10 million of it.  And how do you arrive at that number anyways?  Was their a negottation that went on?  "For 2 Million you can name the hockey coach, for 5 Milion you get basketball and for 10 million you get the crown jewel - football?"  And do the offer a package deal - buy all three for only 15 million - it's like getting hockey for free!"

The mind reels.

I am willing to change my name for $10,000, as long as its nothing embarrassing. I'll change my username for a $100 dollar donation to a worthy cause.

That is $10 million less that the athletic department needs to fleece from the unwashed average alum/ticket holder like me! My wallet thanks you.

While I find this a little strange, I'm not against it. But when Dave Brandon offers an explanation, I want to hear him say "imma not a business man, imma business, mannnnn." Then cackle gleefully.

If I was the one donating millions, when they asked my name, I would say "Anonymous." 

Hasn't Stanford had there head football coach endowed since the 90s?  Don't see the big deal with this. 

and I have a horrible feeling that the worst is yet to come. . .I can't even imagine what it is, but it's coming. . .

 

I'm failing to see why this matters. Like at all.

If all this shit meant cheaper tickets, I'd be all for it. Sadly, the opposite will probably happen.

Signs of the apocalypse, this....

David Brandon:

"We are (Taco Bell Grande) Michigan."

They can call him the Wizard of freaking Oz as long as he starts beating Sparty and OSU.

SECcashnassadvantage stall number 3.... big house bathroom name.

Aren't these honors usually for people that have earned them (research, teaching, advancing the profession, etc)?  Does a football coach seem to fall into that category?  Serious question and I am not being critical.  We say that being head coach at this university is prestigious and an honor, but is it the same level as people in academia and medicine?  Just odd, but I do not care either way.  Looking for more info and perspective.

shit that will make me cancel my football tickets. who ever said "this is Michigan fergodsakes"? If this happens, that statement will be translated to the language of Brandon to mean "we are a bunch of whores".

I can't wait for an Ohio State alum to give more for the Woody Hayes head football coach.

Could DB turn that down?

Now are the TV announcers, the ESPN talking heads, the Doug Karsh's of the world obligated to say that before they mention Brady Hoke? Please no. No.