Just about all of the luster has gone out of the idea of playing a football game in Dallas after Michigan got pounded by Alabama to not make any money, to the point where actually getting the band there required Dave Brandon to squeeze half of the cost of that out of donors.
So guess what, guys!
I'd say this further proves that Dave Brandon charged his family for Thanksgiving dinner, but like playing a canned version of the Victors against the #1 basketball team in the country, money isn't actually a good explanation. These games are kind of inexplicable when OSU and MSU are locking down quality home and homes.
This leaves… I don't actually know. With dynamic pricing shoving marquee prices into the stratosphere and Michigan charging extra for premium opponents, a home and home is at least a financial push compared to these one-off neutral site games, and then you have a nice thing to show your season ticket holders instead of a six-game home schedule featuring Cincinnati and Air Force as your nonconference draws. If Florida won't agree to it, maybe someone else would.
The only thing I've got is that this gives Dave Brandon a chance to hang around his idol some more.
FWIW, this completes the unerring accuracy of that list the BTN leaked a few months ago.