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Support MGoBlog: buy stuff at Amazon

Last Chance To Kickstart Hail To The Victors

By Brian — April 20th, 2012 at 12:37 PM — 30 comments
Filed under:
  • hail to the victors: the book

Two things. One: I feel bad today in about three ways. I'm taking a day off. Apologies. I'll have everything you ever wanted to know about Allen Gant on Monday.

httv_kickstarter1_1

Two: I assume the box you see at the right hand side will turn into kitten fireworks around 4:30, when the Kickstarter funds, and funds spectacularly. Given our numbers there's a fair chance everyone reading this has already participated.

For that we thank you. This is a massive humblebrag opportunity, so here goes: it boggles the mind that we could raise almost 50k for our preview magazine.

On the odd chance that someone reading this hasn't signed up: you've got about four hours to get in on the festivities. We've added a launch party in June that everyone who signs up will get invited to, and there is of course the massively bad idea that is the Brian Photobomb t-shirt. Primarily, you will receive a magazine full of fancy thoughts about your 2012 Michigan Wolverines.

Go Blue, and thanks.

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April 20th, 2012 at 12:50 PM
#2
ChiCityWolverine
ChiCityWolverine's picture
Joined: 07/08/2011
MGoPoints: 3126
If I were a rich

If I were a rich man...

Pledge $10,000 or more: Everything below and Brian shows up at your child's birthday party in a Terrelle Pryor jersey with a surly entourage in tow.

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April 20th, 2012 at 1:21 PM
(Reply to #3) #3
Bosch
Bosch's picture
Joined: 04/03/2009
MGoPoints: 6680
I thought about donating $10k

but didn't really want Brian scaring my kids......

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April 20th, 2012 at 1:31 PM
(Reply to #3) #4
Big_G
Joined: 06/30/2008
MGoPoints: 183
Should have kickstarted the 10K fund

If we were all smarter we should have kickstarted the 10K fund and had Brian show up at a random Michigan event in the Terrell Pryor jersey.

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April 20th, 2012 at 12:52 PM
#5
Anonymosity
Anonymosity's picture
Joined: 06/30/2008
MGoPoints: 2480
This guy's so good, he's

This guy's so good, he's "taking a day off," and yet he still posts!

THE MICHIGAN DIFFERENCE

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April 20th, 2012 at 1:06 PM
#6
JonSnow54
JonSnow54's picture
Joined: 08/26/2011
MGoPoints: 623
That Brian photobomb T cracks

That Brian photobomb T cracks me up so much, I still chuckle every time I see it.  I don't know if anything can ever surpass the Raptors .gif for me, but that shirt is pretty close.  Cannot wait to get mine and start parading it around the mean streets of Schaumpton.

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April 20th, 2012 at 1:18 PM
#7
Jon06
Jon06's picture
Joined: 09/19/2009
MGoPoints: 9457
50k!

time to strikethrough "almost" and stick "over" in there already! 

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April 20th, 2012 at 1:22 PM
#8
Big_G
Joined: 06/30/2008
MGoPoints: 183
F--- It

Still needed a birthday gift for myself and said F--- It!  I need myself a photobomb T-shirt and donated $50.  I'll definately be wearing that shirt when I hit Michigan Football games from now on.

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April 20th, 2012 at 1:24 PM
#9
Blue in Yarmouth
Blue in Yarmouth's picture
Joined: 02/18/2009
MGoPoints: 5720
if I had a little of extra money kicking around.....

I would pledge the last $900.00 to make sure we hit the $50,000.00 mark. Let's make it happen!

Edit* Wow...in the time it took me to type this post we blew through the 50K mark. What a blog!

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April 20th, 2012 at 1:23 PM
#10
Two Hearted Ale
Two Hearted Ale's picture
Joined: 06/10/2011
MGoPoints: 1672
Just $50,000

It's not "almost 50k" anymore...nice job!

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April 20th, 2012 at 1:26 PM
#11
VAGenius
VAGenius's picture
Joined: 10/26/2009
MGoPoints: 204
I'm a late entrant

Thanks for the reminder. I finally did it, just an hour before it ends!

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April 20th, 2012 at 1:30 PM
#12
Wolvie3758
Wolvie3758's picture
Joined: 12/12/2010
MGoPoints: 6338
Just contributed

I believe I sent it over 50K....

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April 20th, 2012 at 1:34 PM
#13
wiper
wiper's picture
Joined: 08/10/2009
MGoPoints: -99999129
just sent my $15

4 minutes ago.

had a student go out to my car to get my check card, hopefully i don't regret that after school. :)

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April 20th, 2012 at 1:39 PM
#14
Schembo
Schembo's picture
Joined: 01/06/2011
MGoPoints: 5394
I remember watching on the

I remember watching on the first night to see when it went over 20k.  It was like watching the ball drop on New Year's.

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April 20th, 2012 at 1:46 PM
#15
Wave83
Wave83's picture
Joined: 03/09/2011
MGoPoints: 1134
Okay, I have finally done it.

Okay, I have finally done it.

Now, about this launch party, will the Marching Band be there?

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April 20th, 2012 at 1:49 PM
#16
Ender
Ender's picture
Joined: 02/04/2012
MGoPoints: 358
Personalized message

Is there somewhere to enter what we want the personalized message to say?  Or is it just whatever Brian feels like writing?

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April 20th, 2012 at 1:57 PM
(Reply to #17) #17
Seth
Seth's picture
Joined: 10/14/2008
MGoPoints: 94436
You'll get to write it.

You'll get to write it. Within reason.

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April 20th, 2012 at 2:20 PM
(Reply to #18) #18
Ender
Ender's picture
Joined: 02/04/2012
MGoPoints: 358
Where?

So will that be post-donation?  I just don't see anything on the KickStart or Amazon page for the message, is all.  My apologies if I'm missing something obvious.

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April 20th, 2012 at 2:40 PM
(Reply to #22) #19
ND Sux
Joined: 10/01/2009
MGoPoints: 14980
According to the Kickstarter email...

you'll get an email from Brian when it's time to do the rewards, and you will then have a chance to provide the details of your elections (which t-shirt, what size, etc.).  I assume the same will go for your message. 

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April 20th, 2012 at 4:06 PM
(Reply to #18) #20
M-Wolverine
M-Wolverine's picture
Joined: 10/04/2009
MGoPoints: 42199
So the...

"We'll always have that time in the South of France...

Love and kisses,

Brian"

..is out?

 

How about-

"How I Learned to Stop Worrying and Love the MANBALL"?

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April 20th, 2012 at 2:00 PM
#21
Tauro
Tauro's picture
Joined: 06/30/2008
MGoPoints: 967
Meant to contribute sooner,

Meant to contribute sooner, but it is done now.

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April 20th, 2012 at 2:02 PM
(Reply to #19) #22
Seth
Seth's picture
Joined: 10/14/2008
MGoPoints: 94436
30 minutes

30 minutes

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April 20th, 2012 at 2:05 PM
#23
BursleysFinest
BursleysFinest's picture
Joined: 08/24/2011
MGoPoints: 2947
Brian

  Just curious, since you raised so much more than the Goal, Does this mean;

1. You're funded for the next 2-2 1/2 years

2. This year's edition will be even nicer/bigger

3. Improvements for MGOBlog

OR

4.  This goes into Brian's account to one day catch one of those $20 million flights to space

 

Regardless, well deserved, Cant wait for the magazine!!!!

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April 20th, 2012 at 5:22 PM
(Reply to #21) #24
Jeff M
Joined: 04/18/2012
MGoPoints: 113
Brian

I'm sure Brian thought out the contribution levels and gifts well, but the lower ones were more or less at cost. While donating the higher amounts are priced enough above cost (making assumptions about the value of Brian's time) to really help fund the project, the purpose of donating the lower amounts is to help with liquidity. They move some magazines and t-shirts now when they need the publishing money, rather than sell them later and pay back the publishing money (which they couldn't reasonably do; at best they would have some killer interest rates to pay back which might make publishing not worth the risk).

The plus side is the fundraising went really well. The minus side is that since so many of us have already pre-ordered the mag, not as many will likely buy it once it comes out.

I've heard horror stories of Kickstarter campaigns going south because the relative costs and contribution levels weren't thought out well enough, and the costs they would bear weren't anticipating well enough. But, like I said I'm sure Brian thought through the costs well, and since the goal was exceeded so much it should still be profitable. To answer your question directly, BursleysFinest, I think the "extra" money from this would be used the same way profits from selling the preview in a normal year would be used -- maintain the site, pay Brian's and Ace's bills, and yeah, maybe hold over for publishing next year's edition.

 

 

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April 20th, 2012 at 6:27 PM
(Reply to #28) #25
BursleysFinest
BursleysFinest's picture
Joined: 08/24/2011
MGoPoints: 2947
Thanks

Appreciate the answer

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April 21st, 2012 at 1:53 AM
(Reply to #29) #26
M-Wolverine
M-Wolverine's picture
Joined: 10/04/2009
MGoPoints: 42199
Also 100% was only the start up cost.

200% was closer to the actual total cost.

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April 21st, 2012 at 12:35 PM
(Reply to #21) #27
Seth
Seth's picture
Joined: 10/14/2008
MGoPoints: 94436
I think I can answer better

I think I can answer better than Brian on 1 and 2. For 3 I can only tell you what he told me.

1. Not at all. The $20k was basically the point at which we figured if we print the fewest possible books we could still pay the contributors and our losses would be such that our wives would stay married to us.

We set the funding goal for about half my projected overhead for the project if we printed the minimal amount we were quoted for. The better the KS did, the more we planned to print. Remember that Amazon and Kickstarter get a cut, and we still have to ship these and house these, plus a lot of those sales were t-shirts so we could have some heavy expenses still. Right now we are actually at about zero profit for the entire project, but we have enough to pay the contributors upfront, which is a big deal to us. There's still a lot of books to sell. The Kickstarter gave us the overhead to make that happen, because printing a book involves writing big checks.

2. This year's edition is gonna be maximum size and maximum niceness. We're using the best stock the printer has. The plan was always if we're going to do it, it's gonna be the best paper, and as big as we can make it before we cross the line on shipping weight.

3. Most of the profit is earmarked for site improvements, two specific ones that are really big.

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April 20th, 2012 at 2:53 PM
#28
triangle_M
Joined: 03/09/2011
MGoPoints: 5027
I was promised Kitten

I was promised Kitten Fireworks and there are none.  

 

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April 20th, 2012 at 3:46 PM
(Reply to #24) #29
Zone Left
Zone Left's picture
Joined: 07/03/2008
MGoPoints: 16278
(No subject)

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April 20th, 2012 at 4:53 PM
#30
dennisblundon
dennisblundon's picture
Joined: 02/23/2010
MGoPoints: 9509
Congrats! I had been running

Congrats! I had been running behind on my beveled guilt so it was nice throw some cash at an awesome magazine. Think of that total as a showing of appreciation for what you do. Enjoy the day off.

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