Since being a Michigan fan all my life and completing undergrad there, there is a huge sense of pride instilled in me for The University of Michigan and our great state. When you travel and live in other places this pride only gets stronger to the point where you want to wear a shirt or hat everyday saying "Michigan" loud and proud.
I just had a few ideas for the sports marketing at UM that in my opinion would help show our visibility even more. They might be dumb but here goes: I know everyone loves free T-shirts being shelled out at bball games and other sporting events but honestly how often do these shirts get worn? A lot by some but what about handing out 20,000 Michigan Decals that can be posted on people's cars instead of 7,000 tshirts. People put stickers everywhere that get exposed everday everywhere. Especially a car that drives all over the state and other states. I have noticed in Ohio there are tons of cars w/ huge OSU logos on them or flags. Why not give out other things like this. Car flags are priced comparable to shirts and M decals would be cheaper.
Also, when are they going to bring back the huge block M on the Bball shorts? I agree maybe we should wait a year or two for the team to become a force again but then why not? When I was in jr. High school everyone had a pair of team shorts from UNC, Kentucky or Michigan. Those were what you saw everywhere.
Just a few dumb ideas I think would help spread the block M out as much as we can. Feel free to add your own ideas and maybe some of them will take off. Combine great marketing w/ a great product on the field and we will continue to be a major pressence in people's mind. Go Blue!