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Need A Whiskey To Boycott?

By Brian — February 25th, 2009 at 10:05 AM — 300 comments
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Reader Nick Walstra provides a picture of this enormous Columbus-area billboard analogue for your general disgust:

makersad

Next time you're strolling the aisle looking for a libation, suggest you skip the Maker's Mark.

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February 25th, 2009 at 1:15 PM
(Reply to #111) #152
CPS
CPS's picture
Joined: 10/20/2008
MGoPoints: -369
An example of willful ignorance

Maybe it's not true, but I will believe it till the day I die based on what I know.

Hail to the victors, everyone. Our fanbase is certainly among the leaders and the best when we can we can construct our beliefs based on our own narrow anecdotal experiences, all the while recognizing that there may, in fact, be a larger truth out there, but actively reject the possibility of such an alternate reality because it may shatter our carefully constructed bubble.

With this attitude, we have every right to feel superior.

Recent recipient of the First Annual Award for Outstanding Achievement in the Field of Excellence

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February 25th, 2009 at 11:57 AM
#153
Wolv54
Wolv54's picture
Joined: 07/07/2008
MGoPoints: 98
Ah, how quickly they have forgotten

the Cooper years...what was it 2-10-1? Damn, and Maker's Mark was one of my favorite bourbons. I doubt they drink Maker's Mark in columbus, they are more of a Yukon Jack or Evan Williams type of town.

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February 25th, 2009 at 11:59 AM
#154
Don
Don's picture
Joined: 06/30/2008
MGoPoints: 24180
Doesn't bother me a bit

I'm not so sure we wouldn't see something like this in Ann Arbor/Washtenaw County, especially given the recent nature of the rivalry. Given the intensity of feelings around town, if I were a national advertiser looking to place billboard ads locally I would consider it if the product was appropriate for a football reference. Outside Washtenaw County, I'd bet that the percentage of diehard M fans drops off dramatically, and a billboard referencing the rivalry might make much less sense.


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February 25th, 2009 at 12:04 PM
(Reply to #85) #155
Brodie
Brodie's picture
Joined: 11/19/2008
MGoPoints: 3922
I don't think it drops off

I don't think it drops off dramatically anywhere in Metro Detroit.

When your team is winning, be ready to be tough, because winning can make you soft. On the other hand, when your team is losing, stick by them. Keep believing. -- Bo Schembechler

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February 25th, 2009 at 12:34 PM
(Reply to #88) #156
jmblue
Joined: 11/07/2008
MGoPoints: 30884
Well, it drops off from the

Well, it drops off from the standpoint that Washtenaw is like 95% pro-UM and the neighboring countries are like 60%.

Ironically, if an anti-OSU ad along these lines were put up in Metro Detroit, it would probably be MSU fans that would take the most offense (because they'd feel ignored).

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February 25th, 2009 at 12:02 PM
#157
dex
dex's picture
Joined: 06/30/2008
MGoPoints: 1914
this thread

delivers

not a goat tweet tweet

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February 25th, 2009 at 8:55 PM
(Reply to #86) #158
Blue Durham
Blue Durham's picture
Joined: 06/30/2008
MGoPoints: 1228
I think that this thread

exposes.

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February 25th, 2009 at 12:04 PM
#159
wolverinewest
Joined: 02/12/2009
MGoPoints: 36
to be clear

it's not so much an offensive ad, as much as it is a commentary on the city's fixation with the rivalry. For instance, I don't think I've ever seen a similar ad in here in Denver, say giving a cheers to Lane Kiffin and the Raiders for being so terrible. Especially in a season when the Broncos themselves weren't that good. Basically, most large cities are identified by more than a single sport or rivalry. In Columbus, that is not the case. You know they have a newspaper counter on the Dispatch website that counts the number of days since Michigan last beat OSU. Most OSU fans could probably tell you what that number is without having to check because they really care that much and think about it pretty much non-stop. But from the MM perspective, it was definitely smart advertising.

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February 25th, 2009 at 12:07 PM
(Reply to #87) #160
Brodie
Brodie's picture
Joined: 11/19/2008
MGoPoints: 3922
When I was 12 or 13, I spent

When I was 12 or 13, I spent a day in Denver on my way to LA. This was the height of the Avs/Wings thing. I had a Red Wings coat on a guy at a restaurant REFUSED to serve my family because of it. So I call bullshit on your stories.

When your team is winning, be ready to be tough, because winning can make you soft. On the other hand, when your team is losing, stick by them. Keep believing. -- Bo Schembechler

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February 25th, 2009 at 12:14 PM
(Reply to #89) #161
wolverinewest
Joined: 02/12/2009
MGoPoints: 36
a day

you spent one day in Denver, and one guy gave you some crap about the wings, and you scale that to a major city wide marketing campaign dogging the wings? Nope, sorry dude not the same as a lifetime of experience. Not the same at all. Yeah, people here hate the wings, but I have never seen an advertiser rip the wings in order to booster customer loyalty. People here probably wouldn't fall for that shit. Face it, Columbus is a one trick pony man. I'm sorry you made the poor life choice of moving there. Perhaps you would have been better off doing some crack.

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February 25th, 2009 at 12:18 PM
(Reply to #91) #162
Jay
Joined: 06/30/2008
MGoPoints: 574
Please medicate yourself.

Please medicate yourself. Heavily.

"I'm Leslie E. Miles and I approve of this message."

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February 25th, 2009 at 12:22 PM
(Reply to #91) #163
Brodie
Brodie's picture
Joined: 11/19/2008
MGoPoints: 3922
I think you're far more into

I think you're far more into the FOOTBALL RIVALRY than most OSU fans I've ever met. By far.

When your team is winning, be ready to be tough, because winning can make you soft. On the other hand, when your team is losing, stick by them. Keep believing. -- Bo Schembechler

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February 25th, 2009 at 12:25 PM
(Reply to #97) #164
KRK
KRK's picture
Joined: 07/17/2008
MGoPoints: 1
The waiter has some balls so

The waiter has some balls so I'll tip my cap to him.

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February 25th, 2009 at 12:47 PM
(Reply to #103) #165
Brodie
Brodie's picture
Joined: 11/19/2008
MGoPoints: 3922
Dude was like frothing with

Dude was like frothing with anger. It was some little shithole place, but still.

When your team is winning, be ready to be tough, because winning can make you soft. On the other hand, when your team is losing, stick by them. Keep believing. -- Bo Schembechler

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February 25th, 2009 at 9:00 PM
(Reply to #121) #166
Blue Durham
Blue Durham's picture
Joined: 06/30/2008
MGoPoints: 1228
Are you sure it was because of your coat?

We all have read many or most of your posts, you know.

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February 25th, 2009 at 12:28 PM
(Reply to #97) #167
wolverinewest
Joined: 02/12/2009
MGoPoints: 36
I don't know if you've noticed

but it's sort of the topic of the discussion here, thus I am focused on it for now. The rest of my day will probably be spent enjoying our blue skies and sixty degree days. Have fun in Come-blow-us, Ohio.

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February 25th, 2009 at 12:36 PM
(Reply to #105) #168
Brodie
Brodie's picture
Joined: 11/19/2008
MGoPoints: 3922
If you notice, the level

If you notice, the level discourse here is generally above "COME BLOW ME OHIO I LIVE SOMEWHERE WITH NICER WEATHER THAN YOU HAHA"

When your team is winning, be ready to be tough, because winning can make you soft. On the other hand, when your team is losing, stick by them. Keep believing. -- Bo Schembechler

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February 25th, 2009 at 2:36 PM
(Reply to #112) #169
ColoradoBlue
ColoradoBlue's picture
Joined: 09/13/2008
MGoPoints: 82
You didn't mention that you live in England

That took some SERIOUS restraint, I'm sure.

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February 25th, 2009 at 7:01 PM
(Reply to #182) #170
Brodie
Brodie's picture
Joined: 11/19/2008
MGoPoints: 3922
Maybe I could have just been

Maybe I could have just been a real bag and put my location in my username?

When your team is winning, be ready to be tough, because winning can make you soft. On the other hand, when your team is losing, stick by them. Keep believing. -- Bo Schembechler

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February 25th, 2009 at 11:49 PM
(Reply to #203) #171
ColoradoBlue
ColoradoBlue's picture
Joined: 09/13/2008
MGoPoints: 82
Dude!!

You TOTALLY should put your location in your username. Or at least some reference. You could be "Beefeater Brodie," or "Whitechapel Wolverine." Sorry, I'm not very creative, but you can work it.

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February 25th, 2009 at 1:16 PM
(Reply to #87) #172
Five In A Row
Joined: 02/25/2009
MGoPoints: 11
to be clear

Absolutely. 1922. May 14 is day 2000.

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February 25th, 2009 at 12:16 PM
#173
poguemahone
poguemahone's picture
Joined: 07/01/2008
MGoPoints: 360
If this offends you

I suggest you vacate the internet immediately. It's a humorous dig at a rival in a huge football town. It is not classless, it is not rude, it isn't even crude.

In sum, you are all vaginas.

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February 25th, 2009 at 12:37 PM
(Reply to #93) #174
Six Zero
Six Zero's picture
Joined: 09/05/2008
MGoPoints: 10343
I just can't get used to the idea

that a damn Buckeye fan is telling Michigan fans to leave a Michigan site, whether they are overreacting or not. Nothing personal.

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February 25th, 2009 at 12:44 PM
(Reply to #113) #175
poguemahone
poguemahone's picture
Joined: 07/01/2008
MGoPoints: 360
Not just a Michigan site

The whole damn internet. Every last tube.

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February 25th, 2009 at 12:49 PM
(Reply to #119) #176
Six Zero
Six Zero's picture
Joined: 09/05/2008
MGoPoints: 10343
Now that's another story.

Now that's another story. Touche, Buckeye.

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February 25th, 2009 at 2:21 PM
(Reply to #93) #177
ColoradoBlue
ColoradoBlue's picture
Joined: 09/13/2008
MGoPoints: 82
I couldn't care less about the billboard

but your post is a bit crass. Why must your every contribution to this blog boil down to "Fuck all of you!..."?

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February 25th, 2009 at 3:31 PM
(Reply to #173) #178
poguemahone
poguemahone's picture
Joined: 07/01/2008
MGoPoints: 360
Joke

sponsored by your friendly neighborhood dictionary: a matter that need not be taken very seriously; trifling matter

Everyone else seemed to get it.

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February 25th, 2009 at 4:50 PM
(Reply to #192) #179
ColoradoBlue
ColoradoBlue's picture
Joined: 09/13/2008
MGoPoints: 82
Everyone else thinks you're an asshat..

(joke)

Also, you're a dickhead.

(also a joke)

Your blog sucks

(another joke)

... I'm going to try this on my boss!

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February 26th, 2009 at 10:14 AM
(Reply to #197) #180
Blue Durham
Blue Durham's picture
Joined: 06/30/2008
MGoPoints: 1228
I thought his comments were witty

and saw no reason to take offense.

Your comments on the other hand are another matter.

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February 26th, 2009 at 2:42 PM
(Reply to #250) #181
ColoradoBlue
ColoradoBlue's picture
Joined: 09/13/2008
MGoPoints: 82
I took the "you are all

I took the "you are all vaginas" statement as a little over-the-top. I certainly wouldn't consider that "witty," but that's just my opinion - I prefer Chitown's humor to this guy's. My comments were meant to point out that saying "it was just a joke" after an insult ring a little hollow.

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February 26th, 2009 at 7:26 PM
(Reply to #261) #182
Blue Durham
Blue Durham's picture
Joined: 06/30/2008
MGoPoints: 1228
I didn't. After berating (rightly, IMO) the over-sensitive

types on this thread for having a little too thin of skin, the vagina crack was akin to calling those who took exception pussies. Not the first time I have heard this.

But I agree that the "you are all vaginas" wasn't the wittiest thing he posted; he should have said "grow up and grow some foreskin."

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February 25th, 2009 at 12:16 PM
#183
dex
dex's picture
Joined: 06/30/2008
MGoPoints: 1914
seriously though

offended? really? offended?

it's not like it says "here's to funerals" and "especially bo's" underneath or something. it's a joke about that terrible football team we had this year.

not a goat tweet tweet

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February 25th, 2009 at 12:29 PM
(Reply to #94) #184
KRK
KRK's picture
Joined: 07/17/2008
MGoPoints: 1
"Our bourbon goes through a

"Our bourbon goes through a four year char process?"

(insert Stevie Brown pic here)

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February 25th, 2009 at 12:51 PM
(Reply to #106) #185
cfaller96
cfaller96's picture
Joined: 06/30/2008
MGoPoints: 1327
ROFLOL

Holy schnikes, that was a win, KRK.

The Wolverine Liberation Army- saving Michigan fans one dick joke at a time.

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February 25th, 2009 at 1:58 PM
(Reply to #106) #186
chitownblue (not verified)
Holy fuck that's the best

Holy fuck that's the best thing ever.

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February 25th, 2009 at 12:22 PM
#187
bronxblue
Joined: 11/22/2008
MGoPoints: 16830
Who's the ad wizard who came

Who's the ad wizard who came up with that one? Hilarious.

Honestly, it was a crack against a big rival, and I don't think people should read more into it than that. It seems sophomoric to me, but I guess I'm not the target of this type of ad. I think of it the same way I thought of MSU printing scoreboard t-shirts and renting out road signs touting their victory over UM this year - it speaks to a complex that, I hope, Michigan fans never allows to manifest.

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February 25th, 2009 at 12:24 PM
(Reply to #96) #188
Brodie
Brodie's picture
Joined: 11/19/2008
MGoPoints: 3922
If you read this thread and

If you read this thread and come away thinking Michigan fans don't have an obsession with feeling superior to everyone else, seek help.

When your team is winning, be ready to be tough, because winning can make you soft. On the other hand, when your team is losing, stick by them. Keep believing. -- Bo Schembechler

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February 25th, 2009 at 12:55 PM
(Reply to #100) #189
bronxblue
Joined: 11/22/2008
MGoPoints: 16830
I don't deny the superiority

I don't deny the superiority complaint one bit, and I totally agree with everyone that it was a funny idea for an ad. But as a Michigan fan and alumni, I also think the ad is a little dumb. If a third party did the same thing in Ann Arbor referring to ND, MSU, OSU, etc., I'd still think it was a little embarrassing and childish.

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February 25th, 2009 at 12:24 PM
(Reply to #96) #190
wolverinewest
Joined: 02/12/2009
MGoPoints: 36
"It seems sophomoric to me"

Thank you Bronxblue. The ad is not awful or offensive, just low brow, OSU style humor.

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February 25th, 2009 at 12:36 PM
(Reply to #96) #191
Blue2000
Blue2000's picture
Joined: 01/06/2009
MGoPoints: 2766
Oh Please.

I thought of MSU printing scoreboard t-shirts and renting out road signs touting their victory over UM this year - it speaks to a complex that, I hope, Michigan fans never allows to manifest.

Didn't the proprietor of this fine website make a "Bow Down Sparty" t-shirt last year, listing the scores of the previous 7 years Michigan-MSU games? (I believe that's what the shirt said - sadly, mgostore is not currently with us).

Not that there's anything wrong with that. In fact, it's awesome. But we Michigan fans SERIOUSLY need to get over ourselves. As Omar would say, "it's all part of the game," and this ad is pretty funny. We had a crappy season, and a company not affiliated with the University of Ohio State made fun of it. Big deal.

"Come on, you Wolverines!"

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February 25th, 2009 at 12:52 PM
(Reply to #110) #192
bronxblue
Joined: 11/22/2008
MGoPoints: 16830
But I don't remember the

But I don't remember the official UM merchandise site/store selling said shirt. Fans are fine making dumb t-shirts (and the road signs were privately owned), but when it becomes part of official school merchandise, you might have an issue.

I certainly don't disagree that UM fans need to "get over themselves." But I suspect that the average alumni of OSU might find it a little embarrassing that a major building in the downtown area of Columbus is plastered over by an ad knocking a football team to the north. It just looks dumb and a little petty on such a large scale.

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February 25th, 2009 at 12:57 PM
(Reply to #127) #193
Blue2000
Blue2000's picture
Joined: 01/06/2009
MGoPoints: 2766
I'm pretty sure that Makers

I'm pretty sure that Makers Mark is not part of OSU's "official school merchandise."

Actually no I'm not. Does OSU own Makers Mark? If it does, I'm an asshole.

"Come on, you Wolverines!"

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February 25th, 2009 at 1:00 PM
(Reply to #132) #194
dex
dex's picture
Joined: 06/30/2008
MGoPoints: 1914
i'm curious

If OSU owns Makers Mark, then OSU is awesome and I'm officially concerned that RichRod hasn't purchased a liquor company for Michigan. HE DOESN'T UNDERSTAND THE RIVALRY

not a goat tweet tweet

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February 25th, 2009 at 1:11 PM
(Reply to #136) #195
Blue2000
Blue2000's picture
Joined: 01/06/2009
MGoPoints: 2766
Oh RichRod gets the rivalry...

That's why he makes his own moonshine in the basement of Schembechler Hall. Drink too much of it and you'll go blind.

"Come on, you Wolverines!"

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February 25th, 2009 at 1:33 PM
(Reply to #136) #196
MRG
MRG's picture
Joined: 06/30/2008
MGoPoints: 176
OSU has licensed...

...Ted Gin.

(sorry, that was terrible)

Wolverine Liberation Army

Give me piss troughs or give me death.

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February 25th, 2009 at 1:49 PM
(Reply to #159) #197
KRK
KRK's picture
Joined: 07/17/2008
MGoPoints: 1
Turn sound up and click link. (SFW)

http://instantrimshot.com/

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February 25th, 2009 at 1:02 PM
(Reply to #132) #198
Brodie
Brodie's picture
Joined: 11/19/2008
MGoPoints: 3922
Yes, the university brews and

Yes, the university brews and distributes whiskey and advertises it with a large sign on what appears to be a building owned by Key Bank.

When your team is winning, be ready to be tough, because winning can make you soft. On the other hand, when your team is losing, stick by them. Keep believing. -- Bo Schembechler

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February 25th, 2009 at 1:08 PM
(Reply to #140) #199
Blue2000
Blue2000's picture
Joined: 01/06/2009
MGoPoints: 2766
Fuck.

Fuck. Then OSU is far more awesome than I could have ever possibly imagined.

"Come on, you Wolverines!"

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February 25th, 2009 at 1:10 PM
(Reply to #132) #200
bronxblue
Joined: 11/22/2008
MGoPoints: 16830
I'm curious as well about

I'm curious as well about Maker's Mark in Columbus - that needs to be incorporated into any OSU recruiting literature. My point about the shirts was in reference to MSU's official "scoreboard" shirt they sold last season following the win over UM.

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February 26th, 2009 at 10:24 AM
(Reply to #132) #201
Blue Durham
Blue Durham's picture
Joined: 06/30/2008
MGoPoints: 1228
If OSU does own Maker's Mark, than I AM really pissed.

WHERE AND WHEN CAN WE GET OUR OWN GODDAMN DISTILLERY!!!

What the hell has Bill Martin been up to anyway?

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