Summer 2015 Survey Results Comment Count

Seth

We had a survey, 3,556 people responded to it. We learned some things about them:

1. They only get to a few games

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The average was two a year but the split is more like 26% go to no games, 36% get to one, and 38% get to more than one.

2. Most don't have season tickets

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Four in five (79%) responders don't. Also, when these were run against the previous question season, ticket holders averaged 5.05 games a year, while non-season ticket holders went to 1.11 per year. Season ticket holders were then asked if they would have renewed if Michigan had kept Hoke. Most (68 percent) would but even 32 percent "no" is ominous:

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3. There's a clear preference for ADs

Rating Brandon %RS Hackett %RS
1 (bad) 1488 42% 17 0.5%
2 (poor) 1654 47% 0 0%
3 (meh) 322 9% 28 1%
4 (okay) 33 1% 426 12%
5 (good) 19 0.5% 3040 87%
[no response] 40 - 45 -
Avg. 1.70 - 4.84 -

On overwhelming majority (almost 90%) of respondents gave Brandon a 1 or a 2. Conversely, Hackett cleaned up; among Michigan fans just 17 people who are impossible to please out of 3400 is some kind of magic. Brian demanded I combine these in a bar graph.

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Ace: "That is beautiful."

Brian: "See? Bar graphs!"

4. Harbaugh?

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Harbaugh has some catching up to do on his boss, at a still really positive approval rating of 4.27 out of 5. Then again Hackett has already reeled in a 5-star while I guess Harbaugh has yet to do so.

5. As for his predecessor

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Yes.

6. They'll pay more for better opponents, but not too much.

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What they have now is about what the market wants to bear.

7. What they want to wear

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Either the readership didn't understand that Underground Printing is our t-shirt guys and this would essentially mean MGoBlog gets to design all the uniforms, or they understood too well. Anyway UGP barely beat Under Armour, probably because they're the only company other than Nike that spells their name right.

8. Who they'd like to play

You're going to have to click this one I think:

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Notre Dame is the obvious one, and the next-most popular was Harbaugh taking a shot at his old team. Stanford makes a lot of sense in fan type, location worth visiting, old history, and a team we haven't seen much of. LSU would be great too though it probably will be less fun (and less easy) once Les and Cam are out of there. The Pac and SEC were easily the most desirable conferences. A breakdown:

Conference Votes
SEC 3587
Pac 12 3139
ACC (no ND) 1312
Notre Dame 1122
Big XII 452

The games already scheduled weren't included, otherwise I'm sure the interest in Texas and Oklahoma would shoot the Big XII back up to at least ACC levels, while Washington and Colorado could put the Pac 12 on equal footing with the SEC.

Comments

oriental andrew

August 24th, 2015 at 10:43 AM ^

I voted for UGA, and I see that it was also the 5th most popular vote. That would be a great series. Can you imagine UGA in the Big House? Michigan between the hedges? That would be CLASSIC. 

ST3

August 24th, 2015 at 3:22 PM ^

I think I also voted for Georgia, but I don't understand why they scored so high. The reason I voted for them is that the family that lived across the street from me are big Georgia fans. They even have a personalized license plate (that's real important to me) that reads, "UGA FAN." But they moved, so now I don't care about Georgia. Yeah, they got the hedges and Herschel Walker went there, but what else is appealing about them?

SpikeFan2016

August 24th, 2015 at 10:48 AM ^

I really hope Hackett sees:

 

  1. How much we support him
  2. Which non-conference teams we want

 

Renew Notre Dame, PLEASEEEEEE. 

 

My other votes were USC and Georgia. I think the latter would be fascinating, big stadium, populated state and fanbase. And we have to go after USC, especially if ND doesn't come back, because USC is Notre Dame's rival and ND scheduled a series with OSU. #payback

WolverineHistorian

August 24th, 2015 at 11:18 AM ^

I'm always in screw Notre Dame mode. But I agree with you. The undeserved NBC contract and the decades of turning down the Big Ten for membership was annoying but once they became part time members of the ACC (to get the perks of a conference without actually being a full member) and then the ACC being stupid enough to agree to it, I kind of reached my melting point.

We had a ton of classic games over the years but I'm not going to waste any tears on them wanting out.




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Blue_sophie

August 24th, 2015 at 10:58 AM ^

More Pac 12 games would spread our maize and blue message to some fertile recruiting ground. Figure all moon games are on at 9am on the west coast so only a handful of weirdos (like myself) are watching them. ND already has a rivalry with USC, so I think we could skip that one. Stanford (whom I strongly dislike) or cal would make a great rival. Also, I could attend a game for less than $2000 (low-end estimated cost of a multi-day trip from the west coast back to Ann Arbor on a football weekend), which would be sweet.

SpikeFan2016

August 24th, 2015 at 11:04 AM ^

^This. I would like to have one PAC-12 consistent rival, one MAC school and then a rotating SEC/BIG 12 for the non-conference. 

 

Although frankly I'd rather have UCLA than Stanford or Cal. Bigger fanbase, stadium, same academic level (equal undergrad, we have better grad overall), and recruiting/college football in general is much bigger in LA than the Bay. Then we could have presitgious public schools in a rivalry between the upper Midwest and SoCal (UCLA vs. UM) competing against the presitigious private schools in each each (USC vs. ND). Not gonna happen, but would be sweet. 

Other Andrew

August 24th, 2015 at 12:17 PM ^

OK, I get that there is important hsitory vs Miami, but anyone who would prefer a home-and-home in Coral Gables is likely waaayyyy too into dance clubs or overrated beaches.

xecixubare

August 24th, 2015 at 12:45 PM ^

  

 
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