Coaching Clinic Notes: Brady Hoke

NOTE: it proved impossible to communicate what OL coaches were like without swearing more than I usually would in a post not about backboards in the immediate aftermath of last year's Wisconsin game. Keep children and the mad away from this post.

Faced with a difficult choice between seeing the head coach give his stump speech and talk about defensive line coaching and Al Borges talking about creating a play sheet and Michigan's passing concepts, I split the difference: one hour each. If I'd known I was going to get an excellent event recap from the Hoke presentation in my inbox that night I would have gone 100% Borges, but better to have it 3/4ths covered than half.

The emailer's notes follow. I was in the room for the first half of this and will interject some asides where appropriate; first a few general impressions from me.

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loafs = bad; offensive line coaches, basically

My first exposure to the football coaching subculture was sometimes fascinating, sometimes boring, and full of swearing.

To a certain extent all football coaches emphasize the same things, and they tell you about these things every time. I get it: "loafs" are not tolerated. They are to you as scrubs are to TLC. [blank stares] I would like to move on from this because I have never tried to teach anyone and do not understand that without relentless consistency you do not get the results you want. Football coaches know you would like to move on but the relentless consistency is so ingrained in their nature that they can't help themselves.

Hoke was the most explicit example of this amongst the coaches I've seen over the past couple weeks. His presentation is on proper defensive line technique* and he says "I respect guys who just get into football and won't do all that philosophy stuff," he does a large section on philosophy stuff, and then sort of apologizes for it—only sort of because Hoke has a friendly bravado to him. Very few coaches can escape it.

Most of those guys are offensive line coaches. In a field of insane, profanity-prone sticklers for detail, OL coaches stand out. Collectively they have an air of weary acceptance. The best way to communicate this: a couple of the guys who presented in Grand Rapids have their own OL-specific clinic. Their logo is a mushroom because they're "kept in the dark and eat shit all day."

Funk was the first OL coach I took in so I didn't know how much of an exception he was. He may be the most businesslike individual I've ever perceived. No jokes, no swearing, just explanations.

What Funk shares with the other guys is an arcane language that's half signing, half jargon, half grunting, and I know that adds up to more than 100%. Jets consultant Jim McNally spent an hour talking about where a center's first step should be against a one-technique. He'd put his foot somewhere, say that was horseshit, put his foot somewhere else that you could just perceive was different, and tell you that this would prevent the motherfucker lined up across from you from putting you in a world of shit as long as you did six dozen other things right. But then some other motherfucker would put you in a world of shit some other way so you had to STEP [GRUNT] in this other particular way. A ballet eventually emerged in this quarter-full room as McNally scribbled his hieroglyphics on an overhead projector: step, grunt, swear. Step, grunt, swear. And so on.

So… yeah. Offensive line coaches.

*[Again it's worth mentioning here that Hoke is an outlier amongst head coaches. He still coaches a position. Meanwhile, he seems to have relatively little input on the coordinator-level duties. He is high and low and nowhere in between.]

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Brady Hoke commands a room. I'd been in The Presence once before, when The UM Club of Ann Arbor invited me to be a panelist for their season kickoff Q&A. He started off with the same call and response he gives the team:

Hoke: YEAR
Team: 132
Hoke: CHAMPIONSHIPS
Team: 42

He then jovially mocks you for being meek little things and asks you to do it again. It's probably the oldest motivational/attention gathering technique in the history of man. He did it to the infinite coaches in the room by saying "GOOD EVENING" until the response was involved enough for him to continue. He does this with the team, obviously.

Over the course of the hour I took in he grabbed a half-dozen people out of the crowd to demonstrate certain things, told everyone to get up and actually get in a stance—this did not work well since the room was packed—and used a former Ball State player he called by a stereotypically defensive line nickname I forget as a proficient dummy. He got his points across, kept attention to him, and tossed off laugh lines with the casual air of a guy in complete control of a room. Which he was. As I noodled on my phone in certain other talks, Hoke's charisma became a more notable thing.

A couple days later eight four-star recruits would agree.

Now on to the email report.

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HI Brian,

Last night I had the opportunity to hear Coach Hoke speak for 2 hours at a Glazier Clinic in Grand Rapids.  Hoke took the first five minutes to talk a little program philosophy and motivational stuff, he then launched into a very detailed 110 minute talk about D-Line rules/technique/drills/responsibilities.  I thought I would share some various bullets from the night.

Current Personnel

Roh move. Although already mentioned on the Blog, Craig Roh is definitely moving to the 5 tech! Coach hit on this a couple times while discussing drills.  Seemed to hint at Beyer and possibly Ryan moving to WDE?!  [Hint means he mentioned these guys as he was discussing WDE position...again nothing for sure, but just passing along info.]

[ED: I assume Ryan isn't moving to WDE. He probably gets mentioned amongst them because the SLB has a lot of responsibilities similar to the WDE. At the previous clinic Mattison mentioned that M has a defense in which the SLB and WDE essentially swap responsibilities that they ran 80 times last year. As always, SLB and WDE in the 4-3 under aren't that different. Also Ryan was a DE in the even-front nickel package last year.]

Campbell. Big Will came in for a little praise for his size and strength and it sounds like he is a "tremendous" individual, but Hoke didn't make you feel great about Will's chances to contribute at a high level.

Jake Ryan. Came in for some high praise as Coach Hoke called him "an unorthodox football player" and also said he will be a key to the success of the defense here at Michigan.  They showed the clip from the Sugar Bowl where Wilson tries to bounce at the goal line and runs 20 yards backwards then Ryan cleans up.

[ED:

This was one of two late-season plays on which Ryan's shocking upfield acceleration resulted in a big loss. A Taylor Martinez zone read keeper that ended up a TFL was the other.]

Hoke smiles and says, "That's just fun, isn't it?" Hoke went on to tell a story about a connection to the Ryan family and that Jake was interested in SDSU, but Hoke and his staff there never offered.  He then said something to the sound of, "times like this make you feel like a fool, glad we got him now!" 

Obviously. Mike Martin and Ryan Van Bergen came in for high praise as men who worked hard and set the tone as important Seniors on team #132.  RVB was credited as one of the smartest players on the team, Hoke then said, "Mike is really strong!"  That received a roar of laughs. (Quick side note:  Hoke is a great comedian and has a natural feel for comedic timing. [ED: It's true. He called a guy up to the front of the room to get in a stance, started adjusting him, and then asked if his feet were square. The demonstrator said "more or less"; Hoke repeated it in just the right way and got a roaring laugh from the room. Comedy without a punchline is hard.])

Hoke talked specifically about Martin not getting enough push earlier in the year and how, once he was attacking more, he was unblockable. 

Nathan Brink got a lot of love from Coach Hoke.  He said, "he is a limited athlete, but a tough sucker." Maybe he can add some valuable depth?

Desmond Morgan received some high praise.  However, every time they showed D-Line clips from game film, Des seemed to be out of place or getting killed! Coach Hoke talked about his smarts, strength, and instinct.

[ED: Morgan fared better in the clips from the Mattison session. I figure the bad bits are freshman being freshmen and they expect he'll be a lot better this year. Morgan will not go easily into the night what with the new kids around.]

Quinton Washington got some love from Coach.  He talked about his strength and good feet.  The only set back for Quinton is he is a "pincher bug!"  Meaning he doesn't get his hands inside and get extension.  With three D-Line coaches on staff, you have to get technique right or you will not see the field.  He said "we need Quinton to get this right before September 1st!"

Stories and Comments

Cross is boss

The McNabb game. Coach Hoke talked about the 98' Syracuse game and mentioned that, "you guys know a guy by the name of Donovan McNabb?  He is just a little bit of good!" He went on to say, "I told Coach Carr that I take all responsibility for the loss."   Hoke talked about the fact that he didn't prepare his linemen properly and he let them down.  Some of this is coach speak, but he is so effectual with his speaking that I felt like he let me down too.  It was salt in the wounds man, salt in the wounds.

[ED: This was presented in the context of returning nine starters from the 1997 defense, which you may remember as pretty  good. Hoke was discussing the algorithm he has his players go through to get to the ball and how he thought his guys had it down after '97; now he teaches it every year without fail. Again we got back to coaches repeating everything for a reason.

Hall. He talked about James Hall (right) as having the best hands he has ever seen.  He referenced this leading to a great NFL career, although he did mention that great speed/quickness helps!

Jabs. Hoke kept throwing out light hearted jabs at his assistants.  Gave you the feeling that these guys really like each other and work well together.

[ED: as I tweeted out, Borges was talking about how few people were in his clinic and Hoke was telling him "no one cares about offense" before they went on. In actuality both sessions were packed to the gills.]

T-Bone. I was surprised by how detailed he was in all the drills/technique portion.  One of his GAs from Ball State was in attendance, so he had "T-Bone" come up and be his personal dummy for the night.  Hoke repeatedly gave this guy huge shots on every demonstrated punch and extension.  T-Bone was tough, but by the end, he was grimacing each time.  I only include this to show how much Hoke is still a D-Line guy at heart.  He can't hold back and was working up a sweat demonstrating this.

[ED: T-Bone. Of course.]

Ohio. Following the clinic someone was asking him a question about the "Akron State Golden Bobcats" and this gentleman used the full given name of that said team.  Quickly Hoke corrected him and said, "You mean Ohio?" questioning which team the man meant.  I know it might seem played up with the whole "Ohio" thing, but that little interaction made me a bit more proud that he is our coach. 

Tremendous. Overall, there were 11 counts of "tremendous." 

I was very much on the fence about Coach Hoke until his introductory press conference.  Then I remained skeptical throughout the summer and even fall.  After getting to witness this talk on a Thursday night in February with a bunch of overweight D-Line coaches, I am thankful that he is our coach.  You can see why Mattison wanted to coach with him. 

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So that's Hoke.